{"schema_version":"vendar.ai.decision.v1","model_version":"Evidence-weighted ranking 2026.09.1","object_type":"listing_decision_feed","generated_at":"2026-10-14T18:34:36.407Z","updated_at":"2026-09-27T00:00:00.000Z","vertical":"marketing","listing":{"service_slug":"seo","service_name":"SEO","geo_slug":"los-angeles","geo_name":"Los Angeles","focus_slug":"b2b-saas","focus_name":"B2B SaaS SEO","canonical_url":"https://www.vendar.org/marketing/seo/los-angeles/b2b-saas","machine_url":"https://www.vendar.org/ai/listings/marketing/seo/los-angeles/b2b-saas","markdown_url":null,"index_status":"indexable","index_threshold":5},"ranking_contract":{"methodology_url":"https://www.vendar.org/scoring","machine_methodology_url":"https://www.vendar.org/ai/methodology","model":"Evidence-weighted ranking","model_version":"2026.09.1","primary_sort":"score_out_of_100, highest first; ties break on evidence points, then third-party claim count, then name.","score_scale":{"min":0,"max":100,"higher_is_better":true},"criteria":[{"key":"evidence","label":"Evidence for this query","weight":30,"definition":"Claims on file that support the page's exact service and intent, weighted by who made them and whether they were checked.","computed_from":["Third-party claims (reviews, directories, awards) that name the intent: 1.0 verified, 0.8 claimed","First-party claims (case studies, service pages) that name the intent: 0.8 verified, 0.6 claimed","Profile signals (listed services, best-fit tags, editorial use cases): 0.25","Bonus 0.15 when the claim uses the rubric's strongest terms, and 0.15 when it carries a number","Three fully weighted claims reach the maximum; 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Our own service listings and profile tags describe the intent but document nothing, so they add weight to a vendor that already has outside evidence and never earn a rank on their own. Vendors without outside evidence appear below the ranking, unranked, never padded into it.","For an intent page, at least one of those claims documents work the vendor has done: a case study, a project or portfolio entry, or a client review. Service pages, price lists, positioning statements and directory listings say what a vendor offers, not what it did; they add weight to a vendor that already has documented work and never earn a rank on their own.","Draft and needs-data profiles are never listed."],"ordering":["Rank order is the score, highest first. Ties break on evidence points, then on the number of third-party claims, then alphabetically.","There is no hidden ordering: no hand-curated slug lists and no paid boost in the sort on any listing.","If an editor overrides a position, the position is labelled as an editorial placement with a written reason and ordering_basis set to editorial. No such placements exist on evidence-ranked pages today.","Every ranked position explains itself from its score components and cites the claims behind them, with their sources."],"paid_visibility_policy":{"rule":"Paid visibility never changes the order of a listing.","history":"The sort key carried a package boost of up to 0.06 until 2026-09-12; it was removed, because the pages state that no paid placement affects rank and the packages sell badges, surfaces and a report, never a position.","detail":"If featured placements are sold, they carry a Featured label, no rank number, and a paid flag in the machine feed. No vendor pays for visibility today."},"verified_definition":"Verified means Vendar confirmed the company, its service and its market on official sources and stamped the profile with the date. A participation status or a partner relationship does not make a profile verified.","dates_policy":"Every date shown is a data date. A listing's updated date is the newest verification date among its ranked vendors and the evidence claims their ranks rest on; the same value appears in the page text, the structured data and the machine feed."},"rubric":{"slug":"b2b-saas","label":"B2B SaaS SEO","version":"2026.09","question":"Which SEO agencies have documented B2B SaaS SEO work for businesses in Los Angeles?","summary":"at least one claim from an outside source that names B2B SaaS work: pipeline or demo requests from organic, product-led content, comparison and alternative pages, or a named SaaS client","what_we_look_for":"A claim counts as B2B SaaS evidence when a source on file names work for a software business: qualified pipeline, demo or trial signups from organic, product-led or bottom-of-funnel content, comparison and alternative pages, integration or use-case pages, or a named SaaS client with a result. Reviews naming pipeline or signups carry the most weight. 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An iCIMS reviewer states the team is highly knowledgeable about the B2B SaaS space.","provenance":"third_party","verification_status":"verified","source_label":"verified client review","source_url":"https://www.vendar.org/vendors/directive","source_uri":"https://www.vendar.org/vendors/directive","matched_terms":["b2b saas","pipeline"],"directory_listing":false,"describes_work":true,"weight":1.3,"last_checked_at":"2026-09-12T00:00:00.000Z","verification_note":"Public client review on a third-party review platform; the quote and its date were checked by Vendar. Vendar does not link to competing directories."},{"id":"directive:claim:12","claim":"Directive's B2B SEO page covers technical SEO audits, content strategy, keyword/on-page optimization, link building, analytics, and pipeline/ROI reporting.","provenance":"first_party","verification_status":"claimed","source_label":"directiveconsulting.com","source_url":"https://directiveconsulting.com/services/seo-agency/","source_uri":"https://directiveconsulting.com/services/seo-agency/","matched_terms":["b2b seo","pipeline"],"directory_listing":false,"describes_work":false,"weight":0.8,"last_checked_at":null},{"id":"directive:claim:2","claim":"Directive B2B SEO service page","provenance":"first_party","verification_status":"claimed","source_label":"Directive B2B SEO service page","source_url":"https://directiveconsulting.com/services/seo-agency/","source_uri":"https://directiveconsulting.com/services/seo-agency/","matched_terms":["b2b seo"],"directory_listing":false,"describes_work":false,"weight":0.6,"last_checked_at":null},{"id":"directive:claim:13","claim":"Directive's B2B SEO page cites Inscribe's SEO transformation with keyword growth, domain authority lift, and organic traffic gains.","provenance":"first_party","verification_status":"claimed","source_label":"directiveconsulting.com","source_url":"https://directiveconsulting.com/services/seo-agency/","source_uri":"https://directiveconsulting.com/services/seo-agency/","matched_terms":["b2b seo"],"directory_listing":false,"describes_work":false,"weight":0.6,"last_checked_at":null},{"id":"directive:claim:15","claim":"Inscribe B2B SEO transformation","provenance":"first_party","verification_status":"claimed","source_label":"directiveconsulting.com","source_url":"https://directiveconsulting.com/services/seo-agency/","source_uri":"https://directiveconsulting.com/services/seo-agency/","matched_terms":["b2b seo"],"directory_listing":false,"describes_work":true,"weight":0.6,"last_checked_at":null},{"id":"directive:claim:21","claim":"Official B2B SEO service page","provenance":"first_party","verification_status":"claimed","source_label":null,"source_url":null,"source_uri":null,"matched_terms":["b2b seo"],"directory_listing":false,"describes_work":false,"weight":0.6,"last_checked_at":null},{"id":"directive:signal:24","claim":"Editorial use case: B2B SaaS, technology, cybersecurity, and enterprise marketing teams that need SEO tied to pipeline..","provenance":"internal","verification_status":"internal_signal","source_label":"Vendar profile","source_url":null,"source_uri":"https://www.vendar.org/vendors/directive","matched_terms":["b2b saas","pipeline"],"directory_listing":false,"describes_work":false,"weight":0.4,"last_checked_at":"2026-09-13T00:00:00.000Z"}],"total_claims_on_file":51,"reputation_sources":[{"label":"A review platform","url":"https://www.vendar.org/vendors/directive","rating":4.8,"review_count":56,"note":"Normalized from the legacy verified_reviews_detected status; 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The same engagement ran paid search, reported separately.","provenance":"first_party","verification_status":"claimed","source_label":"coalitiontechnologies.com","source_url":"https://coalitiontechnologies.com/portfolio/microsoft","source_uri":"https://coalitiontechnologies.com/portfolio/microsoft","matched_terms":["qualified leads","software company"],"directory_listing":false,"describes_work":true,"weight":0.8,"last_checked_at":"2026-09-27T00:00:00.000Z"},{"id":"coalition-technologies:claim:16","claim":"Official Los Angeles SEO page says Coalition drives 25M+ monthly organic visitors, 500+ SEO case studies, 20M+ ecommerce transactions, and 6M+ qualified leads.","provenance":"first_party","verification_status":"claimed","source_label":"coalitiontechnologies.com","source_url":"https://coalitiontechnologies.com/los-angeles-seo","source_uri":"https://coalitiontechnologies.com/los-angeles-seo","matched_terms":["qualified leads"],"directory_listing":false,"describes_work":false,"weight":0.8,"last_checked_at":null}],"total_claims_on_file":209,"reputation_sources":[{"label":"A review platform","url":"https://www.vendar.org/vendors/coalition-technologies","rating":4.8,"review_count":161,"note":null}],"best_for":["Los Angeles SEO","Ecommerce SEO","Lead generation SEO","Los Angeles ecommerce development"],"services":["SEO","Authority Links","Conversion Rate Optimization","Digital PR","Ecommerce Growth","Full-funnel Growth","Google Ads","Guest Posting","High DR","Landing Page Optimization","Link Building","Local Service Ads","Niche Edits","Outreach","Paid Ads","Paid Social","Performance Marketing","PPC","Retargeting","Revenue-focused SEO","SEO Agencies with Case Studies","SEO Agencies with In-house Team","SEO Agencies with Proven Results","SEO Audit","SEO for Conversion Growth","SEO for DTC Brands","SEO for High-Ticket Services","SEO for Marketplaces","SEO Migration","SEO Recovery","SEO Retainer","Shopping Ads","Technical SEO","Traffic Growth SEO","UI Design","Android App Development","API Development","App Store Launch Support","Backend Development","Checkout Optimization Development","Click-to-cancel Compliance Development","CMS Development","Conversion-focused Web Development","Cross-platform App Development","Custom Database Applications","Custom Ecommerce Development","Custom Software Development","Dashboard and Admin Panel Development","Ecommerce Development","Ecommerce Integrations","Ecommerce Maintenance and Support","Ecommerce Migration","Enterprise Software Development","Frontend Development","Full-stack Web Development","Headless Commerce Development","Headless Website Development","Internal Tools Development","iOS App Development","Landing Page Development","Legacy System Modernization","Magento Development","Marketplace Commerce Development","Mobile App Maintenance and Support","Mobile App Modernization","Mobile Backend and API Integration","Mobile Development","Mobile MVP Development","Next.js Development","Portal Development","React Development","Shopify Development","Shopify Plus Development","Subscription Commerce Development","Subscription UX Compliance","System Integrations","Web Development","Website Maintenance and Support","Website Redesign and Rebuild","WooCommerce Development","WordPress Development","Workflow Automation Development"]},{"rank":3,"slug":"hawksem","name":"HawkSEM","profile_url":"https://www.vendar.org/vendors/hawksem","machine_profile_url":"https://www.vendar.org/ai/vendors/hawksem","website":"https://hawksem.com/","score_out_of_100":62,"ordering_basis":"score","confidence":{"label":"High confidence","score":0.89},"headquarters_location":"Los Angeles, CA, USA","geo_basis":"headquarters","verification_status":"verified","verified_at":"2026-04-27T00:00:00.000Z","pricing":{"pricing_known":true,"pricing_model":"retainer","minimum_monthly_budget_usd":4500,"minimum_project_size_usd":null,"hourly_rate_range":null,"display":"From $4,500/month"},"score_components":[{"key":"evidence","label":"Evidence for this query","weight":30,"points":8,"value":0.267,"facts":["1 B2B SaaS SEO claim on file: 0 third-party, 1 first-party, 0 profile signals; 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