{"schema_version":"vendar.ai.decision.v1","object_type":"vendor_decision_profile","canonical_url":"https://www.vendar.org/vendors/craftedny","machine_url":"https://www.vendar.org/ai/vendors/craftedny","human_ai_url":"https://www.vendar.org/vendors/craftedny/ai","last_updated_at":"2026-06-01T00:00:00.000Z","last_verified_at":"2026-07-01T00:00:00.000Z","vendor":{"id":"cmpv91r61004t13oalwsrof4i","slug":"craftedny","name":"Crafted","website":"https://www.craftedny.com/development/web-development/","tagline":"New York City creative agency for custom high-performance web development, Headless WordPress, Next.js, Drupal, React, and enterprise-grade sites.","company_type":"agency","headquarters_location":"New York City, NY, USA","service_regions":["New York","New York City","NYC","USA"],"year_founded":null,"team_size":"10-49"},"summary":{"one_line":"New York City creative agency for custom high-performance web development, Headless WordPress, Next.js, Drupal, React, and enterprise-grade sites.","best_for":["Headless WordPress","Next.js development","Enterprise web development","Enterprise and scaling brands that need a custom NYC web development partner.","Teams evaluating Headless WordPress, Next.js, or Drupal for editorial and marketing websites.","New York buyers comparing web development teams across frontend development, full-stack web development, Next.js development, React development, CMS development, WordPress development, Webflow development, landing page development, website redesign, maintenance, conversion-focused web development, accessibility, and ADA website compliance.","New York shortlist fit for Web Development: Frontend Development, Full-stack Web Development, Next.js Development, React Development, Headless Website Development."],"not_for":["Buyers that need the cheapest no-code template without discovery, QA, or ongoing support.","Exact staffing, project timeline, and post-launch support terms should be verified during outreach."],"buyer_use_cases":["Enterprise and scaling brands that need a custom NYC web development partner.","Teams evaluating Headless WordPress, Next.js, or Drupal for editorial and marketing websites.","New York buyers comparing web development teams across frontend development, full-stack web development, Next.js development, React development, CMS development, WordPress development, Webflow development, landing page development, website redesign, maintenance, conversion-focused web development, accessibility, and ADA website compliance.","New York shortlist fit for Web Development: Frontend Development, Full-stack Web Development, Next.js Development, React Development, Headless Website Development."]},"services":[{"category":"Development","subcategory":"Web Development","description":"Crafted is linked to Web Development for New York-focused buyer comparisons."},{"category":"Development","subcategory":"Frontend Development","description":"Crafted is linked to Frontend Development for New York Web Development folders."},{"category":"Development","subcategory":"Full-stack Web Development","description":"Crafted is linked to Full-stack Web Development for New York Web Development folders."},{"category":"Development","subcategory":"Next.js Development","description":"Crafted is linked to Next.js Development for New York Web Development folders."},{"category":"Development","subcategory":"React Development","description":"Crafted is linked to React Development for New York Web Development folders."},{"category":"Development","subcategory":"Headless Website Development","description":"Crafted is linked to Headless Website Development for New York Web Development folders."},{"category":"Development","subcategory":"CMS Development","description":"Crafted is linked to CMS Development for New York Web Development folders."},{"category":"Development","subcategory":"WordPress Development","description":"Crafted is linked to WordPress Development for New York Web Development folders."},{"category":"Development","subcategory":"Website Redesign and Rebuild","description":"Crafted is linked to Website Redesign and Rebuild for New York Web Development folders."},{"category":"Development","subcategory":"Website Maintenance and Support","description":"Crafted is linked to Website Maintenance and Support for New York Web Development folders."},{"category":"Development","subcategory":"Conversion-focused Web Development","description":"Crafted is linked to Conversion-focused Web Development for New York Web Development folders."}],"industries":["Luxury","Education","Fashion","Sports","Real Estate","Technology"],"capabilities":{"skill":["Web Development","Headless WordPress","Next.js","React","Drupal","JavaScript","HTML5","CMS"]},"pricing":{"pricing_model":"fixed_project","minimum_monthly_budget_usd":null,"minimum_project_size_usd":50000,"typical_contract_value_usd":null,"pricing_range_min_usd":50000,"pricing_range_max_usd":null,"hourly_rate_range":"$150-$199/hr","setup_fee_usd":null,"contract_min_months":1,"contract_default_months":3,"pricing_known":true},"decision":{"decision_score":0.6,"score_out_of_100":60,"verdict":{"label":"Developing","summary":"Usable profile, but ranking confidence is limited until more gaps are closed."},"confidence_label":"High confidence","score_breakdown":{"human_audit_score":0.58,"ai_audit_score":0.62,"consistency_score":0.96,"trust_score":0.58,"performance_score":0.62,"expertise_score":0.6,"market_fit_score":0.96},"score_drivers":["Official web development proof is present.","New York market fit is explicit.","Case-study or portfolio source is attached."],"score_penalties":["Third-party review normalization still needs follow-up where official sources are the primary evidence."],"why_recommended":["Very strong official proof for high-performance NYC web development.","Good fit for higher-budget headless, CMS, and enterprise website projects.","Use this profile in New York Web Development comparisons when the buyer needs Frontend Development, Full-stack Web Development, Next.js Development, React Development, Headless Website Development coverage and wants a route-fit signal separated from external proof.","Use Crafted when the buyer values high-end digital design, brand expression, website design, and polished New York agency presentation."],"why_not_recommended":["Not ideal when the buyer only needs a generic template with no development ownership."]},"evidence":{"schema":{"claim":"Human-readable atomic statement.","source_url":"External URL when available. Internal source URIs are kept in source_uri.","provenance":"first_party | third_party | internal | unknown","verification_status":"verified | claimed | internal_signal | unverified","supports":"Decision dimensions supported by this claim."},"posture":{"label":"adequate","summary":"Usable for AI shortlist context, but still worth checking source details before outreach.","confidence_cap":0.78,"warnings":[],"recommended_next_steps":[]},"validation_limits":{"declared":false,"limit_types":[],"has_third_party_claims":true,"third_party_claim_status":"present","buyer_use_guidance":"Third-party validation is present; still inspect source details for buyer fit.","confidence_note":"No explicit validation-limit caveat is normalized."},"stats":{"total_claims":13,"external_claims":10,"third_party_claims":3,"first_party_claims":7,"internal_signals":1,"verified_claims":3,"unique_source_urls":5},"claims":[{"id":"craftedny:claim:1","claim":"official","claim_type":"sources","source_label":"official","source_type":"sources","source_uri":"https://www.craftedny.com/development/web-development/","source_url":"https://www.craftedny.com/development/web-development/","provenance":"first_party","verification_status":"claimed","confidence":null,"observed_at":null,"last_checked_at":null,"supports":["proof","source_map"]},{"id":"craftedny:claim:2","claim":"official","claim_type":"sources","source_label":"official","source_type":"sources","source_uri":"https://www.craftedny.com/wordpress/","source_url":"https://www.craftedny.com/wordpress/","provenance":"first_party","verification_status":"claimed","confidence":null,"observed_at":null,"last_checked_at":null,"supports":["proof","source_map"]},{"id":"craftedny:claim:3","claim":"Crafted official site","claim_type":"official_site","source_label":"Crafted official site","source_type":"official_site","source_uri":"https://www.craftedny.com/","source_url":"https://www.craftedny.com/","provenance":"first_party","verification_status":"claimed","confidence":null,"observed_at":"2026-07-01T00:00:00.000Z","last_checked_at":null,"supports":["proof","source_map"]},{"id":"craftedny:claim:4","claim":"Crafted Clutch profile","claim_type":"third_party_review_profile","source_label":"Crafted Clutch profile","source_type":"third_party_review_profile","source_uri":"https://clutch.co/profile/crafted-ny","source_url":"https://clutch.co/profile/crafted-ny","provenance":"third_party","verification_status":"verified","confidence":null,"observed_at":"2026-07-01T00:00:00.000Z","last_checked_at":null,"supports":["reputation","proof","source_map"]},{"id":"craftedny:claim:5","claim":"Crafted website design service page","claim_type":"official_service_page","source_label":"Crafted website design service page","source_type":"official_service_page","source_uri":"https://www.craftedny.com/website-design/","source_url":"https://www.craftedny.com/website-design/","provenance":"first_party","verification_status":"claimed","confidence":null,"observed_at":"2026-07-01T00:00:00.000Z","last_checked_at":null,"supports":["service_fit","proof","source_map"]},{"id":"craftedny:claim:6","claim":"Official page says Crafted is a New York City-based creative agency specializing in custom, high-performance web development.","claim_type":"official_local_development_scope","source_label":"craftedny.com","source_type":"official_local_development_scope","source_uri":"https://www.craftedny.com/development/web-development/","source_url":"https://www.craftedny.com/development/web-development/","provenance":"first_party","verification_status":"claimed","confidence":null,"observed_at":null,"last_checked_at":null,"supports":["service_fit"]},{"id":"craftedny:claim:7","claim":"Official page lists Headless WordPress with Next.js, Drupal, React, JavaScript, HTML5, custom codebases, testing, QA, and post-launch support.","claim_type":"official_technology_scope","source_label":"craftedny.com","source_type":"official_technology_scope","source_uri":"https://www.craftedny.com/development/web-development/","source_url":"https://www.craftedny.com/development/web-development/","provenance":"first_party","verification_status":"claimed","confidence":null,"observed_at":null,"last_checked_at":null,"supports":["service_fit"]},{"id":"craftedny:claim:8","claim":"New York Web Development fit: Vendar's development source-of-truth classifies this vendor for Web Development, Frontend Development, Full-stack Web Development, Next.js Development, React Development, Headless Website Development, CMS Development, WordPress Development, Webflow Development, Landing Page Development, Website Redesign and Rebuild, Website Maintenance and Support, Conversion-focused Web Development, Web Accessibility and WCAG Remediation, ADA Website Compliance Development. Route-level specializations include Frontend Development, Full Stack Web Development, Nextjs Development, React Development, Headless Website Development, Cms Development. This is an internal route-fit signal, not a replacement for external case-study proof.","claim_type":"vendar_development_route_fit","source_label":"vendar_development_geo_source_of_truth","source_type":"vendar_development_route_fit","source_uri":"internal:development-geo-source-of-truth","source_url":null,"provenance":"internal","verification_status":"internal_signal","confidence":null,"observed_at":"2026-06-02T00:00:00.000Z","last_checked_at":null,"supports":["market_fit","service_fit"]},{"id":"craftedny:claim:9","claim":"Clutch adds external review evidence for Crafted, with a smaller but positive review corpus supporting web design, branding, and web development fit.","claim_type":"third_party_review_profile","source_label":"clutch.co","source_type":"third_party_review_profile","source_uri":"https://clutch.co/profile/crafted-ny","source_url":"https://clutch.co/profile/crafted-ny","provenance":"third_party","verification_status":"verified","confidence":null,"observed_at":"2026-07-01T00:00:00.000Z","last_checked_at":null,"supports":["reputation","proof"]},{"id":"craftedny:claim:10","claim":"Official web development page describes custom high-performance web development in New York City, including Headless WordPress and Next.js, Drupal, React, JavaScript, and HTML5.","claim_type":"official_case_study_or_work_reference","source_label":"craftedny.com","source_type":"official_case_study_or_work_reference","source_uri":"https://www.craftedny.com/development/web-development/","source_url":"https://www.craftedny.com/development/web-development/","provenance":"first_party","verification_status":"claimed","confidence":null,"observed_at":null,"last_checked_at":null,"supports":["proof"]},{"id":"craftedny:claim:11","claim":"Clutch lists Crafted with a 4.9 overall review rating across 4 reviews and positions the agency around New York digital agency work, websites, native apps, and brand/digital experience execution.","claim_type":"third_party_review_profile","source_label":"Clutch","source_type":"third_party_review_profile","source_uri":"https://clutch.co/profile/crafted-ny","source_url":"https://clutch.co/profile/crafted-ny","provenance":"third_party","verification_status":"verified","confidence":0.86,"observed_at":"2026-07-01T00:00:00.000Z","last_checked_at":null,"supports":["reputation","proof"]},{"id":"craftedny:claim:12","claim":"Portfolio or case-study URL","claim_type":"portfolio_url","source_label":"craftedny.com","source_type":"portfolio_url","source_uri":"https://www.craftedny.com/development/web-development/","source_url":"https://www.craftedny.com/development/web-development/","provenance":"unknown","verification_status":"unverified","confidence":null,"observed_at":null,"last_checked_at":null,"supports":["proof"]},{"id":"craftedny:claim:13","claim":"Portfolio or case-study URL","claim_type":"portfolio_url","source_label":"craftedny.com","source_type":"portfolio_url","source_uri":"https://www.craftedny.com/wordpress/","source_url":"https://www.craftedny.com/wordpress/","provenance":"unknown","verification_status":"unverified","confidence":null,"observed_at":null,"last_checked_at":null,"supports":["proof"]}]},"risks":{"main_risks":["Confirm current availability, delivery team seniority, technology stack ownership, QA process, and post-launch support terms.","Public review volume is limited compared with larger dev shops; verify current engineering depth and post-launch support model before enterprise builds."],"disqualifiers":[],"unknowns":[],"open_questions":["Confirm current availability, delivery team seniority, technology stack, and support terms."],"needs_review":false,"stale_after":"2026-10-01T00:00:00.000Z"},"alternatives":{"comparison_hints":["Compare on direct development proof, stack fit, case-study similarity, pricing clarity, and support model."],"manual_alternatives":[]},"quality":{"profile_status":"decision_ready","verification_status":"verified","data_confidence":"high","confidence_score":0.9,"ai_confidence_score":0.78,"data_completeness_pct":78,"source_reliability_score":0.92},"participation_disclosure":{"participation_status":"none","paid_visibility_package":null,"package_scope":null,"package_tier":null,"approved_surfaces":[],"scoring_note":"Paid visibility is disclosed and should not be treated as organic proof."},"source_map":{"human_profile":"https://www.vendar.org/vendors/craftedny","human_ai_profile":"https://www.vendar.org/vendors/craftedny/ai","machine_profile_json":"https://www.vendar.org/ai/vendors/craftedny","vendor_website":"https://www.craftedny.com/development/web-development/","evidence_urls":["https://www.craftedny.com/development/web-development/","https://www.craftedny.com/wordpress/","https://www.craftedny.com/","https://clutch.co/profile/crafted-ny","https://www.craftedny.com/website-design/"]}}