Decision
40 / 100
Needs Review
Lower confidence; AI confidence 45 / 100
Vendar AI decision profile
One of America's first SEO companies, pioneering search since 1997
40 / 100
Needs Review
Lower confidence; AI confidence 45 / 100
weak
7 normalized claims
3 third-party, 0 first-party, 0 internal route signals.
No external source URLs are exposed.
retainer
From $3,000/mo
Not disclosed.
Derived from existing imported vendor record.
unknownunverifiedReview totals exist on the vendor record; platform-level attribution pending.
unknownunverifiedStructured from imported aggregate case-study counts; source-by-source normalization still needed.
unknownunverifiedStructured from imported review totals; original public review platforms still need normalization.
unknownunverifiedInc 500
third_partyverifiedClutch Top SEO Company
third_partyverifiedGoogle Partner
third_partyverified{
"schema_version": "vendar.ai.decision.v1",
"vendor": {
"id": "cmmtsywy600gxhqk2kuoiuzf0",
"slug": "seo-inc",
"name": "SEO Inc",
"website": "https://seoinc.com",
"tagline": "One of America's first SEO companies, pioneering search since 1997",
"company_type": "agency",
"headquarters_location": "Carlsbad, USA",
"service_regions": [
"USA",
"Canada"
],
"year_founded": 1997,
"team_size": "20-50"
},
"summary": {
"one_line": "One of America's first SEO companies, pioneering search since 1997",
"best_for": [
"Legacy SEO expertise",
"Penalty recovery",
"Enterprise technical SEO"
],
"not_for": [
"Smaller team",
"US-focused",
"No social media services"
],
"buyer_use_cases": []
},
"pricing": {
"pricing_model": "retainer",
"minimum_monthly_budget_usd": 3000,
"minimum_project_size_usd": 3000,
"typical_contract_value_usd": 18000,
"pricing_range_min_usd": 3000,
"pricing_range_max_usd": 18000,
"hourly_rate_range": "150-275",
"setup_fee_usd": null,
"contract_min_months": 3,
"contract_default_months": 6,
"pricing_known": true
},
"decision": {
"decision_score": 0.4,
"score_out_of_100": 40,
"verdict": {
"label": "Needs Review",
"summary": "Too many checklist gaps remain for confident ranking or buyer review."
},
"confidence_label": "Lower confidence",
"score_breakdown": {
"human_audit_score": 0.37,
"ai_audit_score": 0.43,
"consistency_score": 0.94,
"trust_score": 0.37,
"performance_score": 0.43,
"expertise_score": 0.4,
"market_fit_score": 0.94
},
"score_drivers": [],
"score_penalties": [],
"why_recommended": [],
"why_not_recommended": []
},
"evidence_posture": {
"label": "weak",
"summary": "Not enough source-backed evidence for confident AI recommendations.",
"confidence_cap": 0.45,
"warnings": [
"No external source URLs are exposed."
],
"recommended_next_steps": [
"Expose at least two source URLs in the source map."
]
},
"evidence_stats": {
"total_claims": 7,
"external_claims": 3,
"third_party_claims": 3,
"first_party_claims": 0,
"internal_signals": 0,
"verified_claims": 3,
"unique_source_urls": 0
},
"risks": {
"main_risks": [],
"disqualifiers": [],
"unknowns": [],
"open_questions": [
"Normalize named clients from public case studies if available.",
"Replace aggregate review source with named review platforms during editorial verification."
],
"needs_review": false,
"stale_after": "2026-05-23T10:14:34.305Z"
},
"alternatives": {
"comparison_hints": [],
"manual_alternatives": []
},
"source_map": {
"human_profile": "https://www.vendar.org/vendors/seo-inc",
"human_ai_profile": "https://www.vendar.org/vendors/seo-inc/ai",
"machine_profile_json": "https://www.vendar.org/ai/vendors/seo-inc",
"vendor_website": "https://seoinc.com",
"evidence_urls": []
}
}