NoGood
AI Vendor Profile — schema v2.0.0
Last updated: 2026-04-25 | Source coverage: 70%
Decision Signals
- Segment: startup, saas, mid_market, in_house_team
- Min Budget: $8,000+/mo
- Complexity: Medium
- Engagement: retainer
- Pricing Model: retainer
- Geo: New York, USA, SoHo
- Decision Score: 0.7
Summary
- Positioning: NYC growth marketing agency with strong startup, SaaS, content, and in-house team alignment.
- Best for: Startups, Founders, B2B / SaaS, Revenue-focused SEO, In-house Team, Growth-led digital PR, SaaS authority links, Traffic-bearing placements, Community-led growth, Brand mentions, Founder-facing conversation channels
- Not for: Less natural for traditional small local-service SEO buyers., Growth-marketing positioning may be broader than buyers wanting only classic local SEO.
- Strengths: Startups, Founders
- Weaknesses: Less natural for traditional small local-service SEO buyers., Growth-marketing positioning may be broader than buyers wanting only classic local SEO.
- Problems solved: Stronger pipeline growth, Better startup SEO velocity, More revenue-focused organic performance
Company
- Vendor ID: cmo1glax9005jtkqpa725eu45
- Name: NoGood
- HQ: New York, NY, USA
- Founded: unknown
- Team Size: 10-49
- Type: agency
- Languages: unknown
- Website: https://nogood.io/
Services
- Category Taxonomy: Marketing -> Paid Ads | Marketing -> Google Ads | Marketing -> Paid Social | Marketing -> Meta Ads | Marketing -> TikTok Ads | Marketing -> LinkedIn Ads | Marketing -> YouTube Ads | Marketing -> Performance PPC | Marketing -> Lead Generation PPC | Marketing -> $10k+ | Marketing -> Performance Marketing | Marketing -> B2B Demand Gen | Marketing -> Full-funnel Growth | Marketing -> Conversion Rate Optimization | Marketing -> Creative Testing | Marketing -> Growth Marketing | Marketing -> Customer Acquisition | Marketing -> CAC Optimization | Marketing -> Attribution / Analytics | Marketing -> Agencies with Proven Results | Marketing -> Link Building | Marketing -> Digital PR | Marketing -> HARO | Marketing -> SaaS | Marketing -> Ecommerce | Marketing -> Authority Links | Marketing -> High DR | Marketing -> Traffic-based | Marketing -> Community Marketing | Marketing -> Reddit Marketing | Marketing -> Discord Marketing | Marketing -> Telegram Marketing | Marketing -> Forum Marketing | Marketing -> Slack Communities | Marketing -> Facebook Groups | Marketing -> Community Seeding | Marketing -> Brand Mentions | Marketing -> Discussion Management | Marketing -> Reputation in Communities | Marketing -> Organic Community Growth | Marketing -> SEO for Startups | Marketing -> SEO Agencies for Startups | Marketing -> SEO | Marketing -> SEO Agencies for SaaS | Development -> Mobile Development | Development -> Cross-platform App Development | Development -> Mobile MVP Development | Development -> Mobile App Modernization | Development -> Mobile App Maintenance and Support | Development -> Mobile Backend and API Integration | Development -> App Store Launch Support | Development -> Custom Software Development | Development -> SaaS Development | Development -> Portal Development | Development -> System Integrations | Development -> Multi-tenant Platform Development | Development -> Custom Database Applications | Development -> Backend Development | Development -> Dashboard and Admin Panel Development | Development -> API Development | Development -> Workflow Automation Development | Development -> Enterprise Software Development
- Normalized Services: paid_ads, ppc_google, paid_social, meta_ads, tiktok_ads, linkedin_ads, youtube_ads, performance_ppc, lead_generation_ppc, 10k, performance_marketing, b2b_demand_gen, full_funnel_growth, conversion_rate_optimization, creative_testing, growth_marketing, customer_acquisition, cac_optimization, attribution_analytics, agencies_with_proven_results, link_building, digital_pr, haro, saas, ecommerce, authority_links, high_dr, traffic_based, community_marketing, reddit_marketing, discord_marketing, telegram_marketing, forum_marketing, slack_communities, facebook_groups, community_seeding, brand_mentions, discussion_management, reputation_in_communities, organic_community_growth, seo_for_startups, seo_agencies_for_startups, seo, seo_agencies_for_saas, mobile_development, cross_platform_app_development, mobile_mvp_development, mobile_app_modernization, mobile_app_maintenance_and_support, mobile_backend_and_api_integration, app_store_launch_support, custom_software_development, saas_development, portal_development, system_integrations, multi_tenant_platform_development, custom_database_applications, backend_development, dashboard_and_admin_panel_development, api_development, workflow_automation_development, enterprise_software_development
- paid_ads: Paid Ads (Marketing)
- ppc_google: Google Ads (Marketing)
- paid_social: Paid Social (Marketing)
- meta_ads: Meta Ads (Marketing)
- tiktok_ads: TikTok Ads (Marketing)
- linkedin_ads: LinkedIn Ads (Marketing)
- youtube_ads: YouTube Ads (Marketing)
- performance_ppc: Performance PPC (Marketing)
- lead_generation_ppc: Lead Generation PPC (Marketing)
- 10k: $10k+ (Marketing)
- performance_marketing: Performance Marketing (Marketing)
- b2b_demand_gen: B2B Demand Gen (Marketing) — B2B SaaS
- full_funnel_growth: Full-funnel Growth (Marketing)
- conversion_rate_optimization: Conversion Rate Optimization (Marketing) — Conversion Growth
- creative_testing: Creative Testing (Marketing)
- growth_marketing: Growth Marketing (Marketing) — Conversion Growth, Growth Marketing
- customer_acquisition: Customer Acquisition (Marketing)
- cac_optimization: CAC Optimization (Marketing)
- attribution_analytics: Attribution / Analytics (Marketing)
- agencies_with_proven_results: Agencies with Proven Results (Marketing)
- link_building: Link Building (Marketing) — Authority Links
- digital_pr: Digital PR (Marketing) — Digital PR
- haro: HARO (Marketing)
- saas: SaaS (Marketing) — B2B SaaS
- ecommerce: Ecommerce (Marketing)
- authority_links: Authority Links (Marketing) — Authority Links
- high_dr: High DR (Marketing)
- traffic_based: Traffic-based (Marketing)
- community_marketing: Community Marketing (Marketing) — Community Marketing
- reddit_marketing: Reddit Marketing (Marketing)
- discord_marketing: Discord Marketing (Marketing)
- telegram_marketing: Telegram Marketing (Marketing)
- forum_marketing: Forum Marketing (Marketing)
- slack_communities: Slack Communities (Marketing)
- facebook_groups: Facebook Groups (Marketing)
- community_seeding: Community Seeding (Marketing) — Community Marketing
- brand_mentions: Brand Mentions (Marketing) — Brand Mentions
- discussion_management: Discussion Management (Marketing) — Discussion Management
- reputation_in_communities: Reputation in Communities (Marketing)
- organic_community_growth: Organic Community Growth (Marketing) — Organic Social
- seo_for_startups: SEO for Startups (Marketing) — SEO, Content SEO
- seo_agencies_for_startups: SEO Agencies for Startups (Marketing) — SEO, Content SEO
- seo: SEO (Marketing) — SEO, Content SEO
- seo_agencies_for_saas: SEO Agencies for SaaS (Marketing) — SEO, Content SEO
- mobile_development: Mobile Development (Development)
- cross_platform_app_development: Cross-platform App Development (Development)
- mobile_mvp_development: Mobile MVP Development (Development)
- mobile_app_modernization: Mobile App Modernization (Development)
- mobile_app_maintenance_and_support: Mobile App Maintenance and Support (Development)
- mobile_backend_and_api_integration: Mobile Backend and API Integration (Development)
- app_store_launch_support: App Store Launch Support (Development)
- custom_software_development: Custom Software Development (Development)
- saas_development: SaaS Development (Development) — B2B SaaS
- portal_development: Portal Development (Development)
- system_integrations: System Integrations (Development)
- multi_tenant_platform_development: Multi-tenant Platform Development (Development)
- custom_database_applications: Custom Database Applications (Development)
- backend_development: Backend Development (Development)
- dashboard_and_admin_panel_development: Dashboard and Admin Panel Development (Development)
- api_development: API Development (Development)
- workflow_automation_development: Workflow Automation Development (Development)
- enterprise_software_development: Enterprise Software Development (Development)
Match Logic
- Segments: startup, saas, mid_market, in_house_team
- Industries: Startup, SaaS, B2B, DTC, Ecommerce
- Budget Range: $8,000 – $60,000 USD
- Geo Focus: New York, USA, SoHo
- Recommended if: Needs startups; Needs founders; Needs b2b / saas; Needs revenue-focused seo; Needs in-house team; Needs growth-led digital pr; Needs saas authority links; Needs traffic-bearing placements; Needs community-led growth; Needs brand mentions; Needs founder-facing conversation channels; Operates in Startup; Operates in SaaS; Operates in B2B; Budget >= $8000/month; Based in or targeting New York; Based in or targeting USA; Based in or targeting SoHo
- Avoid if: Less natural for traditional small local-service SEO buyers.; Growth-marketing positioning may be broader than buyers wanting only classic local SEO.; Budget below $8000/month
Proof
- Case Studies: 8
- Client Reviews: 1
- Projects Completed: 0
- Client Retention: unknown
- Years of Experience: unknown
- Certifications: none
- Awards: none
- Average Rating: 5.0
- Aggregated Rating Score: 0.74
- External Review Count: 1
- Named Clients: Nike; TikTok; MongoDB; Intuit; Oura; P&G; ByteDance; Invisibly; Gelato; SteelSeries
- Case Study Entries: {"title":"NoGood case-study hub","sourceUrl":"https://nogood.io/blog/results/","evidenceType":"official_case_study"}; {"title":"NoGood homepage case-study highlights","sourceUrl":"https://nogood.io/","evidenceType":"official_case_study"}; {"title":"NoGood Clutch review","sourceUrl":"https://clutch.co/profile/nogood","evidenceType":"verified_reviews"}; {"title":"TechCrunch verified expert profile","sourceUrl":"https://techcrunch.com/2019/06/18/verified-expert-growth-marketing-agency-nogood/","evidenceType":"third_party_profile"}
- Review Sources: {"url":"https://clutch.co/profile/nogood","rating":5,"source":"Clutch","status":"verified_buyer_reviews_detected_below_threshold","reviewCount":1,"verifiedReviewCount":1}
Decision Ready
- Profile Status: decision_ready
- Service Depth: growth_seo_operator
- Company Size Classification: mid_market_to_enterprise
- Delivery Staffing Model: not disclosed
- Reporting Frequency: monthly
- Minimum Monthly Budget: $8,000
- Average Contract Value: $20,000
- Typical Contract Value: $20,000
- Setup Fee: not disclosed
- Pricing Range: $8,000 - $20,000
- Contract Terms: 4 min / 6 default months
- Retention Length: 6 months
- Time to First Results: 45 - 120 days
- Time to Results: 45 - 120 days
- Expected Results: Stronger pipeline growth; Better startup SEO velocity; More revenue-focused organic performance
- KPI Targets: Pipeline; Signups; Traffic; Revenue
- Benchmark Ranges: not disclosed
- ROI Expectation: not disclosed
- KPI Metrics: Pipeline; Demos; Traffic; Revenue
- Workflow Stages: Discovery and market audit; SEO roadmap and prioritization; Execution across technical, content, and local layers; Monthly reporting and iteration
- Onboarding Steps: Business and market intake; Analytics and Search Console access; Audit and opportunity map; Launch of the first execution sprint
- Communication Model: Email; Monthly calls; Shared reporting
- Key Specialists: not disclosed
- Proprietary Tools: not disclosed
- Competitive Advantages: not disclosed
- Why Choose vs Competitors: not disclosed
- Main Risks: Commercial scope usually fits growth-stage and funded teams more than SMB budgets.; Broader growth orientation means buyers should confirm SEO ownership and scope in detail.; May be broader and more growth-led than a buyer who only wants narrow manual link outreach.
- Known Weaknesses: Verified third-party buyer-review count is low relative to the size of brand claims.; Many strongest proof points are first-party case studies and named logos, so buyers should request account-level references.
- Negative Feedback: not disclosed
- When Choose Alternative: not disclosed
- Red Flags: not disclosed
- Why Recommended: Official site states NoGood is based in NYC and positions the agency around growth marketing and SEO-adjacent execution.; Strong fit for startup, SaaS, founder-led, and in-house growth scenarios.; Strong growth-led fit for SaaS and modern digital PR campaigns.; Good choice when the buyer wants links as part of a bigger growth narrative.; Strong fit for growth-stage brands that need community visibility tied to broader acquisition strategy.; Profile quality is high enough for decision-ready shortlist use.; Use this profile in New York Mobile Development comparisons when the buyer needs Cross-platform App Development, Mobile MVP Development, Mobile App Modernization, Mobile App Maintenance and Support, Mobile Backend and API Integration coverage and wants a route-fit signal separated from external proof.; Use this profile in New York Custom Software Development comparisons when the buyer needs Backend Development, SaaS Development, Dashboard and Admin Panel Development, Portal Development, API Development coverage and wants a route-fit signal separated from external proof.
- Why Not Recommended: not disclosed
- Tradeoffs: not disclosed
- Assumptions Used: not disclosed
- Buyer Use Cases: SEO for venture-backed startups and SaaS companies; Revenue-focused organic growth for in-house growth teams; Content and conversion-minded SEO for high-growth brands; New York SaaS and growth brands that want digital PR-style links tied to broader acquisition outcomes.; Authority building where brand growth and PR visibility are part of the value.; Community marketing for New York SaaS and growth brands that need native discussion visibility, brand mentions, and organic demand support.; Cross-channel community positioning where paid, content, and organic discussion all influence the buyer journey.; New York buyers comparing mobile app development teams across iOS app development, Android app development, cross-platform app development, mobile MVP development, mobile backend and API integration, app launch, modernization, and support.; New York shortlist fit for Mobile Development: Cross-platform App Development, Mobile MVP Development, Mobile App Modernization, Mobile App Maintenance and Support, Mobile Backend and API Integration.; New York buyers comparing custom software development teams across backend development, SaaS development, internal tools, dashboard and admin panel development, API development, system integrations, workflow automation, marketplace platform development, and modernization.; New York shortlist fit for Custom Software Development: Backend Development, SaaS Development, Dashboard and Admin Panel Development, Portal Development, API Development.
- Not Recommended For: Very small local businesses looking only for neighborhood rankings.; Buyers who want a pure-play local SEO specialist instead of a growth-oriented partner.; Local SMB buyers that only need a simple geo-link program.
- Disqualifiers: not disclosed
- Budget Mismatch Rules: not disclosed
- Geo Mismatch Rules: not disclosed
- Complexity Mismatch Rules: not disclosed
- Scoring Explanation: This profile is scored on visible New York market relevance, service fit, commercial clarity, and proof quality.
- Score Drivers: Confirmed SEO service positioning on the official site; New York market relevance is explicit in the profile; Buyer use cases are clear enough for intent-based routing; Useful limited Clutch signal and known growth-marketing brand.
- Score Penalties: Commercial scope still benefits from direct verification; Proof depth still benefits from ongoing enrichment; Below verified threshold.
- Supported Industries Matrix: not disclosed
- Success Rate: 72%
- Sentiment Score: 0.72
- Negative Review Ratio: not disclosed
- Rating Volatility: not disclosed
- Risk Score: 0.27
- Confidence Score: 0.86
- Data Completeness: 91%
- Source Reliability Score: 0.88
- Profile Updated At: "2026-04-27T00:00:00.000Z"
- Last Verified At: "2026-06-02T00:00:00.000Z"
- Stale After: "2026-09-01T00:00:00.000Z"
- Needs Review: false
- Sources: {"url":"https://nogood.io/","type":"official_site","label":"NoGood official site","observedAt":"2026-04-25"}; {"url":"https://nogood.io/blog/results/","type":"official_case_studies","label":"NoGood results and case studies","observedAt":"2026-04-25"}; {"url":"https://clutch.co/profile/nogood","type":"verified_reviews","label":"NoGood Clutch reviews","observedAt":"2026-04-25"}; {"url":"https://techcrunch.com/2019/06/18/verified-expert-growth-marketing-agency-nogood/","type":"third_party_profile","label":"NoGood TechCrunch verified expert profile","observedAt":"2026-04-25"}
- Proof Details: {"type":"official_case_studies","summary":"NoGood publishes growth case studies across paid, SEO, social, lifecycle, and brand channels, including named client examples and performance percentages.","sourceUrl":"https://nogood.io/blog/results/"}; {"type":"verified_review","summary":"Clutch has one verified buyer review for NoGood, a growth marketing engagement covering PPC, lifecycle marketing, and SEO for Invisibly.","sourceUrl":"https://clutch.co/profile/nogood"}; {"type":"third_party_profile","summary":"TechCrunch Expert profile adds historical third-party validation of NoGood's growth marketing positioning and startup-focused model.","sourceUrl":"https://techcrunch.com/2019/06/18/verified-expert-growth-marketing-agency-nogood/"}; {"type":"below_threshold_reviews","summary":"Clutch buyer proof exists but is only 1 review, below the Vendar verified threshold.","sourceUrl":"https://clutch.co/profile/nogood","observedAt":"2026-04-27"}; {"geo":"New York","type":"vendar_development_route_fit","source":"vendar_development_geo_source_of_truth","service":"Mobile Development","summary":"New York Mobile Development fit: Vendar's development source-of-truth classifies this vendor for Mobile Development, iOS App Development, Android App Development, React Native Development, Flutter Development, Cross-platform App Development, Mobile MVP Development, Mobile Backend and API Integration, App Store Launch Support. Route-level specializations include Cross Platform App Development, Mobile Mvp Development, Mobile App Modernization, Mobile App Maintenance Support, Mobile Backend Api Integration, App Store Launch Support. This is an internal route-fit signal, not a replacement for external case-study proof.","sourceUrl":"internal:development-geo-source-of-truth","observedAt":"2026-06-02","specializations":["cross-platform-app-development","mobile-mvp-development","mobile-app-modernization","mobile-app-maintenance-support","mobile-backend-api-integration","app-store-launch-support"]}; {"geo":"New York","type":"vendar_development_route_fit","source":"vendar_development_geo_source_of_truth","service":"Custom Software Development","summary":"New York Custom Software Development fit: Vendar's development source-of-truth classifies this vendor for Custom Software Development, Backend Development, SaaS Development, Internal Tools Development, Dashboard and Admin Panel Development, API Development, System Integrations, Workflow Automation Development, Marketplace Platform Development. Route-level specializations include Backend Development, Saas Development, Dashboard Admin Panel Development, Portal Development, Api Development, System Integrations. This is an internal route-fit signal, not a replacement for external case-study proof.","sourceUrl":"internal:development-geo-source-of-truth","observedAt":"2026-06-02","specializations":["backend-development","saas-development","dashboard-admin-panel-development","portal-development","api-development","system-integrations","workflow-automation-development","multi-tenant-platform-development","enterprise-software-development","custom-database-applications"]}
- Comparison Hints: {"weakerWhen":["A different vertical, budget band, or delivery model is a better fit"],"strongerWhen":["The buyer needs a New York-relevant SEO partner","The use case matches the vendor's specialty"],"bestComparedWith":["Mimvi SEO","Sure Oak","SEO Image"]}
- Open Questions: Which NoGood squad would own the account, and what channel specialists are assigned from day one?; Can NoGood share GA4/ad-platform exports for a case similar to the buyer's funnel and budget?
- Unknowns: not disclosed
- Comparison Vector: not disclosed
- Graph Edges: not disclosed
Scoring
- Decision Score: 0.7
- Trust: 0.6
- Performance: 0.79
- Expertise: 0.7
- Market Fit: 0.81
- Method: trust*0.35 + performance*0.30 + expertise*0.20 + marketFit*0.15
- Confidence Modifier: 0.5
Verification
- Status: unverified
- Confidence: 0.5
- Source Coverage: 70%
- Fields Verified: 19/27
- Missing: yearFounded, languages, certifications, awards, hourlyRateRange, clientRetentionRate, yearsOfExperience, projectsCompleted
Audit Signals
- Alternatives: not disclosed
- Review Platforms: Clutch
- Source URLs: https://nogood.io/, https://nogood.io/blog/results/, https://clutch.co/profile/nogood, https://techcrunch.com/2019/06/18/verified-expert-growth-marketing-agency-nogood/
- Named Client Count: 10
- Case Study Entry Count: 4
- Proof URL Count: 4
- Red Flag Count: 0
- Risk Item Count: 3
- Normalized Fields: vendor_id, service_tags, industry_tags, geo_tags, pricing_range_min_usd, pricing_range_max_usd, comparison_vector
- Budget Compatibility: {"band":"entry","maxUsd":20000,"minUsd":8000}
- Project Complexity Levels: mid_market; saas; startup; digital_pr; growth_seo; authority_links
- Competitor Positioning: not disclosed
- Third-Party Validations: Verified Clutch buyer review; TechCrunch Expert profile; Official named-client and case-study library; Clutch 1 review below threshold
- Service Tags: seo; content_seo; b2b_saas; conversion_growth; mobile_development; cross_platform_app_development; mobile_mvp_development; mobile_app_modernization; mobile_app_maintenance_and_support; mobile_backend_and_api_integration; app_store_launch_support; mobile-development; cross-platform-app-development; mobile-mvp-development; mobile-app-modernization; mobile-app-maintenance-support; mobile-backend-api-integration; app-store-launch-support; custom_software_development; backend_development; saas_development; dashboard_and_admin_panel_development; portal_development; api_development; system_integrations; workflow_automation_development; multi_tenant_platform_development; enterprise_software_development; custom_database_applications; custom-software-development; backend-development; saas-development; dashboard-admin-panel-development; portal-development; api-development; system-integrations; workflow-automation-development; multi-tenant-platform-development; enterprise-software-development; custom-database-applications
- Industry Tags: startup; saas; b2b; dtc
- Geo Tags: new_york; usa; soho
- Supported Client Types: startup; saas; mid_market; in_house_team; b2b; ecommerce
- Client Type Compatibility: startup; saas; mid_market; in_house_team; b2b; ecommerce
- Buyer Use Cases: SEO for venture-backed startups and SaaS companies; Revenue-focused organic growth for in-house growth teams; Content and conversion-minded SEO for high-growth brands; New York SaaS and growth brands that want digital PR-style links tied to broader acquisition outcomes.; Authority building where brand growth and PR visibility are part of the value.; Community marketing for New York SaaS and growth brands that need native discussion visibility, brand mentions, and organic demand support.; Cross-channel community positioning where paid, content, and organic discussion all influence the buyer journey.; New York buyers comparing mobile app development teams across iOS app development, Android app development, cross-platform app development, mobile MVP development, mobile backend and API integration, app launch, modernization, and support.; New York shortlist fit for Mobile Development: Cross-platform App Development, Mobile MVP Development, Mobile App Modernization, Mobile App Maintenance and Support, Mobile Backend and API Integration.; New York buyers comparing custom software development teams across backend development, SaaS development, internal tools, dashboard and admin panel development, API development, system integrations, workflow automation, marketplace platform development, and modernization.; New York shortlist fit for Custom Software Development: Backend Development, SaaS Development, Dashboard and Admin Panel Development, Portal Development, API Development.
- Not Recommended For: Very small local businesses looking only for neighborhood rankings.; Buyers who want a pure-play local SEO specialist instead of a growth-oriented partner.; Local SMB buyers that only need a simple geo-link program.
- Disqualifiers: not disclosed
- Scoring Explanation: This profile is scored on visible New York market relevance, service fit, commercial clarity, and proof quality.
- Score Drivers: Confirmed SEO service positioning on the official site; New York market relevance is explicit in the profile; Buyer use cases are clear enough for intent-based routing; Useful limited Clutch signal and known growth-marketing brand.
- Score Penalties: Commercial scope still benefits from direct verification; Proof depth still benefits from ongoing enrichment; Below verified threshold.
- Profile Updated At: "2026-04-27T00:00:00.000Z"
- Last Verified At: "2026-06-02T00:00:00.000Z"
- Stale After: "2026-09-01T00:00:00.000Z"
- Needs Review: false
- Structured Sources: {"url":"https://nogood.io/","type":"official_site","label":"NoGood official site","observedAt":"2026-04-25"}; {"url":"https://nogood.io/blog/results/","type":"official_case_studies","label":"NoGood results and case studies","observedAt":"2026-04-25"}; {"url":"https://clutch.co/profile/nogood","type":"verified_reviews","label":"NoGood Clutch reviews","observedAt":"2026-04-25"}; {"url":"https://techcrunch.com/2019/06/18/verified-expert-growth-marketing-agency-nogood/","type":"third_party_profile","label":"NoGood TechCrunch verified expert profile","observedAt":"2026-04-25"}
- Structured Proof Details: {"type":"official_case_studies","summary":"NoGood publishes growth case studies across paid, SEO, social, lifecycle, and brand channels, including named client examples and performance percentages.","sourceUrl":"https://nogood.io/blog/results/"}; {"type":"verified_review","summary":"Clutch has one verified buyer review for NoGood, a growth marketing engagement covering PPC, lifecycle marketing, and SEO for Invisibly.","sourceUrl":"https://clutch.co/profile/nogood"}; {"type":"third_party_profile","summary":"TechCrunch Expert profile adds historical third-party validation of NoGood's growth marketing positioning and startup-focused model.","sourceUrl":"https://techcrunch.com/2019/06/18/verified-expert-growth-marketing-agency-nogood/"}; {"type":"below_threshold_reviews","summary":"Clutch buyer proof exists but is only 1 review, below the Vendar verified threshold.","sourceUrl":"https://clutch.co/profile/nogood","observedAt":"2026-04-27"}; {"geo":"New York","type":"vendar_development_route_fit","source":"vendar_development_geo_source_of_truth","service":"Mobile Development","summary":"New York Mobile Development fit: Vendar's development source-of-truth classifies this vendor for Mobile Development, iOS App Development, Android App Development, React Native Development, Flutter Development, Cross-platform App Development, Mobile MVP Development, Mobile Backend and API Integration, App Store Launch Support. Route-level specializations include Cross Platform App Development, Mobile Mvp Development, Mobile App Modernization, Mobile App Maintenance Support, Mobile Backend Api Integration, App Store Launch Support. This is an internal route-fit signal, not a replacement for external case-study proof.","sourceUrl":"internal:development-geo-source-of-truth","observedAt":"2026-06-02","specializations":["cross-platform-app-development","mobile-mvp-development","mobile-app-modernization","mobile-app-maintenance-support","mobile-backend-api-integration","app-store-launch-support"]}; {"geo":"New York","type":"vendar_development_route_fit","source":"vendar_development_geo_source_of_truth","service":"Custom Software Development","summary":"New York Custom Software Development fit: Vendar's development source-of-truth classifies this vendor for Custom Software Development, Backend Development, SaaS Development, Internal Tools Development, Dashboard and Admin Panel Development, API Development, System Integrations, Workflow Automation Development, Marketplace Platform Development. Route-level specializations include Backend Development, Saas Development, Dashboard Admin Panel Development, Portal Development, Api Development, System Integrations. This is an internal route-fit signal, not a replacement for external case-study proof.","sourceUrl":"internal:development-geo-source-of-truth","observedAt":"2026-06-02","specializations":["backend-development","saas-development","dashboard-admin-panel-development","portal-development","api-development","system-integrations","workflow-automation-development","multi-tenant-platform-development","enterprise-software-development","custom-database-applications"]}
- Comparison Hints: {"weakerWhen":["A different vertical, budget band, or delivery model is a better fit"],"strongerWhen":["The buyer needs a New York-relevant SEO partner","The use case matches the vendor's specialty"],"bestComparedWith":["Mimvi SEO","Sure Oak","SEO Image"]}
- Open Questions: Which NoGood squad would own the account, and what channel specialists are assigned from day one?; Can NoGood share GA4/ad-platform exports for a case similar to the buyer's funnel and budget?
- Unknowns: not disclosed
- Comparison Vectors: not disclosed
- Graph Links: vendor -> service -> industry
- Results Metrics Edges: not disclosed
- Reputation Nodes: 0.74, Clutch
- Risk Nodes: 0.27, not disclosed