Admitted to a ranking on documented work, outside the top three for every question it appears in. None of its 56 documented work claims comes from an independent source.
Best position #5 Small Business in Phoenix, of 8
Why: Rated from the evidence on file (sources, independence, confirmed quotes), not by an editor.
Opens in your own account with a ready question and a link to the same data. Nothing about you is sent.
on Google5.0/510 reviews as of Nov 2, 2026- 20% written in the last 12 months
- 0% rate it 3 stars or lower
- 0% of Google reviews answered
Clients consistently praise Scott and his team for building websites that work well and match their needs, and for being responsive, communicative and easy to work with. Several report business growth, more traffic and better online visibility, with ongoing services like hosting, content and ad management. All reviews are positive with no criticism mentioned, though the published testimonials come from the agency's own site.More
- Website design and quality7
- Marketing strategy expertise5
- Responsiveness and communication4
- Easy to work with and reliable4
- Ongoing website management and reporting2
“Scott made a website for our store just the way we needed it! Everything works and looks great!”
Show 4 more quotesHide quotes
“Scott's been a huge asset to our business and marketing strategies. He certainly knows his stuff.”
“He always is available and takes time out of his day whenever we have questions.”
“Genuine people who are super easy to work with.”
“We have weekly meetings to review performance and talk about any changes that we need to make to our campaigns.”
No criticism in the 10 reviews read.
Show 2 more resultsHide results
- Website design and build7
- Marketing and ad management4
- Website hosting, management and content2
- Email campaigns1
- Small business owner
- Retail store owner
- Brand or brand management company
- Salon owner
Show 6 named client quotesHide named client quotes
“Scott did an absolutely amazing job on my business website! So great to work with and so helpful! Got a lot of business right away from the site he created with me! I recommend him one hundred percent!”
“I worked with Scott and his team on a new website and the entire process was great! They knew exactly how to bring my vision to life while ensuring it was an SEO-optimized, fast, and easy to use website.”
“Interactive Theory has helped our brand dramatically! They take the hosting and management of my website off my hands and, add great content consistently, and manage our add spend effectively. We have weekly meetings to review performance and talk about any changes that we need to make to our campaigns.”
“Got a lot of business right away from the site he created with me!”
“They take the hosting and management of my website off my hands and, add great content consistently, and manage our ad spend effectively. We have weekly meetings to review performance and talk about any changes that we need to make to our campaigns.”
“Scott made a website for our store just the way we needed it! Everything works and looks great! No bugs with the appointment software at all!”
- Your business matches the client types on file (hospitalities, local service businesses, small businesses) and the industries on file (home services, professional services, wellness).
- You need what reviewers hired it for: Website design and build (7 of 14 mentions); Marketing and ad management (4).
- You need a published price before the first call: nothing is disclosed.
No documented work claim comes from an independent source yet.
- None of the 56 documented work claims comes from an independent source; all are the agency's own account or sources it controls.
- Several commercial terms are not published.
- Ask for the hourly rate, minimum term, setup fee: not published.
- Ask for two client references you can call: no independent accounts of its work on file.
- Ask which case is closest to your business and what the measured result was: no proof on file carries a number.
- #4 Seota Digital Marketing48Ranks above on this question#4#5 this oneScore4842Independent00Pricenot disclosednot disclosedModerate confidence · own published cases · Not verified
- #6 Wise Advertisement41Ranks below on this question#6#5 this oneScore4142Independent00Pricenot disclosednot disclosedModerate confidence · own published cases · Not verified
All detailsEverything behind the summary above: the same data the machine feed serves for Interactive Theory.Open ↓Close ↑
Score by criterion#5 Small Business in Phoenix: 42/100
| Criterion | Weight | Points | Share | What it rests on |
|---|---|---|---|---|
| Evidence for this query | 30 | 15.8 | 53% |
|
| Fit to this query | 25 | 19 | 76% |
|
| Capability depth | 15 | 9.5 | 63% |
|
| Reliability | 10 | 3 | 30% |
|
| Transparencyweakest | 10 | 0 | 0% |
|
| Reputation | 5 | 0 | 0% |
|
| Market credibility | 5 | 0 | 0% |
|
- -3 No independent source on file: Every claim on file is first-party or a Vendar profile field.
- -2 Profile below decision-ready status: the profile is collected but not reviewed yet.
All claims in the feed20 of 56 on file · 0 of 56 work claims from an independent source
Who says it, across all 56 claims on file: independent source 0 · linked to the agency 0 · listings the agency writes 0 · agency's own words 56. Independent share of work claims: 0%. 14 distinct source pages.
Claims per need in this feed: Small Business 2. The full ledger of 56 is on the proof page.
Interactive Theory has worked with Integrated IT Solutions for over 7 years on many websites and ongoing email campaigns for their brands.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workover 7 yearsQuote from the source page
I have worked closely with Integrated IT Solutions for over 7 years now, on many websites and ongoing email campaigns for our brands. Scott has been absolutely amazing to work with - very professional, responsive, and flexible with each and every project. Great quality under tight deadlines. Highly recommend Scott and the team!!
Interactive Theory helped Integrated IT Solutions for over 7 years with many websites and ongoing email campaigns for their brands.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workover 7 yearsQuote from the source page
I have worked closely with Integrated IT Solutions for over 7 years now, on many websites and ongoing email campaigns for our brands. Scott has been absolutely amazing to work with - very professional, responsive, and flexible with each and every project.
Interactive Theory designed and built the Bath Bliss website, an ecommerce site for a small business selling handmade products, with soft colors and a focus on the products and the maker.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workSmall BusinessQuote from the source page
We designed and built the Bath Bliss website with soft colors, playful details, and a focus on the products and the maker behind them. A little personality goes a long way when you’re helping a small business tell its story.
Interactive Theory built Kristin Freuler's business website, and she reports getting a lot of business right away from it.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workright awayQuote from the source page
Scott did an absolutely amazing job on my business website! So great to work with and so helpful! Got a lot of business right away from the site he created with me! I recommend him one hundred percent!
Interactive Theory designed and launched the Muttographer dog photography website in a single day, for an existing client.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workBy that eveningQuote from the source page
An existing client came to us with a fun new project: Muttographer, a dog photography website with plenty of personality. By that evening, it was live.
A client named Kristin Freuler says Scott built her business website and that she got a lot of business right away from the site; no numbers are given.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
Scott did an absolutely amazing job on my business website! So great to work with and so helpful! Got a lot of business right away from the site he created with me!
A client named Christine Owens says Scott and his team built her a new website that was SEO-optimized, fast, and easy to use.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
I worked with Scott and his team on a new website and the entire process was great! They knew exactly how to bring my vision to life while ensuring it was an SEO-optimized, fast, and easy to use website.
Interactive Theory states it designed and built the Bath Bliss website, an e-commerce style product site for a small handmade-products business, but the post states no results.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
We designed and built the Bath Bliss website with soft colors, playful details, and a focus on the products and the maker behind them.
Interactive Theory states it built and launched the Muttographer website, a dog photography site for an existing client, completing design, development, and launch in a single day using Codex and other AI tools; the post states no business results.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
An existing client came to us with a fun new project: Muttographer, a dog photography website with plenty of personality. By that evening, it was live. Using Codex and other AI tools, we moved through design, development, and launch in a single day.
Client Dan Colella states that Interactive Theory manages his website hosting, adds content consistently, and manages ad spend, with weekly performance meetings; the engagement spans SEO, hosting, web design, and ad management, so results are not attributable to one service.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
Interactive Theory has helped our brand dramatically! They take the hosting and management of my website off my hands and, add great content consistently, and manage our add spend effectively. We have weekly meetings to review performance and talk about any changes that we need to make to our campaigns.
Client Christine Owens reports working with Scott and his team on a new website that was built to be SEO-optimized, fast, and easy to use.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
I worked with Scott and his team on a new website and the entire process was great! They knew exactly how to bring my vision to life while ensuring it was an SEO-optimized, fast, and easy to use website.
Interactive Theory designed and built the Bath Bliss website, an e-commerce site for a small business selling handmade products, with a focus on the products and the maker.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workSmall BusinessQuote from the source page
We designed and built the Bath Bliss website with soft colors, playful details, and a focus on the products and the maker behind them. A little personality goes a long way when you’re helping a small business tell its story.
Interactive Theory redesigned the Camelback Smart Homes website, using architectural photography and clear navigation to bring the company's services, technology platforms, and projects together, with AI tools including Codex used to speed up design and development.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
We paired architectural photography, elegant typography, and warm tones to reflect the homes they work in. Clear navigation brings their services, technology platforms, and projects together, helping homeowners explore what’s possible.
Interactive Theory redesigned the RRM Insurance Services website with bold typography, strong imagery, and clear navigation to help visitors explore coverage options, using AI tools including Codex to speed up design and development.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
We redesigned RRM’s website with bold typography, strong imagery, and clear navigation to help visitors explore coverage options and connect with the right team.
A client named Dan Colella credits Interactive Theory with managing his website hosting, adding content, and managing ad spend, while noting the result covers SEO, hosting, web design, and ad management together.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
Interactive Theory has helped our brand dramatically! They take the hosting and management of my website off my hands and, add great content consistently, and manage our add spend effectively. We have weekly meetings to review performance and talk about any changes that we need to make to our campaigns.
Interactive Theory built and launched the Muttographer dog photography website in a single day using Codex and other AI tools for an existing client.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
An existing client came to us with a fun new project: Muttographer, a dog photography website with plenty of personality. By that evening, it was live. Using Codex and other AI tools, we moved through design, development, and launch in a single day.
Interactive Theory designed and built the Bath Bliss website for a small handmade products business, with an ecommerce design focus.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
We designed and built the Bath Bliss website with soft colors, playful details, and a focus on the products and the maker behind them. A little personality goes a long way when you're helping a small business tell its story.
Interactive Theory redesigned the website for Camelback Smart Homes, using architectural photography and clear navigation to bring together their services, technology platforms, and projects.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
We paired architectural photography, elegant typography, and warm tones to reflect the homes they work in. Clear navigation brings their services, technology platforms, and projects together, helping homeowners explore what's possible.
Interactive Theory redesigned the RRM Insurance Services website with bold typography, strong imagery, and clear navigation to help visitors explore coverage options.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
We redesigned RRM's website with bold typography, strong imagery, and clear navigation to help visitors explore coverage options and connect with the right team.
Interactive Theory built and launched Muttographer, a dog photography website, by that evening.
Agency's own wordstheorypixel.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workBy that eveningQuote from the source page
An existing client came to us with a fun new project: Muttographer, a dog photography website with plenty of personality. By that evening, it was live.
Positions in every ranking1 ranking
1 position: 1 where a claim on file names the need, 0 listed on offer only. The top 1 by evidence first; the rest open below.
| Ranking | Rank | Score | Claims for the need | Confidence | Weakest criterion |
|---|---|---|---|---|---|
| Small Business · Phoenixon its own published cases | #5 of 8 | 42 | 6 (0 independent) | Moderate confidence | Transparency 0 of 10 |
Fit and geography
- Headquarters
- Phoenix, USAAgency's own words
- Service regions
- Phoenix, USAVendar profile field
- Client types
- hospitality, local_service_business, small_businessVendar profile field
- Industries
- Home Services, Professional Services, Wellness, Hospitality, Luxury, RestaurantsVendar profile field
- Named clients in confirmed proof
- Integrated IT Solutions, Bath Bliss, Kristin Freuler, Muttographer, Christine Owens, Dan Colella, Camelback Smart Homes, RRM Insurance ServicesIndependent source or agency, see the claims list
Only rows marked “Verified by Vendar” were checked. Rankings place an agency in a city by headquarters or by documented work for clients there, never by a service region alone.
Pricing in fullNot disclosed
- Model
- not disclosed
- Minimum monthly budget
- not disclosed
- Project minimum
- not disclosed
- Hourly rate
- not disclosed
- Typical range
- not disclosed
- Minimum term
- not disclosed
- Setup fee
- not disclosed
- Engagement models
- not stated
Source: Not disclosed. Every figure above is the agency's published number; a row marked not disclosed has no published figure.
The Small Business band tops out at $4,000/month; this vendor does not publish a monthly floor.
Median disclosed monthly floor in each ranking: Small Business $1,400 (4 of 8 disclose)
Reputation
No review platforms on file.
How it counts: No third-party reviews on file. Ratings say nothing about work on a specific need and never count as evidence for it.
- Awards
- none on file
- Certifications
- none on file
Company and process
Founding year, team size and working process are not disclosed.
- Founded
- not disclosedNot disclosed
- Team size
- not disclosedNot disclosed
- Languages
- not statedVendar profile field
- Services
- SEOVendar profile field
- Technologies
- not statedVendar profile field
- Workflow
- not documentedAgency's own words
- Onboarding
- not documentedAgency's own words
- Reporting
- not documentedAgency's own words
Company fields come from the vendor profile; only fields with status verified were checked by Vendar.
How confidence is computedLower confidence
- Confidence
- Lower confidence, 62 of 100
- Evidence posture
- thin: No independent source documents this vendor's work; treat it as a candidate only.
- Capped by
- Rated from the evidence on file (sources, independence, confirmed quotes), not by an editor.
- Best position confidence
- Moderate confidence
It starts from the data completeness and source reliability of the profile, and is capped when independent proof of work is thin. The next level is Moderate confidence. One independent claim with a measured result for the best-ranked need is the fastest way up.
- Who the company is: website, headquarters, founding year, team size, logo, regions served: founding year, team size12/20
- Fit: services, industries, client types15/15
- Commercial terms: model, entry price, hourly rate, minimum term, setup fee: model, entry price, hourly rate, minimum term, setup fee0/20
- Documented work: cases naming a client and a result (target 5) and work claims overall (target 10): 2 cases with a named client and a result, 56 work claims18/30
- Reputation: rating and review count on two or more platforms, each with 10 or more reviews: 0 platforms with a rating and 10 or more reviews0/15
- Who is speaking: independent sources among work claims (full marks at 40%): 0 of 56 work claims are independent0/30
- Checked against the source page: confirmed, or half for partly confirmed: 56 confirmed, 0 partly, of 56 with a source25/25
- Numbers backed by a verbatim quote from the source: 0 of 020/20
- Seen within the last 365 days: 56 of 5615/15
- Not contradicted: claims their source no longer supports: 0 not supported by their page10/10
These two scores describe the profile itself and never change a position.
Limits and how to correct them
- No independent source names small business work; the evidence is first-party or editorial.
- Pricing not disclosed; budget fit cannot be checked before outreach.
- Never verified against official sources.
- No independent source on file: Every claim on file is first-party or a Vendar profile field.
- Profile below decision-ready status: the profile is collected but not reviewed yet.
- Use as a caveated candidate only: no independent source documents this vendor's work.
- None of the 56 documented work claims comes from an independent source; all are the agency's own account or sources it controls.
- No third-party evidence claims are normalized.
- Best position rests on: Published by the agency on its own site.
- 56 of 56 claims on file are the agency's own words or sources it controls; 0 come from an independent source.
- Open: Price signal disclosed (not disclosed; asked in Before you sign)
- Open: Three strongest proofs name a client and a measured, dated result (2 of 3)
- Open: At least a third of documented work comes from independent sources (0 of 56 work claims)
- Open: Founding year, team size and headquarters on file (founding year missing, team size missing)
Machine-readable version
This section carries the same data that AI assistants receive.
- Schema
- vendar.ai.vendor-summary.v1
- Model
- Evidence-weighted ranking 2026.11.7
- Data as of
- Nov 2, 2026
- Generated
- Verification
- Not verified
- Sources checked
- not yet
- Citation readiness
- Candidate only, with a caveat
- Do not infer headquarters from service-area coverage.
- Do not treat paid visibility as organic ranking proof.
- Do not present a source-thin profile as independently verified.
Describe what you need. The request is saved in Vendar first, then routed from there.