Voy Media logo

Voy Media

Verified
agencyNew York, NY, USAEst. 201610-49New York, USA, Manhattan

New York paid social agency focused on Meta ads, creative testing, remarketing, and ecommerce growth.

TikTok AdsPaid AdsPaid SocialMeta Ads
Best for
  • Meta Ads
  • Paid Social
Commercial fit
Entry point
$7,000+/mo
SMB
Delivery confidence
Not disclosed
Retention signal missing
Watch-outs
  • Less ideal if Google Ads and search-led intent capture are the main priority.
  • Best fit leans DTC and ecommerce more than local-service lead gen.
Compare AI Profile
Verdict: Strong in meta ads
Jump to decision summary
Recommended reading order
Read the verdict firstCheck shortlist reasons and watch-outsValidate pricing and proof before outreach
62/100
Audit-based ranking score
Developing

Use this as a shortlist candidate, not a final answer, until the missing proof and fit fields are tightened.

Mixed consistency
Human
51
23 missing
AI
73
11 missing
Gaps
24
main blockers
Why score is held back
Add benchmark ranges or benchmark comparison fields.
+2 more documented scoring gaps
Buyer-facing summary

Decision Summary

The fastest read on fit, risks, disqualifiers, and data quality before you invest time in full vendor review.

62/100Shortlist-ready
Fast verdict
Useful as an early shortlist candidate for this buyer context.
The strongest visible shortlist signals here are Official site positions Voy Media around Facebook, Instagram, remarketing, and performance advertising work and Good match where the buyer needs a paid social specialist rather than a search-first PPC shop.
Use caution if your process depends on Search-first buyers who mainly need Google Ads structure and high-intent search lead volume and Teams that need Local Service Ads or traditional search-heavy PPC management.

Why Shortlist

  • Official site positions Voy Media around Facebook, Instagram, remarketing, and performance advertising work.
  • Good match where the buyer needs a paid social specialist rather than a search-first PPC shop.
  • Useful for consumer and DTC community work tied to broader social execution.
  • Natural fit for Facebook-group and social-community programs.

Not Recommended For

  • Search-first buyers who mainly need Google Ads structure and high-intent search lead volume.
  • Teams that need Local Service Ads or traditional search-heavy PPC management.
Quality rail
Confidence
86%
Review status
Shortlist-ready
Completeness
84%
Reliability
93%
Last verified
April 17, 2026
Freshness
July 16, 2026
Best-fit layer

Buyer Use Cases

  • Meta-first paid acquisition for ecommerce brands that need better creative testing and retargeting discipline.
  • Paid social scale for DTC teams that care about stronger purchase economics instead of vanity engagement.
  • Remarketing-heavy social programs for brands that want to recover more value from warm audiences.
  • New York DTC and consumer brands that need group participation and community-led visibility around product conversations.
  • Programs where paid-social adjacency and native community activity both matter.
Caution layer

Main Risks

  • Channel strength is concentrated in paid social and remarketing.
  • Some B2B lead-gen briefs may want stronger LinkedIn and search depth.
Reading guide
Start with shortlist reasons and risks first.
Use the quality rail to judge how trustworthy this profile feels.
If blockers remain, treat this as a candidate for deeper review, not a final choice.
Score blockers
Why this score is still being held back

The score is being suppressed mostly by missing or weakly documented decision fields, not by one fatal red flag.

Current state
62/100
6 active blockers still need cleanup.
1
Blocker 1
Add benchmark ranges or benchmark comparison fields.
2
Blocker 2
Add ROI expectation or payback logic.
3
Blocker 3
Add named clients where disclosure is allowed.
4
Blocker 4
Add third-party validations, awards, or certifications.

Disqualifiers

Hard disqualifiers are not documented yet.

Comparison Hints

  • Weaker when. Another agency has a better budget band, channel fit, or B2B versus ecommerce bias
  • Stronger when. The buyer needs a New York-relevant paid media partner, The paid-channel mix matches the agency specialty
  • Best compared with. NoGood, OpenMoves, Taktical Digital

Fit Assessment

Explicit conditions for shortlisting or eliminating this vendor.

Shortlist this vendor if

  • You need meta ads
  • You need paid social
  • You need tiktok ads
  • You want to higher paid social efficiency
  • You want to better retargeting performance
  • Your company is: ecommerce, dtc, Mid-Market Companies, consumer_brand
  • Your budget is $7,000+/mo or above
  • You operate in New York, USA, Manhattan

Skip this vendor if

  • Less ideal if Google Ads and search-led intent capture are the main priority.
  • Best fit leans DTC and ecommerce more than local-service lead gen.
  • Your budget is below $7,000/month
  • You require coverage outside of New York, USA, Manhattan

Pricing & Commercial Model

Read this section to understand entry point, commercial structure, and whether outreach will require manual pricing verification.

Commercial clarity
Entry point starts around $7,000+/mo.
Commercial model is retainer.
Hourly pricing is not disclosed.
Minimum Budget
$7,000
per month
Typical Project
$16,000
total value
Hourly Rate
Not disclosed
per hour
Pricing Model
Retainer
retainer, project
Budget Segment Fit
Startup
<$3K/mo
SMB
$3-10K/mo
Best fit
This vendor's visible pricing signals land most naturally in this budget range.
Mid-Market
$10-25K/mo
Enterprise
$25K+/mo

Company Snapshot

Background and operating context.

fact inferred unknown
Founded
2016
Team Size
10-49
Type
Agency
HQ
New York
Experience
10 yr
Retention
Unknown
Projects
Unknown
Reviews
Unknown
Geo Coverage
New YorkUSAManhattan

Ideal Client Profile

Supporting context on buyer types and problem space.

Client Types
ecommerce
dtc
Mid-Market Companies
consumer_brand
Industry Experience
EcommerceRetailDTCConsumer BrandsConsumer
Problems They Solve
Higher paid social efficiency
Better retargeting performance
Improved creative-driven acquisition
Budget Requirement
Minimum engagement starts at $7,000+/mo — positioned for SMB buyers.

Services & Capabilities

Full service breadth and tools, beyond the primary decision layer.

Services & Capabilities

What this vendor delivers and how they deliver it.

Marketing

TikTok Ads
Paid Ads
Paid Social
Meta Ads
Retargeting
Performance PPC
$10k+
Performance Marketing
Ecommerce Growth
Creative Testing
Customer Acquisition
Revenue Growth
Community Marketing
Facebook Groups
Organic Community Growth
Skills
Creative TestingEcommerce GrowthPaid SocialMeta AdsTikTok AdsRetargetingCommunity MarketingFacebook GroupsOrganic SocialCommunity Seeding

Decision-Ready Metadata

Structured support data used for moderation, buyer review, and AI extraction.

Pricing & Commercials

Minimum budget / entry point
$7,000 per month
Typical contract size
$16,000
Pricing range
$7,000 to $16,000
Setup fees
Setup fees not disclosed.
Contract length
3 month minimum term
Exit conditions
Not disclosed

Value & Outcome

Expected results
Higher paid social efficiency; Better retargeting performance; Improved creative-driven acquisition
Time to first results
30-90 days
KPI focus
ROAS; CPA; Purchase volume; Retargeting efficiency
Benchmarks / performance ranges
Not disclosed
ROI expectation / payback logic
Not disclosed

Proof, Trust & Reputation

Named clients
Not disclosed
Portfolio / links to work
https://voymedia.com/; https://voymedia.com/remarketing-agency/
Third-party validation
Not disclosed
External reviews
Not disclosed
Average rating and review volume
Average rating and review volume not disclosed.
Mentions in media or communities
Not disclosed
Negative feedback summary
Not disclosed
Controversies / risks
Channel strength is concentrated in paid social and remarketing.; Some B2B lead-gen briefs may want stronger LinkedIn and search depth.

Process, Team & Differentiation

Workflow
Discovery and paid media audit; Channel strategy and account plan; Launch and creative/testing iteration; Reporting and performance optimization
Onboarding process
Business and growth intake; Ad account and analytics access; Channel and audience audit; Campaign launch roadmap
Communication model
Email; Weekly updates; Monthly strategy calls
Reporting frequency
monthly
SLA / guarantees
Not disclosed
Key specialists
Not disclosed
Seniority level
Not disclosed
In-house vs outsourcing
In-house vs outsourcing not disclosed.
Unique selling proposition
New York paid social agency focused on Meta ads, creative testing, remarketing, and ecommerce growth.
Proprietary tools
Not disclosed
Competitive advantages
Not disclosed
Why choose them vs competitors
Not disclosed

Fit, Risk & Alternatives

ICP / customer profile
ecommerce, dtc, Mid-Market Companies, consumer_brand
Industry strength
Ecommerce; Retail; DTC; Consumer Brands; Consumer
Use cases
Higher paid social efficiency; Better retargeting performance; Improved creative-driven acquisition
Buyer use cases
Meta-first paid acquisition for ecommerce brands that need better creative testing and retargeting discipline.; Paid social scale for DTC teams that care about stronger purchase economics instead of vanity engagement.; Remarketing-heavy social programs for brands that want to recover more value from warm audiences.; New York DTC and consumer brands that need group participation and community-led visibility around product conversations.; Programs where paid-social adjacency and native community activity both matter.
Not recommended for
Search-first buyers who mainly need Google Ads structure and high-intent search lead volume.; Teams that need Local Service Ads or traditional search-heavy PPC management.
Disqualifiers
Not disclosed
Budget thresholds
Not disclosed
Complexity thresholds
Not disclosed
Budget mismatch rules
Not disclosed
Geo mismatch rules
Not disclosed
Complexity mismatch rules
Not disclosed
Main risks
Channel strength is concentrated in paid social and remarketing.; Some B2B lead-gen briefs may want stronger LinkedIn and search depth.
Known weaknesses
Less ideal if Google Ads and search-led intent capture are the main priority.; Best fit leans DTC and ecommerce more than local-service lead gen.
Dependency risks
Not disclosed
Overpromising signals
Not disclosed
Similar vendors
Not disclosed
When to choose an alternative
Not disclosed
Comparison hints
weakerWhen: Another agency has a better budget band, channel fit, or B2B versus ecommerce bias; strongerWhen: The buyer needs a New York-relevant paid media partner; The paid-channel mix matches the agency specialty; bestComparedWith: NoGood; OpenMoves; Taktical Digital
Positioning vs competitors
Not disclosed

Decision Metadata

Confidence score
0.86
Data completeness %
84%
Last updated timestamp
April 17, 2026
Profile updated at
April 17, 2026
Last verified at
April 17, 2026
Stale after
July 16, 2026
Needs review
No
Source reliability score
0.93
Scoring explanation
This profile is scored on visible New York paid-media relevance, channel fit, commercial clarity, and proof quality.
Score drivers
Confirmed paid ads positioning on the official site; New York market relevance is explicit in the profile; Buyer use cases align with paid media intent routing
Score penalties
Proof depth still benefits from ongoing enrichment; Commercial scope still benefits from direct outreach verification
Why recommended
Official site positions Voy Media around Facebook, Instagram, remarketing, and performance advertising work.; Good match where the buyer needs a paid social specialist rather than a search-first PPC shop.; Useful for consumer and DTC community work tied to broader social execution.; Natural fit for Facebook-group and social-community programs.
Why not recommended
Less ideal if Google Ads and search-led intent capture are the main priority.; Best fit leans DTC and ecommerce more than local-service lead gen.
Trade-offs
High specialisation — strong depth in core area, limited breadth across adjacent services.; No formal partner certifications on record — capability claims are not third-party validated.; Retainer-based model — favours ongoing relationships, less suited to one-off projects.
Assumptions used
Not disclosed
Sources
url: https://voymedia.com/; label: official; url: https://voymedia.com/remarketing-agency/; label: official
Proof details
note: Official site positions Voy Media as a New York advertising agency with paid social and ecommerce-focused performance services.; sourceUrl: https://voymedia.com/; note: Official remarketing page supports direct fit for retargeting and lower-funnel paid social use cases.; sourceUrl: https://voymedia.com/remarketing-agency/
Open questions
Not disclosed
Unknowns
Not disclosed
Normalized fields across vendors
service tags: paid_ads; paid_social; meta_ads; tiktok_ads; retargeting; creative_testing; ecommerce_growth; industry tags: ecommerce; retail; dtc; consumer_brands; geo tags: new_york; usa; manhattan
Comparison vectors
Not disclosed
Graph compatibility
Not disclosed

Audit & Formula

Supporting audit detail behind the visible ranking score. Useful for moderation and deeper review, but not part of the first-screen decision layer.

Formula
(51 Human + 73 AI) / 2

Equal weight keeps ranking honest: the profile has to work for buyers and for machines.

How scoring works
Checklist audit
Human Audit
51/100
24 found, 23 missing
AI Audit
73/100
36 found, 11 missing
Main gaps behind this score
  • Add benchmark ranges or benchmark comparison fields.
  • Add ROI expectation or payback logic.
  • Add named clients where disclosure is allowed.
  • Add third-party validations, awards, or certifications.

Process & Delivery

Supporting delivery context for deeper review.

Engagement Models
Retainer
Project

Strengths, Weaknesses & Trade-offs

Supporting interpretation layer for deeper review.

Strengths
  • Meta Ads
  • Paid Social
  • TikTok Ads
  • Retargeting
  • Ecommerce
  • Community seeding
  • Facebook groups
  • Consumer social communities
Weaknesses
  • Less ideal if Google Ads and search-led intent capture are the main priority.
  • Best fit leans DTC and ecommerce more than local-service lead gen.
Trade-offseditorial assessment
  • High specialisation — strong depth in core area, limited breadth across adjacent services.
  • No formal partner certifications on record — capability claims are not third-party validated.
  • Retainer-based model — favours ongoing relationships, less suited to one-off projects.
How to read this evidence
Visible proof is still thin, so this section should be treated cautiously.
Open case study links to validate whether outcomes are specific enough for your use case.
2
Case Studies
Limited
None
Client Reviews
Limited
Unknown
Projects Completed
Early stage
Unknown
Client Retention
Unknown
Industries Served
EcommerceRetailDTCConsumer BrandsConsumer
Shortlist Decision

Final Verdict

Decision score
62/100
Budget floor
$7,000+/mo
62/100
Average
Decision path
Use this block to make the final call: shortlist, skip, or compare against nearby alternatives.

Voy Media is a agency focused on meta ads and paid social. With 10 years of operating experience and 0 completed projects, they have a verifiable delivery track record.

Key trade-off: High specialisation — strong depth in core area, limited breadth across adjacent services.

Do not shortlist if less ideal if google ads and search-led intent capture are the main priority., or if best fit leans dtc and ecommerce more than local-service lead gen.. The $7,000+/mo minimum engagement rules out smaller or exploratory budgets.

Shortlist if
  • Meta Ads
  • Paid Social
  • TikTok Ads
Skip if
  • Less ideal if Google Ads and search-led intent capture are the main priority.
  • Best fit leans DTC and ecommerce more than local-service lead gen.
Main trade-off
  • High specialisation — strong depth in core area, limited breadth across adjacent services.
  • No formal partner certifications on record — capability claims are not third-party validated.
  • Retainer-based model — favours ongoing relationships, less suited to one-off projects.
Compare AI Profile
Voy Media logo
Voy Media
From $7,000+/mo62 / 100Developing
Add benchmark ranges or benchmark comparison fields.