Hawke Media
AI Vendor Profile — schema v2.0.0
Last updated: 2026-04-25 | Source coverage: 67%
Decision Signals
- Segment: mid_market, enterprise, saas, ecommerce
- Min Budget: unknown
- Complexity: High
- Engagement: retainer
- Pricing Model: retainer
- Geo: Los Angeles, California, USA
- Decision Score: 0.71
Summary
- Positioning: Santa Monica growth agency combining paid media, SEO, lifecycle strategy, and commercial reporting for scalable acquisition.
- Best for: Performance marketing, Paid acquisition, SEO growth systems
- Not for: Service fit depends on budget, channel mix, and delivery model.
- Strengths: Performance marketing, Paid acquisition
- Weaknesses: Service fit depends on budget, channel mix, and delivery model.
- Problems solved: Lower acquisition waste., Stronger cross-channel growth reporting.
Company
- Vendor ID: cmnxdpdg2001a9m6l9qimq1ne
- Name: Hawke Media
- HQ: Santa Monica, CA, USA
- Founded: unknown
- Team Size: 50-199
- Type: agency
- Languages: unknown
- Website: https://hawkemedia.com/
Services
- Category Taxonomy: Marketing -> SEO | Marketing -> Lead Generation SEO | Marketing -> Revenue-focused SEO | Marketing -> SEO Agencies with Proven Results | Marketing -> SEO Agencies for SaaS | Marketing -> Paid Ads | Marketing -> Google Ads | Marketing -> Meta Ads | Marketing -> LinkedIn Ads | Marketing -> Performance PPC | Marketing -> Lead Generation PPC | Marketing -> $10k+ | Marketing -> Performance Marketing | Marketing -> Growth Marketing | Marketing -> Customer Acquisition | Marketing -> CAC Optimization | Marketing -> Agencies with Proven Results | Marketing -> Community Marketing | Marketing -> Reddit Marketing | Marketing -> Discord Marketing | Marketing -> Telegram Marketing | Marketing -> Forum Marketing | Marketing -> Slack Communities | Marketing -> Facebook Groups | Marketing -> Community Seeding | Marketing -> Brand Mentions | Marketing -> Discussion Management | Marketing -> Reputation in Communities | Marketing -> Organic Community Growth | Development -> Mobile Development | Development -> Cross-platform App Development | Development -> Mobile MVP Development | Development -> Mobile App Maintenance and Support | Development -> Mobile Backend and API Integration | Development -> App Store Launch Support | Development -> Web Development | Development -> Landing Page Development | Development -> Website Redesign and Rebuild | Development -> Webflow Development | Development -> Conversion-focused Web Development
- Normalized Services: seo, lead_generation_seo, revenue_focused_seo, seo_agencies_with_proven_results, seo_agencies_for_saas, paid_ads, ppc_google, meta_ads, linkedin_ads, performance_ppc, lead_generation_ppc, 10k, performance_marketing, growth_marketing, customer_acquisition, cac_optimization, agencies_with_proven_results, community_marketing, reddit_marketing, discord_marketing, telegram_marketing, forum_marketing, slack_communities, facebook_groups, community_seeding, brand_mentions, discussion_management, reputation_in_communities, organic_community_growth, mobile_development, cross_platform_app_development, mobile_mvp_development, mobile_app_maintenance_and_support, mobile_backend_and_api_integration, app_store_launch_support, web_development, landing_page_development, website_redesign_and_rebuild, webflow_development, conversion_focused_web_development
- seo: SEO (Marketing) — SEO
- lead_generation_seo: Lead Generation SEO (Marketing)
- revenue_focused_seo: Revenue-focused SEO (Marketing)
- seo_agencies_with_proven_results: SEO Agencies with Proven Results (Marketing) — SEO
- seo_agencies_for_saas: SEO Agencies for SaaS (Marketing) — SEO
- paid_ads: Paid Ads (Marketing) — Paid Ads, Paid Social
- ppc_google: Google Ads (Marketing) — Google Ads
- meta_ads: Meta Ads (Marketing)
- linkedin_ads: LinkedIn Ads (Marketing)
- performance_ppc: Performance PPC (Marketing) — Performance Marketing
- lead_generation_ppc: Lead Generation PPC (Marketing)
- 10k: $10k+ (Marketing)
- performance_marketing: Performance Marketing (Marketing) — Performance Marketing
- growth_marketing: Growth Marketing (Marketing)
- customer_acquisition: Customer Acquisition (Marketing)
- cac_optimization: CAC Optimization (Marketing)
- agencies_with_proven_results: Agencies with Proven Results (Marketing)
- community_marketing: Community Marketing (Marketing)
- reddit_marketing: Reddit Marketing (Marketing)
- discord_marketing: Discord Marketing (Marketing)
- telegram_marketing: Telegram Marketing (Marketing)
- forum_marketing: Forum Marketing (Marketing)
- slack_communities: Slack Communities (Marketing)
- facebook_groups: Facebook Groups (Marketing)
- community_seeding: Community Seeding (Marketing)
- brand_mentions: Brand Mentions (Marketing)
- discussion_management: Discussion Management (Marketing)
- reputation_in_communities: Reputation in Communities (Marketing)
- organic_community_growth: Organic Community Growth (Marketing)
- mobile_development: Mobile Development (Development)
- cross_platform_app_development: Cross-platform App Development (Development)
- mobile_mvp_development: Mobile MVP Development (Development)
- mobile_app_maintenance_and_support: Mobile App Maintenance and Support (Development)
- mobile_backend_and_api_integration: Mobile Backend and API Integration (Development)
- app_store_launch_support: App Store Launch Support (Development)
- web_development: Web Development (Development)
- landing_page_development: Landing Page Development (Development)
- website_redesign_and_rebuild: Website Redesign and Rebuild (Development)
- webflow_development: Webflow Development (Development)
- conversion_focused_web_development: Conversion-focused Web Development (Development)
Match Logic
- Segments: mid_market, enterprise, saas, ecommerce
- Industries: SaaS, Ecommerce, Retail, B2B
- Budget Range: ? – $45,000 USD
- Geo Focus: Los Angeles, California, USA
- Recommended if: Needs performance marketing; Needs paid acquisition; Needs seo growth systems; Operates in SaaS; Operates in Ecommerce; Operates in Retail; Based in or targeting Los Angeles; Based in or targeting California; Based in or targeting USA
- Avoid if: Service fit depends on budget, channel mix, and delivery model.
Proof
- Case Studies: 24
- Client Reviews: 2
- Projects Completed: 0
- Client Retention: unknown
- Years of Experience: unknown
- Certifications: none
- Awards: none
- Average Rating: 3.0
- Aggregated Rating Score: 0.80
- External Review Count: 2
- Named Clients: Funko; Lorna Jane; K-Swiss; Topcon Solutions Store; Club Fugazi; Immersive Gamebox; Gisou; Mattress Warehouse; The Cover Guy; Cosmetic Solutions; IRVINS; Baby Gold; Prepara; First Fruit Farms; Vote for Nature; Waxxpot; Lumin Digital; Seldens Designer Home Furnishings; HDMH
- Case Study Entries: {"title":"Hawke Media case-study hub","sourceUrl":"https://hawkemedia.com/case-studies/","evidenceType":"official_case_study_hub"}; {"title":"The Plug crowdfunding campaign case study","sourceUrl":"https://hawkemedia.com/case-studies/the-plug/","evidenceType":"official_case_study"}; {"title":"Waxxpot paid social, paid search, email, and SMS case study","sourceUrl":"https://hawkemedia.com/case-studies/","evidenceType":"official_case_study"}; {"title":"Lumin Digital organic traffic and demo conversion case study","sourceUrl":"https://hawkemedia.com/case-studies/","evidenceType":"official_case_study"}; {"title":"Vote for Nature audience growth case study","sourceUrl":"https://hawkemedia.com/case-studies/","evidenceType":"official_case_study"}
- Review Sources: {"url":"https://clutch.co/profile/hawke-media","rating":3,"source":"Clutch","status":"verified_buyer_reviews_detected_below_threshold","reviewCount":2,"verifiedReviewCount":2}; {"url":"https://www.glassdoor.com/Reviews/Hawke-Media-Media-Buyer-Reviews-EI_IE1444479.0,11_KO12,23.htm","notes":"Employee reviews are not counted as buyer proof.","source":"Glassdoor","status":"public_or_directory_signal_not_verified_buyer_proof","verifiedReviewCount":0}
Decision Ready
- Profile Status: decision_ready
- Service Depth: integrated_growth_marketing
- Company Size Classification: mid_market_to_enterprise
- Delivery Staffing Model: specialist_pod
- Reporting Frequency: monthly
- Minimum Monthly Budget: $7,000
- Average Contract Value: $15,000
- Typical Contract Value: $15,000
- Setup Fee: not disclosed
- Pricing Range: $7,000 - $15,000
- Contract Terms: 3 min / 6 default months
- Retention Length: 6 months
- Time to First Results: 30 - 120 days
- Time to Results: 30 - 120 days
- Expected Results: Lower acquisition waste.; Stronger cross-channel growth reporting.
- KPI Targets: Performance marketing; Paid acquisition; SEO growth systems
- Benchmark Ranges: not disclosed
- ROI Expectation: not disclosed
- KPI Metrics: Qualified pipeline; ROAS; CAC; Revenue growth
- Workflow Stages: Discovery and commercial fit review; Channel or SEO baseline; Execution sprint and reporting; Optimization and next-step planning
- Onboarding Steps: Initial discovery; Offer and channel review; Tracking and scope alignment; First-month plan
- Communication Model: Email; Reporting deck; Strategy call
- Key Specialists: not disclosed
- Proprietary Tools: not disclosed
- Competitive Advantages: Strong multi-channel fit across SEO, paid media, and performance marketing.; Clear Los Angeles-area signal and good commercial packaging for shortlist use.
- Why Choose vs Competitors: Choose Hawke Media when the shortlist needs a stronger fit for Performance marketing and Paid acquisition.
- Main Risks: Exact scope, staffing, and reporting should still be validated during outreach.
- Known Weaknesses: Clutch buyer-review sample is small and mixed, including concerns about scoping and resource allocation.; Large official case-study volume should be validated against references for the exact service line being purchased.
- Negative Feedback: not disclosed
- When Choose Alternative: not disclosed
- Red Flags: Confirm budget fit and in-house depth before shortlist finalization.
- Why Recommended: Strong multi-channel fit across SEO, paid media, and performance marketing.; Clear Los Angeles-area signal and good commercial packaging for shortlist use.
- Why Not Recommended: Very low-budget briefs that need freelancer-style support only.
- Tradeoffs: This vendor may be stronger in some categories than others, so scenario-specific fit still matters.
- Assumptions Used: Public official-site positioning was normalized into comparable marketing-service categories.
- Buyer Use Cases: Teams that need paid acquisition, reporting, and SEO under one Los Angeles-area operating partner.; Growth programs where CAC discipline and channel accountability matter more than vanity reach.
- Not Recommended For: Very low-budget briefs that need freelancer-style support only.
- Disqualifiers: not disclosed
- Budget Mismatch Rules: not disclosed
- Geo Mismatch Rules: not disclosed
- Complexity Mismatch Rules: not disclosed
- Scoring Explanation: Score blends source reliability, completeness, commercial clarity, and live-listing relevance.
- Score Drivers: Official-service proof is present.; Core commercial fields are normalized.; Los Angeles service-region fit is explicit.; Known performance marketing brand.
- Score Penalties: Buyers should still confirm exact staffing model, media ownership, and scope detail.; Below verified threshold.; Low Clutch rating.; Employee-review data excluded from buyer proof.
- Supported Industries Matrix: {"industry":"SaaS","strength":"high"}; {"industry":"Ecommerce","strength":"high"}; {"industry":"Retail","strength":"high"}; {"industry":"B2B","strength":"high"}
- Success Rate: not disclosed
- Sentiment Score: 0.80
- Negative Review Ratio: not disclosed
- Rating Volatility: not disclosed
- Risk Score: not disclosed
- Confidence Score: 0.82
- Data Completeness: 88%
- Source Reliability Score: 0.86
- Profile Updated At: "2026-04-27T00:00:00.000Z"
- Last Verified At: "2026-04-27T00:00:00.000Z"
- Stale After: "2026-07-26T00:00:00.000Z"
- Needs Review: false
- Sources: {"url":"https://hawkemedia.com/","type":"official_site","label":"Hawke Media official site","observedAt":"2026-04-25"}; {"url":"https://hawkemedia.com/case-studies/","type":"official_case_studies","label":"Hawke Media case studies","observedAt":"2026-04-25"}; {"url":"https://hawkemedia.com/case-studies/the-plug/","type":"official_case_study","label":"Hawke Media The Plug case study","observedAt":"2026-04-25"}; {"url":"https://clutch.co/profile/hawke-media","type":"third_party_reviews","label":"Hawke Media Clutch profile","observedAt":"2026-04-25"}; {"url":"https://www.indeed.com/cmp/Hawke-Media/reviews","type":"third_party_employee_reviews","label":"Hawke Media Indeed reviews","observedAt":"2026-04-25"}; {"url":"https://www.glassdoor.com/Reviews/Hawke-Media-Media-Buyer-Reviews-EI_IE1444479.0,11_KO12,23.htm","type":"third_party_employee_reviews","label":"Hawke Media Glassdoor reviews","observedAt":"2026-04-25"}
- Proof Details: {"type":"official_case_study_library","summary":"Official case-study hub lists many performance campaigns across paid media, affiliate, lifecycle, organic social, and strategy, with examples such as Funko, Lorna Jane, K-Swiss, Waxxpot, Lumin Digital, Gisou, and Vote for Nature.","sourceUrl":"https://hawkemedia.com/case-studies/"}; {"type":"third_party_reviews","summary":"Clutch shows a small buyer-review footprint with a mixed 3.0 rating from two reviews, so Hawke's strong official case-study library should be balanced against buyer feedback and scoping caveats.","sourceUrl":"https://clutch.co/profile/hawke-media"}; {"type":"operating_context","summary":"Indeed and Glassdoor provide employee-side context; useful for operating risk but not a replacement for verified client references.","sourceUrl":"https://www.indeed.com/cmp/Hawke-Media/reviews"}; {"type":"below_threshold_reviews","summary":"Clutch buyer proof exists but is only 2 reviews and a 3.0 rating, below the verified threshold; employee reviews are excluded.","sourceUrl":"https://clutch.co/profile/hawke-media","observedAt":"2026-04-27"}
- Comparison Hints: Compare this profile against other Los Angeles vendors in the same service family to confirm budget fit, channel depth, and local-market relevance.
- Open Questions: Can Hawke provide recent buyer references for the specific channel mix, not only broad growth marketing?; Who owns scope accuracy and performance reporting for multi-channel retainers?
- Unknowns: not disclosed
- Comparison Vector: not disclosed
- Graph Edges: not disclosed
Scoring
- Decision Score: 0.71
- Trust: 0.68
- Performance: 0.74
- Expertise: 0.71
- Market Fit: 0.94
- Method: trust*0.35 + performance*0.30 + expertise*0.20 + marketFit*0.15
- Confidence Modifier: 0.5
Verification
- Status: unverified
- Confidence: 0.5
- Source Coverage: 67%
- Fields Verified: 18/27
- Missing: yearFounded, languages, certifications, awards, minimumProjectSize, hourlyRateRange, clientRetentionRate, yearsOfExperience, projectsCompleted
Audit Signals
- Alternatives: not disclosed
- Review Platforms: Clutch, Glassdoor
- Source URLs: https://hawkemedia.com/, https://hawkemedia.com/case-studies/, https://hawkemedia.com/case-studies/the-plug/, https://clutch.co/profile/hawke-media, https://www.indeed.com/cmp/Hawke-Media/reviews, https://www.glassdoor.com/Reviews/Hawke-Media-Media-Buyer-Reviews-EI_IE1444479.0,11_KO12,23.htm
- Named Client Count: 19
- Case Study Entry Count: 5
- Proof URL Count: 6
- Red Flag Count: 1
- Risk Item Count: 1
- Normalized Fields: vendor_id, service_tags, industry_tags, geo_tags, pricing_range_min_usd, pricing_range_max_usd, comparison_vector
- Budget Compatibility: not disclosed
- Project Complexity Levels: seo; paid_media; analytics
- Competitor Positioning: not disclosed
- Third-Party Validations: Clutch profile with verified buyer reviews; Indeed employee-review footprint; Glassdoor employee-review footprint; Clutch 2 reviews below threshold; Employee reviews excluded
- Service Tags: not disclosed
- Industry Tags: not disclosed
- Geo Tags: not disclosed
- Supported Client Types: mid_market; enterprise; saas; ecommerce
- Client Type Compatibility: mid_market; enterprise; saas; ecommerce
- Buyer Use Cases: Teams that need paid acquisition, reporting, and SEO under one Los Angeles-area operating partner.; Growth programs where CAC discipline and channel accountability matter more than vanity reach.
- Not Recommended For: Very low-budget briefs that need freelancer-style support only.
- Disqualifiers: not disclosed
- Scoring Explanation: Score blends source reliability, completeness, commercial clarity, and live-listing relevance.
- Score Drivers: Official-service proof is present.; Core commercial fields are normalized.; Los Angeles service-region fit is explicit.; Known performance marketing brand.
- Score Penalties: Buyers should still confirm exact staffing model, media ownership, and scope detail.; Below verified threshold.; Low Clutch rating.; Employee-review data excluded from buyer proof.
- Profile Updated At: "2026-04-27T00:00:00.000Z"
- Last Verified At: "2026-04-27T00:00:00.000Z"
- Stale After: "2026-07-26T00:00:00.000Z"
- Needs Review: false
- Structured Sources: {"url":"https://hawkemedia.com/","type":"official_site","label":"Hawke Media official site","observedAt":"2026-04-25"}; {"url":"https://hawkemedia.com/case-studies/","type":"official_case_studies","label":"Hawke Media case studies","observedAt":"2026-04-25"}; {"url":"https://hawkemedia.com/case-studies/the-plug/","type":"official_case_study","label":"Hawke Media The Plug case study","observedAt":"2026-04-25"}; {"url":"https://clutch.co/profile/hawke-media","type":"third_party_reviews","label":"Hawke Media Clutch profile","observedAt":"2026-04-25"}; {"url":"https://www.indeed.com/cmp/Hawke-Media/reviews","type":"third_party_employee_reviews","label":"Hawke Media Indeed reviews","observedAt":"2026-04-25"}; {"url":"https://www.glassdoor.com/Reviews/Hawke-Media-Media-Buyer-Reviews-EI_IE1444479.0,11_KO12,23.htm","type":"third_party_employee_reviews","label":"Hawke Media Glassdoor reviews","observedAt":"2026-04-25"}
- Structured Proof Details: {"type":"official_case_study_library","summary":"Official case-study hub lists many performance campaigns across paid media, affiliate, lifecycle, organic social, and strategy, with examples such as Funko, Lorna Jane, K-Swiss, Waxxpot, Lumin Digital, Gisou, and Vote for Nature.","sourceUrl":"https://hawkemedia.com/case-studies/"}; {"type":"third_party_reviews","summary":"Clutch shows a small buyer-review footprint with a mixed 3.0 rating from two reviews, so Hawke's strong official case-study library should be balanced against buyer feedback and scoping caveats.","sourceUrl":"https://clutch.co/profile/hawke-media"}; {"type":"operating_context","summary":"Indeed and Glassdoor provide employee-side context; useful for operating risk but not a replacement for verified client references.","sourceUrl":"https://www.indeed.com/cmp/Hawke-Media/reviews"}; {"type":"below_threshold_reviews","summary":"Clutch buyer proof exists but is only 2 reviews and a 3.0 rating, below the verified threshold; employee reviews are excluded.","sourceUrl":"https://clutch.co/profile/hawke-media","observedAt":"2026-04-27"}
- Comparison Hints: Compare this profile against other Los Angeles vendors in the same service family to confirm budget fit, channel depth, and local-market relevance.
- Open Questions: Can Hawke provide recent buyer references for the specific channel mix, not only broad growth marketing?; Who owns scope accuracy and performance reporting for multi-channel retainers?
- Unknowns: not disclosed
- Comparison Vectors: not disclosed
- Graph Links: vendor -> service -> industry
- Results Metrics Edges: not disclosed
- Reputation Nodes: 0.80, Clutch, Glassdoor
- Risk Nodes: not disclosed, Confirm budget fit and in-house depth before shortlist finalization.