Socium Media
AI Vendor Profile — schema v2.0.0
Last updated: 2026-04-25 | Source coverage: 78%
Decision Signals
- Segment: mid_market, ecommerce, dtc, consumer_brand
- Min Budget: $10,000+/mo
- Complexity: Medium
- Engagement: retainer
- Pricing Model: retainer
- Geo: New York, USA, Manhattan
- Decision Score: 0.7
Summary
- Positioning: NYC paid media agency built for profitable growth across paid search, paid social, shopping, and performance creative.
- Best for: Paid Social, Meta Ads, Shopping Ads, Performance PPC, Proven Results
- Not for: Less ideal for ultra-small local-service buyers with freelancer-style budget expectations., Commercial fit leans growth-stage and mid-market rather than bare-minimum account management.
- Strengths: Paid Social, Meta Ads
- Weaknesses: Less ideal for ultra-small local-service buyers with freelancer-style budget expectations., Commercial fit leans growth-stage and mid-market rather than bare-minimum account management.
- Problems solved: Improved blended paid efficiency, Better revenue quality, Stronger scaling systems across search and social
Company
- Vendor ID: cmo1joboh001yvpz1xmwe41za
- Name: Socium Media
- HQ: New York, NY, USA
- Founded: 2019
- Team Size: 10-49
- Type: agency
- Languages: unknown
- Website: https://www.sociummedia.com/
Services
- Category Taxonomy: Marketing -> Paid Ads | Marketing -> Google Ads | Marketing -> Paid Social | Marketing -> Shopping Ads | Marketing -> Meta Ads | Marketing -> TikTok Ads | Marketing -> Retargeting | Marketing -> Performance PPC | Marketing -> $10k+ | Marketing -> $50k+ | Marketing -> Performance Marketing | Marketing -> Ecommerce Growth | Marketing -> Full-funnel Growth | Marketing -> Creative Testing | Marketing -> Growth Marketing | Marketing -> Customer Acquisition | Marketing -> Revenue Growth | Marketing -> Attribution / Analytics | Marketing -> Agencies with Proven Results | Development -> Mobile Development | Development -> Mobile MVP Development | Development -> Mobile Backend and API Integration | Development -> Cross-platform App Development | Development -> Mobile App Maintenance and Support | Development -> App Store Launch Support
- Normalized Services: paid_ads, ppc_google, paid_social, shopping_ads, meta_ads, tiktok_ads, retargeting, performance_ppc, 10k, 50k, performance_marketing, ecommerce_growth, full_funnel_growth, creative_testing, growth_marketing, customer_acquisition, revenue_growth, attribution_analytics, agencies_with_proven_results, mobile_development, mobile_mvp_development, mobile_backend_and_api_integration, cross_platform_app_development, mobile_app_maintenance_and_support, app_store_launch_support
- paid_ads: Paid Ads (Marketing) — Paid Ads, Paid Social
- ppc_google: Google Ads (Marketing)
- paid_social: Paid Social (Marketing) — Paid Ads, Paid Social
- shopping_ads: Shopping Ads (Marketing) — Shopping Ads
- meta_ads: Meta Ads (Marketing) — Meta Ads
- tiktok_ads: TikTok Ads (Marketing) — TikTok Ads
- retargeting: Retargeting (Marketing)
- performance_ppc: Performance PPC (Marketing) — Performance PPC, Performance Creative
- 10k: $10k+ (Marketing)
- 50k: $50k+ (Marketing)
- performance_marketing: Performance Marketing (Marketing) — Performance PPC, Performance Creative
- ecommerce_growth: Ecommerce Growth (Marketing)
- full_funnel_growth: Full-funnel Growth (Marketing)
- creative_testing: Creative Testing (Marketing) — Performance Creative
- growth_marketing: Growth Marketing (Marketing)
- customer_acquisition: Customer Acquisition (Marketing)
- revenue_growth: Revenue Growth (Marketing)
- attribution_analytics: Attribution / Analytics (Marketing)
- agencies_with_proven_results: Agencies with Proven Results (Marketing)
- mobile_development: Mobile Development (Development)
- mobile_mvp_development: Mobile MVP Development (Development)
- mobile_backend_and_api_integration: Mobile Backend and API Integration (Development)
- cross_platform_app_development: Cross-platform App Development (Development)
- mobile_app_maintenance_and_support: Mobile App Maintenance and Support (Development)
- app_store_launch_support: App Store Launch Support (Development)
Match Logic
- Segments: mid_market, ecommerce, dtc, consumer_brand
- Industries: Ecommerce, Retail, DTC, Consumer Brands
- Budget Range: $10,000 – $75,000 USD
- Geo Focus: New York, USA, Manhattan
- Recommended if: Needs paid social; Needs meta ads; Needs shopping ads; Needs performance ppc; Needs proven results; Operates in Ecommerce; Operates in Retail; Operates in DTC; Budget >= $10000/month; Based in or targeting New York; Based in or targeting USA; Based in or targeting Manhattan
- Avoid if: Less ideal for ultra-small local-service buyers with freelancer-style budget expectations.; Commercial fit leans growth-stage and mid-market rather than bare-minimum account management.; Budget below $10000/month
Proof
- Case Studies: 6
- Client Reviews: 36
- Projects Completed: 0
- Client Retention: unknown
- Years of Experience: 7
- Certifications: none
- Awards: none
- Average Rating: 4.9
- Aggregated Rating Score: 0.78
- External Review Count: 36
- Named Clients: Phillips; Topo Designs; Volo Sports; Industrious; Magic Spoon; Vince; Exclusive Resorts
- Case Study Entries: {"title":"Industrious case study","sourceUrl":"https://www.sociummedia.com/our-work/industrious-case-study/","evidenceType":"official_case_study"}; {"title":"Socium Media Clutch reviews","sourceUrl":"https://clutch.co/profile/socium-media","evidenceType":"verified_reviews"}; {"title":"Tatari Socium case study","sourceUrl":"https://www.tatari.tv/case-studies/socium","evidenceType":"third_party_case_study"}; {"title":"Socium Media team and awards context","sourceUrl":"https://www.sociummedia.com/our-team/","evidenceType":"official_team_context"}
- Review Sources: {"url":"https://clutch.co/profile/socium-media","notes":"Normalized from the legacy verified_reviews_detected status; counted as verified buyer-review proof.","rating":4.9,"source":"Clutch","status":"verified_buyer_reviews_detected","reviewCount":36,"verifiedReviewCount":36}
Decision Ready
- Profile Status: decision_ready
- Service Depth: full_funnel_paid_media
- Company Size Classification: mid_market
- Delivery Staffing Model: not disclosed
- Reporting Frequency: monthly
- Minimum Monthly Budget: $10,000
- Average Contract Value: $25,000
- Typical Contract Value: $25,000
- Setup Fee: not disclosed
- Pricing Range: $10,000 - $25,000
- Contract Terms: 3 min / 6 default months
- Retention Length: 6 months
- Time to First Results: 30 - 90 days
- Time to Results: 30 - 90 days
- Expected Results: Improved blended paid efficiency; Better revenue quality; Stronger scaling systems across search and social
- KPI Targets: ROAS; MER; CAC; Revenue growth
- Benchmark Ranges: not disclosed
- ROI Expectation: not disclosed
- KPI Metrics: ROAS; CAC; Revenue; New customer acquisition
- Workflow Stages: Discovery and paid media audit; Channel strategy and account plan; Launch and creative/testing iteration; Reporting and performance optimization
- Onboarding Steps: Business and growth intake; Ad account and analytics access; Channel and audience audit; Campaign launch roadmap
- Communication Model: Email; Weekly updates; Monthly strategy calls
- Key Specialists: not disclosed
- Proprietary Tools: not disclosed
- Competitive Advantages: not disclosed
- Why Choose vs Competitors: not disclosed
- Main Risks: Budget floor is higher than lean PPC boutiques.; Best fit is strongest where there is room to operate across multiple paid channels.
- Known Weaknesses: Best public proof is performance marketing and paid-media heavy; SEO-only buyers should ask for organic-specific deliverables.; Hourly rate is not disclosed on Clutch, so budget fit needs early qualification.; Performance focus is strongest for paid media; buyers needing brand strategy or heavy organic content may need another partner.; Margin and revenue-quality claims should be tied to buyer-owned data, not only platform metrics.
- Negative Feedback: not disclosed
- When Choose Alternative: not disclosed
- Red Flags: not disclosed
- Why Recommended: Official homepage positions Socium as a New York digital marketing agency with paid search, paid social, shopping, and analytics coverage.; Strong match for brands that want an agency already built around performance media rather than SEO-first delivery.; Use this profile in New York Mobile Development comparisons when the buyer needs Cross-platform App Development, Mobile MVP Development, Mobile App Maintenance and Support, Mobile Backend and API Integration, App Store Launch Support coverage and wants a route-fit signal separated from external proof.
- Why Not Recommended: Not ideal when the main need is organic SEO, PR, or long-form content strategy.; May be too specialized if the buyer needs a full-service brand and web transformation partner.
- Tradeoffs: not disclosed
- Assumptions Used: not disclosed
- Buyer Use Cases: New York paid media for ecommerce and DTC brands that need search, social, and creative accountability together.; Paid search plus paid social programs for teams that optimize around margin, revenue quality, and scale.; Shopping and feed-heavy growth for brands that need channel coordination, not isolated campaign management.; New York buyers comparing mobile app development teams across iOS app development, Android app development, cross-platform app development, mobile MVP development, mobile backend and API integration, app launch, modernization, and support.; New York shortlist fit for Mobile Development: Cross-platform App Development, Mobile MVP Development, Mobile App Maintenance and Support, Mobile Backend and API Integration, App Store Launch Support.
- Not Recommended For: Very small local buyers whose main goal is the cheapest possible Google Ads setup.; Teams that only need lightweight campaign maintenance without reporting or growth structure.
- Disqualifiers: not disclosed
- Budget Mismatch Rules: not disclosed
- Geo Mismatch Rules: not disclosed
- Complexity Mismatch Rules: not disclosed
- Scoring Explanation: This profile is scored on visible New York paid-media relevance, channel fit, commercial clarity, and proof quality.
- Score Drivers: Confirmed paid ads positioning on the official site; New York market relevance is explicit in the profile; Buyer use cases align with paid media intent routing
- Score Penalties: Proof depth still benefits from ongoing enrichment; Commercial scope still benefits from direct outreach verification; Needs proposal clarity on creative ownership and margin/revenue reporting.
- Supported Industries Matrix: not disclosed
- Success Rate: 74%
- Sentiment Score: 0.76
- Negative Review Ratio: not disclosed
- Rating Volatility: not disclosed
- Risk Score: 0.26
- Confidence Score: 0.92
- Data Completeness: 94%
- Source Reliability Score: 0.94
- Profile Updated At: "2026-04-27T00:00:00.000Z"
- Last Verified At: "2026-06-02T00:00:00.000Z"
- Stale After: "2026-09-01T00:00:00.000Z"
- Needs Review: false
- Sources: {"url":"https://www.sociummedia.com/","type":"official_site","label":"Socium Media official site","observedAt":"2026-04-25"}; {"url":"https://www.sociummedia.com/our-work/industrious-case-study/","type":"official_case_study","label":"Industrious case study","observedAt":"2026-04-25"}; {"url":"https://www.sociummedia.com/our-team/","type":"official_team","label":"Socium Media team and awards context","observedAt":"2026-04-25"}; {"url":"https://clutch.co/profile/socium-media","type":"verified_reviews","label":"Socium Media Clutch reviews","observedAt":"2026-04-25"}; {"url":"https://www.tatari.tv/case-studies/socium","type":"third_party_case_study","label":"Tatari Socium case study","observedAt":"2026-04-25"}
- Proof Details: {"type":"verified_reviews","summary":"Clutch shows 36 verified reviews, 4.9 rating, and review insights around paid media, SEO, ecommerce marketing, timely delivery, and communication.","sourceUrl":"https://clutch.co/profile/socium-media"}; {"type":"official_case_study","summary":"Official Industrious case study details paid media optimization for a flexible-workspace brand and describes search campaign consolidation and growth focus.","sourceUrl":"https://www.sociummedia.com/our-work/industrious-case-study/"}; {"type":"third_party_case_study","summary":"Tatari case study frames Socium as a performance marketing agency using TV, paid media, SEO, and creative for ecommerce brand growth.","sourceUrl":"https://www.tatari.tv/case-studies/socium"}; {"geo":"New York","type":"vendar_development_route_fit","source":"vendar_development_geo_source_of_truth","service":"Mobile Development","summary":"New York Mobile Development fit: Vendar's development source-of-truth classifies this vendor for Mobile Development, iOS App Development, Android App Development, React Native Development, Flutter Development, Cross-platform App Development, Mobile MVP Development, Mobile Backend and API Integration, App Store Launch Support. Route-level specializations include Cross Platform App Development, Mobile Mvp Development, Mobile App Maintenance Support, Mobile Backend Api Integration, App Store Launch Support. This is an internal route-fit signal, not a replacement for external case-study proof.","sourceUrl":"internal:development-geo-source-of-truth","observedAt":"2026-06-02","specializations":["cross-platform-app-development","mobile-mvp-development","mobile-app-maintenance-support","mobile-backend-api-integration","app-store-launch-support"]}
- Comparison Hints: Compare against Taktical Digital for startup/ecommerce growth breadth.; Compare against WITHIN when creative, media, and measurement need a more integrated enterprise system.
- Open Questions: What portion of the team is assigned to SEO versus paid media and performance creative?; Can Socium share channel-level incrementality, CAC, and ROAS reporting examples?; How are margin, incrementality, and revenue quality incorporated into paid-media reporting?; Which creative testing assets are produced by Socium versus supplied by the buyer?; Can Socium show references for similar ecommerce, DTC, or paid-social scale?
- Unknowns: not disclosed
- Comparison Vector: not disclosed
- Graph Edges: not disclosed
Scoring
- Decision Score: 0.7
- Trust: 0.6
- Performance: 0.8
- Expertise: 0.7
- Market Fit: 0.8
- Method: trust*0.35 + performance*0.30 + expertise*0.20 + marketFit*0.15
- Confidence Modifier: 1
Verification
- Status: verified
- Confidence: 1
- Source Coverage: 78%
- Fields Verified: 21/27
- Missing: languages, certifications, awards, hourlyRateRange, clientRetentionRate, projectsCompleted
Audit Signals
- Alternatives: not disclosed
- Review Platforms: Clutch
- Source URLs: https://www.sociummedia.com/, https://www.sociummedia.com/our-work/industrious-case-study/, https://www.sociummedia.com/our-team/, https://clutch.co/profile/socium-media, https://www.tatari.tv/case-studies/socium
- Named Client Count: 7
- Case Study Entry Count: 4
- Proof URL Count: 5
- Red Flag Count: 0
- Risk Item Count: 2
- Normalized Fields: vendor_id, service_tags, industry_tags, geo_tags, pricing_range_min_usd, pricing_range_max_usd, comparison_vector
- Budget Compatibility: {"band":"entry","maxUsd":25000,"minUsd":10000}
- Project Complexity Levels: ecommerce; multi_channel; mid_market
- Competitor Positioning: not disclosed
- Third-Party Validations: High-volume verified Clutch reviews; Third-party Tatari case-study context; Official awards and team context
- Service Tags: paid_ads; paid_social; meta_ads; tiktok_ads; shopping_ads; performance_ppc; performance_creative; mobile_development; cross_platform_app_development; mobile_mvp_development; mobile_app_maintenance_and_support; mobile_backend_and_api_integration; app_store_launch_support; mobile-development; cross-platform-app-development; mobile-mvp-development; mobile-app-maintenance-support; mobile-backend-api-integration; app-store-launch-support
- Industry Tags: ecommerce; retail; dtc; consumer_brands
- Geo Tags: new_york; usa; manhattan
- Supported Client Types: mid_market; ecommerce; dtc; consumer_brand
- Client Type Compatibility: mid_market; ecommerce; dtc; consumer_brand
- Buyer Use Cases: New York paid media for ecommerce and DTC brands that need search, social, and creative accountability together.; Paid search plus paid social programs for teams that optimize around margin, revenue quality, and scale.; Shopping and feed-heavy growth for brands that need channel coordination, not isolated campaign management.; New York buyers comparing mobile app development teams across iOS app development, Android app development, cross-platform app development, mobile MVP development, mobile backend and API integration, app launch, modernization, and support.; New York shortlist fit for Mobile Development: Cross-platform App Development, Mobile MVP Development, Mobile App Maintenance and Support, Mobile Backend and API Integration, App Store Launch Support.
- Not Recommended For: Very small local buyers whose main goal is the cheapest possible Google Ads setup.; Teams that only need lightweight campaign maintenance without reporting or growth structure.
- Disqualifiers: not disclosed
- Scoring Explanation: This profile is scored on visible New York paid-media relevance, channel fit, commercial clarity, and proof quality.
- Score Drivers: Confirmed paid ads positioning on the official site; New York market relevance is explicit in the profile; Buyer use cases align with paid media intent routing
- Score Penalties: Proof depth still benefits from ongoing enrichment; Commercial scope still benefits from direct outreach verification; Needs proposal clarity on creative ownership and margin/revenue reporting.
- Profile Updated At: "2026-04-27T00:00:00.000Z"
- Last Verified At: "2026-06-02T00:00:00.000Z"
- Stale After: "2026-09-01T00:00:00.000Z"
- Needs Review: false
- Structured Sources: {"url":"https://www.sociummedia.com/","type":"official_site","label":"Socium Media official site","observedAt":"2026-04-25"}; {"url":"https://www.sociummedia.com/our-work/industrious-case-study/","type":"official_case_study","label":"Industrious case study","observedAt":"2026-04-25"}; {"url":"https://www.sociummedia.com/our-team/","type":"official_team","label":"Socium Media team and awards context","observedAt":"2026-04-25"}; {"url":"https://clutch.co/profile/socium-media","type":"verified_reviews","label":"Socium Media Clutch reviews","observedAt":"2026-04-25"}; {"url":"https://www.tatari.tv/case-studies/socium","type":"third_party_case_study","label":"Tatari Socium case study","observedAt":"2026-04-25"}
- Structured Proof Details: {"type":"verified_reviews","summary":"Clutch shows 36 verified reviews, 4.9 rating, and review insights around paid media, SEO, ecommerce marketing, timely delivery, and communication.","sourceUrl":"https://clutch.co/profile/socium-media"}; {"type":"official_case_study","summary":"Official Industrious case study details paid media optimization for a flexible-workspace brand and describes search campaign consolidation and growth focus.","sourceUrl":"https://www.sociummedia.com/our-work/industrious-case-study/"}; {"type":"third_party_case_study","summary":"Tatari case study frames Socium as a performance marketing agency using TV, paid media, SEO, and creative for ecommerce brand growth.","sourceUrl":"https://www.tatari.tv/case-studies/socium"}; {"geo":"New York","type":"vendar_development_route_fit","source":"vendar_development_geo_source_of_truth","service":"Mobile Development","summary":"New York Mobile Development fit: Vendar's development source-of-truth classifies this vendor for Mobile Development, iOS App Development, Android App Development, React Native Development, Flutter Development, Cross-platform App Development, Mobile MVP Development, Mobile Backend and API Integration, App Store Launch Support. Route-level specializations include Cross Platform App Development, Mobile Mvp Development, Mobile App Maintenance Support, Mobile Backend Api Integration, App Store Launch Support. This is an internal route-fit signal, not a replacement for external case-study proof.","sourceUrl":"internal:development-geo-source-of-truth","observedAt":"2026-06-02","specializations":["cross-platform-app-development","mobile-mvp-development","mobile-app-maintenance-support","mobile-backend-api-integration","app-store-launch-support"]}
- Comparison Hints: Compare against Taktical Digital for startup/ecommerce growth breadth.; Compare against WITHIN when creative, media, and measurement need a more integrated enterprise system.
- Open Questions: What portion of the team is assigned to SEO versus paid media and performance creative?; Can Socium share channel-level incrementality, CAC, and ROAS reporting examples?; How are margin, incrementality, and revenue quality incorporated into paid-media reporting?; Which creative testing assets are produced by Socium versus supplied by the buyer?; Can Socium show references for similar ecommerce, DTC, or paid-social scale?
- Unknowns: not disclosed
- Comparison Vectors: not disclosed
- Graph Links: vendor -> service -> industry
- Results Metrics Edges: not disclosed
- Reputation Nodes: 0.78, Clutch
- Risk Nodes: 0.26, not disclosed