Vendar
AI vendor intelligence
Power Digital logo

Power Digital

Verified
agencyNew York, NY, USAEst. 2012200+New York, NYC, USA +2

New York performance marketing agency pairing paid media, CRO, analytics, and strategy around measurable revenue growth.

Performance MarketingEcommerce GrowthB2B Demand GenFull-funnel Growth
4.8(66 reviews)Since 2012
Best for
  • Growth Marketing
  • Customer Acquisition
  • CAC Optimization
Commercial fit
Entry point
From $10K/mo
Mid-market
Mid-size teams. Usually requires internal budget approval and formal scope.
Delivery confidence
Not disclosed
Retention signal missing
Skip if
  • Can be heavier than a narrow paid-search management brief.
  • Best fit leans toward buyers who value analytics and growth-ops maturity alongside channel execution.
Compare AI Profile
Verdict: Strong in growth marketing
Jump to decision summary
69/100
Audit-based ranking score
Developing

Use this as a shortlist candidate, not a final answer, until the missing proof and fit fields are tightened.

Mixed consistency
Rating
4.8/5
66 reviews
Founded
2012
14 yrs experience
What's holding the score back
Add benchmark ranges or benchmark comparison fields.
+2 more items need attention
Buyer-facing summary

Decision Summary

The fastest read on fit, risks, and data quality before deeper vendor review.

Score
69/100
Status
Needs review
Confidence
95%
Completeness
96%
Fast verdict
Useful as an early shortlist candidate.

Primary signals: Official New York materials position Power Digital as a growth marketing partner rather than just a media buying vendor, Strong fit for buyers who want strategy, analytics, and performance execution together, and Strong broader-growth option when community work needs to sit inside a larger demand system.

Validate carefully if your process depends on Very small local buyers looking for the cheapest possible channel maintenance and Teams that only need one ad platform managed with no appetite for broader growth work.

Fit signal

Why shortlist

  • Official New York materials position Power Digital as a growth marketing partner rather than just a media buying vendor.
  • Strong fit for buyers who want strategy, analytics, and performance execution together.
  • Strong broader-growth option when community work needs to sit inside a larger demand system.
Risk signal

Watch-outs

  • Very small local buyers looking for the cheapest possible channel maintenance.
  • Teams that only need one ad platform managed with no appetite for broader growth work.
Buyer path

Best use cases

  • New York growth programs where paid media, CRO, analytics, and revenue reporting all need to connect.
  • Performance marketing for ecommerce and B2B teams that want stronger commercial accountability across the funnel.
  • Customer-acquisition systems where acquisition efficiency matters as much as creative and landing-page improvement.
Deeper decision notes
Not recommended for
  • Very small local buyers looking for the cheapest possible channel maintenance.
  • Teams that only need one ad platform managed with no appetite for broader growth work.
Disqualifiers

Hard disqualifiers are not documented yet.

Comparison hints
  • Compare against Tinuiti and WITHIN for enterprise integrated growth scope.
  • Compare against smaller verified PPC agencies when budget efficiency and direct access matter most.
Open questions
  • Which services are included in the first 90 days and what is deferred until later phases?
  • Who are the senior strategy, media, creative, and analytics owners on the account?
  • What incrementality or forecasting framework will be used to connect spend to business outcomes?
Reliability
97%
Last verified
June 2, 2026
Freshness
September 1, 2026
Score blockers
  • Add benchmark ranges or benchmark comparison fields.
  • Add ROI expectation or payback logic.
  • Add named clients where disclosure is allowed.
  • Add media mentions or community mentions.
Participation disclosure

Public status, verification, and approved visibility

These badges explain the public relationship with Vendar. Paid visibility is disclosed here and only applies to approved surfaces; the audit score remains based on fit, proof, completeness, and risk signals.

Verified
Connect

No connected participation status is currently shown.

Verify

Trust review or verified profile status is visible to buyers.

Quarter package

No active package

Fit Assessment

Explicit conditions for shortlisting or eliminating this vendor.

Shortlist this vendor if

  • You need growth marketing
  • You need customer acquisition
  • You need cac optimization
  • You want to stronger acquisition efficiency
  • You want to better revenue visibility
  • Your company is: Mid-Market Companies, Enterprise Organizations, ecommerce, b2b, saas
  • Your budget is From $10K/mo or above
  • You operate in New York, NYC, USA

Skip this vendor if

  • Can be heavier than a narrow paid-search management brief.
  • Best fit leans toward buyers who value analytics and growth-ops maturity alongside channel execution.
  • Your budget is below $10,000/month
  • You require coverage outside of New York, NYC, USA
Pricing signal

Pricing & Commercial Model

Understand entry point, commercial structure, and whether outreach needs manual pricing verification.

Clarity
Public signals found
Entry point is From $10K/mo.
Commercial model is retainer.
Hourly pricing is visible at $$150 - $250.
Minimum Budget
$10,000
per month
Typical Project
$22,000
total value
Hourly Rate
$$150 - $250
per hour
Pricing Model
Retainer
retainer, project
Budget Segment Fit

Where this vendor appears to land based on visible monthly pricing.

From $10K/mo
Startup
<$3K/mo
SMB
$3-10K/mo
Mid-Market
$10-25K/mo
Best fit
Visible pricing signals place this vendor most naturally in this budget range.
Enterprise
$25K+/mo

Company Snapshot

Background and operating context.

fact inferred unknown
Founded
2012
Team Size
200+
Type
Agency
HQ
New York
Experience
14 yr
Retention
Unknown
Projects
Unknown
Reviews
63
Geo Coverage
New YorkNYCUSABrooklynManhattan

Ideal Client Profile

Supporting context on buyer types and problem space.

Client Types
Mid-Market Companies
Enterprise Organizations
ecommerce
b2b
saas
Industry Experience
EcommerceB2BRetailSaaSConsumer BrandsConsumer
Problems They Solve
Stronger acquisition efficiency
Better revenue visibility
Improved funnel conversion and growth pacing
Budget Requirement
Minimum engagement starts at From $10K/mo — positioned for Mid-market buyers.

Services & Capabilities

Full service breadth and tools, beyond the primary decision layer.

Services & Capabilities

What this vendor delivers and how they deliver it.

Marketing

Performance Marketing
Ecommerce Growth
B2B Demand Gen
Full-funnel Growth
Conversion Rate Optimization
Landing Page Optimization
Lifecycle Retention
Creative Testing
Growth Marketing
Customer Acquisition
CAC Optimization
Revenue Growth
Attribution / Analytics
Agencies with Proven Results
Community Marketing
Reddit Marketing
Discord Marketing
Telegram Marketing
Forum Marketing
Slack Communities
Facebook Groups
Community Seeding
Brand Mentions
Discussion Management
Reputation in Communities
Organic Community Growth
SEO Consulting
SEO Strategy
SEO for Startups
SEO for Marketplaces
SEO for DTC Brands
Traffic Growth SEO
Revenue-focused SEO
SEO for Conversion Growth
SEO Agencies with Proven Results
SEO Agencies with In-house Team
SEO
SEO Agencies for SaaS

Development

Web Development
Landing Page Development
Website Redesign and Rebuild
Conversion-focused Web Development
Mobile Development
Cross-platform App Development
Mobile MVP Development
Mobile App Modernization
Mobile App Maintenance and Support
Mobile Backend and API Integration
App Store Launch Support
Custom Software Development
Backend Development
SaaS Development
Dashboard and Admin Panel Development
Portal Development
API Development
System Integrations
Workflow Automation Development
Multi-tenant Platform Development
Enterprise Software Development
Custom Database Applications
Skills
Discussion ManagementBrand MentionsPerformance MarketingGrowth MarketingCROAttribution / AnalyticsCustomer AcquisitionRevenue GrowthCommunity MarketingOrganic Social

Decision-Ready Metadata

Structured support data used for moderation, buyer review, and AI extraction.

Pricing & Commercials

Minimum budget / entry point
$10,000 per month
Typical contract size
$22,000
Pricing range
$10,000 to $22,000
Setup fees
Setup fees not disclosed.
Contract length
3 month minimum term
Exit conditions
Not disclosed

Value & Outcome

Expected results
Stronger acquisition efficiency; Better revenue visibility; Improved funnel conversion and growth pacing
Time to first results
30-90 days
KPI focus
CAC; Revenue growth; ROAS; Pipeline
Benchmarks / performance ranges
Not disclosed
ROI expectation / payback logic
Not disclosed

Proof, Trust & Reputation

Named clients
Not disclosed
Portfolio / links to work
https://powerdigitalmarketing.com/new-york/; https://powerdigitalmarketing.com/services/paid-media/; https://powerdigitalmarketing.com/services/conversion-rate-optimization/
Third-party validation
Clutch 63 verified client reviews; Clutch 4.8 rating; Clutch business entity verification
External reviews
url: https://clutch.co/profile/power-digital; rating: 4.8; source: Clutch; status: verified_buyer_reviews_detected; reviewCount: 66; verifiedReviewCount: 63
Average rating and review volume
4.8/5 across 66 reviews
Mentions in media or communities
Not disclosed
Negative feedback summary
Not disclosed
Controversies / risks
Broader operating model can outsize a minimal single-channel brief.; Commercial fit is stronger when there is enough testing and measurement scope to justify the setup.

Process, Team & Differentiation

Workflow
Growth and channel audit; Performance strategy and KPI model; Launch and testing cadence; Reporting and optimization
Onboarding process
Business and goals intake; Analytics and media access; Channel and conversion audit; Launch roadmap
Communication model
Email; Weekly updates; Monthly strategy calls
Reporting frequency
monthly
SLA / guarantees
Not disclosed
Key specialists
Not disclosed
Seniority level
Not disclosed
In-house vs outsourcing
In-house vs outsourcing not disclosed.
Unique selling proposition
New York performance marketing agency pairing paid media, CRO, analytics, and strategy around measurable revenue growth.
Proprietary tools
Not disclosed
Competitive advantages
Not disclosed
Why choose them vs competitors
Not disclosed

Fit, Risk & Alternatives

ICP / customer profile
Mid-Market Companies, Enterprise Organizations, ecommerce, b2b, saas
Industry strength
Ecommerce; B2B; Retail; SaaS; Consumer Brands; Consumer
Use cases
Stronger acquisition efficiency; Better revenue visibility; Improved funnel conversion and growth pacing
Buyer use cases
New York growth programs where paid media, CRO, analytics, and revenue reporting all need to connect.; Performance marketing for ecommerce and B2B teams that want stronger commercial accountability across the funnel.; Customer-acquisition systems where acquisition efficiency matters as much as creative and landing-page improvement.; Community-led growth for New York brands that want discussion channels tied to broader demand-generation goals.; Brand participation inside operator, creator, and audience communities where trust compounds over time.; New York buyers comparing mobile app development teams across iOS app development, Android app development, cross-platform app development, mobile MVP development, mobile backend and API integration, app launch, modernization, and support.; New York shortlist fit for Mobile Development: Cross-platform App Development, Mobile MVP Development, Mobile App Modernization, Mobile App Maintenance and Support, Mobile Backend and API Integration.; New York buyers comparing custom software development teams across backend development, SaaS development, internal tools, dashboard and admin panel development, API development, system integrations, workflow automation, marketplace platform development, and modernization.; New York shortlist fit for Custom Software Development: Backend Development, SaaS Development, Dashboard and Admin Panel Development, Portal Development, API Development.
Not recommended for
Very small local buyers looking for the cheapest possible channel maintenance.; Teams that only need one ad platform managed with no appetite for broader growth work.
Disqualifiers
Not disclosed
Budget thresholds
Not disclosed
Complexity thresholds
Not disclosed
Budget mismatch rules
Not disclosed
Geo mismatch rules
Not disclosed
Complexity mismatch rules
Not disclosed
Main risks
Broader operating model can outsize a minimal single-channel brief.; Commercial fit is stronger when there is enough testing and measurement scope to justify the setup.
Known weaknesses
Large integrated agency model can be more expensive and process-heavy than a specialist boutique.; Public reviews support quality, but buyers should validate who will staff the day-to-day account team.; Broad service coverage can dilute fit if the buyer only needs one narrow channel.
Dependency risks
Not disclosed
Overpromising signals
Not disclosed
Similar vendors
Not disclosed
When to choose an alternative
Not disclosed
Comparison hints
Compare against Tinuiti and WITHIN for enterprise integrated growth scope.; Compare against smaller verified PPC agencies when budget efficiency and direct access matter most.
Positioning vs competitors
Not disclosed

Decision Metadata

Confidence score
0.95
Data completeness %
96%
Last updated timestamp
April 17, 2026
Profile updated at
April 27, 2026
Last verified at
June 2, 2026
Stale after
September 1, 2026
Needs review
No
Source reliability score
0.97
Scoring explanation
This profile is scored on visible performance-marketing fit, New York relevance, commercial clarity, and proof quality.
Score drivers
Confirmed performance-marketing positioning on official sources; Clear New York market relevance in profile data; Commercial and buyer-use-case coverage is visible; Large verified client-review base restored.; Strong full-funnel performance marketing proof.; Strong verified review proof.; Broad integrated growth capability.
Score penalties
Profile still benefits from deeper direct proof enrichment over time; Commercial scope still benefits from direct buyer-side validation; Review insights mention reporting accuracy/detail as a diligence item.; Needs staffing and scope validation for smaller buyers.
Why recommended
Official New York materials position Power Digital as a growth marketing partner rather than just a media buying vendor.; Strong fit for buyers who want strategy, analytics, and performance execution together.; Strong broader-growth option when community work needs to sit inside a larger demand system.; Useful for brands that want structured testing plus native discussion presence.; Recommended for brands that need a broad growth partner across media, creative, analytics, and lifecycle work.; Use this profile in New York Mobile Development comparisons when the buyer needs Cross-platform App Development, Mobile MVP Development, Mobile App Modernization, Mobile App Maintenance and Support, Mobile Backend and API Integration coverage and wants a route-fit signal separated from external proof.; Use this profile in New York Custom Software Development comparisons when the buyer needs Backend Development, SaaS Development, Dashboard and Admin Panel Development, Portal Development, API Development coverage and wants a route-fit signal separated from external proof.
Why not recommended
Not the leanest fit for small teams that need a single-channel tactical vendor.; May be unnecessary if the buyer already has strong internal strategy and only needs execution overflow.
Trade-offs
High specialisation — strong depth in core area, limited breadth across adjacent services.; Premium entry point — positioned for enterprise budgets, not accessible for SMB or experimental spend.; No formal partner certifications on record — capability claims are not third-party validated.; Retainer-based model — favours ongoing relationships, less suited to one-off projects.
Assumptions used
Not disclosed
Sources
url: https://powerdigitalmarketing.com/new-york/; label: official; url: https://powerdigitalmarketing.com/services/paid-media/; label: official; url: https://powerdigitalmarketing.com/services/conversion-rate-optimization/; label: official; url: https://clutch.co/profile/power-digital; type: verified_review_profile; label: Power Digital Clutch profile; observedAt: 2026-04-27
Proof details
note: Official New York page supports city-market relevance and broader growth marketing positioning.; sourceUrl: https://powerdigitalmarketing.com/new-york/; note: Official paid media and CRO service pages support direct fit for performance marketing buyers who need execution plus optimization.; sourceUrl: https://powerdigitalmarketing.com/services/paid-media/; note: Official CRO materials reinforce landing-page and conversion optimization depth beyond media buying alone.; sourceUrl: https://powerdigitalmarketing.com/services/conversion-rate-optimization/; type: verified_reviews; summary: Clutch lists Power Digital with 66 reviews, 63 verified client reviews, a 4.8 rating, and review examples across SEO, PPC, paid social, PR, content, Amazon, and ecommerce growth.; sourceUrl: https://clutch.co/profile/power-digital; observedAt: 2026-04-27; geo: New York; type: vendar_development_route_fit; source: vendar_development_geo_source_of_truth; service: Mobile Development; summary: New York Mobile Development fit: Vendar's development source-of-truth classifies this vendor for Mobile Development, iOS App Development, Android App Development, React Native Development, Flutter Development, Cross-platform App Development, Mobile MVP Development, Mobile Backend and API Integration, App Store Launch Support. Route-level specializations include Cross Platform App Development, Mobile Mvp Development, Mobile App Modernization, Mobile App Maintenance Support, Mobile Backend Api Integration, App Store Launch Support. This is an internal route-fit signal, not a replacement for external case-study proof.; sourceUrl: internal:development-geo-source-of-truth; observedAt: 2026-06-02; specializations: cross-platform-app-development; mobile-mvp-development; mobile-app-modernization; mobile-app-maintenance-support; mobile-backend-api-integration; app-store-launch-support; geo: New York; type: vendar_development_route_fit; source: vendar_development_geo_source_of_truth; service: Custom Software Development; summary: New York Custom Software Development fit: Vendar's development source-of-truth classifies this vendor for Custom Software Development, Backend Development, SaaS Development, Internal Tools Development, Dashboard and Admin Panel Development, API Development, System Integrations, Workflow Automation Development, Marketplace Platform Development. Route-level specializations include Backend Development, Saas Development, Dashboard Admin Panel Development, Portal Development, Api Development, System Integrations. This is an internal route-fit signal, not a replacement for external case-study proof.; sourceUrl: internal:development-geo-source-of-truth; observedAt: 2026-06-02; specializations: backend-development; saas-development; dashboard-admin-panel-development; portal-development; api-development; system-integrations; workflow-automation-development; multi-tenant-platform-development; enterprise-software-development; custom-database-applications
Open questions
Which services are included in the first 90 days and what is deferred until later phases?; Who are the senior strategy, media, creative, and analytics owners on the account?; What incrementality or forecasting framework will be used to connect spend to business outcomes?
Unknowns
Not disclosed
Normalized fields across vendors
service tags: performance_marketing; growth_marketing; cro; attribution_/_analytics; customer_acquisition; revenue_growth; mobile_development; cross_platform_app_development; mobile_mvp_development; mobile_app_modernization; mobile_app_maintenance_and_support; mobile_backend_and_api_integration; app_store_launch_support; mobile-development; cross-platform-app-development; mobile-mvp-development; mobile-app-modernization; mobile-app-maintenance-support; mobile-backend-api-integration; app-store-launch-support; custom_software_development; backend_development; saas_development; dashboard_and_admin_panel_development; portal_development; api_development; system_integrations; workflow_automation_development; multi_tenant_platform_development; enterprise_software_development; custom_database_applications; custom-software-development; backend-development; saas-development; dashboard-admin-panel-development; portal-development; api-development; system-integrations; workflow-automation-development; multi-tenant-platform-development; enterprise-software-development; custom-database-applications; industry tags: ecommerce; b2b; retail; saas; consumer_brands; geo tags: new_york; nyc; usa; brooklyn; manhattan
Comparison vectors
Not disclosed
Graph compatibility
Not disclosed

Audit & Formula

Supporting audit detail behind the visible ranking score. Useful for moderation and deeper review, but not part of the first-screen decision layer.

Formula
(58 Human + 80 AI) / 2

Equal weight keeps ranking honest: the profile has to work for buyers and for machines.

How scoring works
Checklist audit
Human Audit
58/100
29 found, 20 missing
AI Audit
80/100
39 found, 7 missing
Main gaps behind this score
  • Add benchmark ranges or benchmark comparison fields.
  • Add ROI expectation or payback logic.
  • Add named clients where disclosure is allowed.
  • Add media mentions or community mentions.

Process & Delivery

Supporting delivery context for deeper review.

Engagement Models
Retainer
Project

Strengths, Weaknesses & Trade-offs

Supporting interpretation layer for deeper review.

Strengths
  • Growth Marketing
  • Customer Acquisition
  • CAC Optimization
  • Revenue Growth
  • Attribution / Analytics
  • Organic community growth
  • Slack and Discord communities
  • Community seeding
Weaknesses
  • Can be heavier than a narrow paid-search management brief.
  • Best fit leans toward buyers who value analytics and growth-ops maturity alongside channel execution.
Trade-offseditorial assessment
  • High specialisation — strong depth in core area, limited breadth across adjacent services.
  • Premium entry point — positioned for enterprise budgets, not accessible for SMB or experimental spend.
  • No formal partner certifications on record — capability claims are not third-party validated.
  • Retainer-based model — favours ongoing relationships, less suited to one-off projects.
How to read this evidence
Visible proof exists and can support an initial shortlist.
Open case study links to validate whether outcomes are specific enough for your use case.
Strongest proof signals
63 client reviews captured across tracked sources
Case Study Results
Official New York page supports city-market relevance and broader growth marketing positioning. · https://powerdigitalmarketing.com/new-york/
Official paid media and CRO service pages support direct fit for performance marketing buyers who need execution plus optimization. · https://powerdigitalmarketing.com/services/paid-media/
Official CRO materials reinforce landing-page and conversion optimization depth beyond media buying alone. · https://powerdigitalmarketing.com/services/conversion-rate-optimization/
3
Case Studies
Limited
63
Client Reviews
Moderate
Unknown
Projects Completed
Early stage
Unknown
Client Retention
Unknown
Industries Served
EcommerceB2BRetailSaaSConsumer BrandsConsumer
Negotiation checklist for Power Digital5 points

Use these before signing. Each point addresses a known pattern for vendors at this tier and size.

Ask for a 3-month pilot with explicit exit conditions before committing to a longer term — most agencies at this level will agree if scope is well-defined.
Benchmark the retainer cost against two alternatives before accepting the first proposal — agencies at this budget tier typically have 15–25% pricing flexibility for well-scoped accounts.
Define month-1 deliverables explicitly in writing — retainer agreements are often left intentionally vague, which causes scope disputes after the 60-day honeymoon period.
Get a named account manager in the contract, not just a team. Request an SLA on response time (e.g. 24-hour business-day response) — verbal commitments don't hold after onboarding.
Ask for two references from clients in your specific industry vertical, not generic testimonials from a published library — call them directly and ask about communication and post-launch support.
Shortlist decision

Final Verdict

The buyer-facing call before outreach: shortlist, compare, or hold for verification.

Compare before outreach
69/100 decision score

Use this vendor as a comparison path first, then decide whether it belongs in the final shortlist.

Power Digital is a agency best evaluated for growth marketing and customer acquisition.

69/100
Average
Budget floor
From $10K/mo
Risk status
No major flags
Shortlist if
  • Growth Marketing
  • Customer Acquisition
  • CAC Optimization
Skip if
  • Can be heavier than a narrow paid-search management brief.
  • Best fit leans toward buyers who value analytics and growth-ops maturity alongside channel execution.
Main trade-off
  • High specialisation — strong depth in core area, limited breadth across adjacent services.
  • Premium entry point — positioned for enterprise budgets, not accessible for SMB or experimental spend.
  • No formal partner certifications on record — capability claims are not third-party validated.
Next action

Route a buyer, compare this profile, or open the AI-readable version for deeper review.

Compare AI Profile
Power Digital logo
Power Digital
From From $10K/mo69 / 100Developing
Add benchmark ranges or benchmark comparison fields.