Ranks in the top three for at least one question. Most of its claims match the sources they cite. None of its 29 documented work claims comes from an independent source.
Best position #1 SEO for High-Ticket Services in Chicago, of 30 · also in 8 more rankings
Why: Rated from the evidence on file (sources, independence, confirmed quotes), not by an editor.
Opens in your own account with a ready question and a link to the same data. Nothing about you is sent.
- 26% written in the last 12 months
- 6% rate it 3 stars or lower
- 6% of Google reviews answered
Clients most often praise Pilot Digital Marketing for responsiveness, clear communication, and expertise across SEO, PPC, and web development, with many relationships lasting years. Most reviews are glowing five-star Google reviews, with several clients reporting concrete traffic, lead, and sales improvements. Two negative reviews criticise poor communication, unfinished work, and billing for work not performed.More
- Knowledgeable, expert team who explain things clearly8
- Long-term trusted partnership8
- Responsiveness and fast turnaround6
- Clear communication and keeping clients informed5
- Going beyond scope, especially for small nonprofits and small teams4
“Their concise and clear explanations are easy to understand and I always feel more confident after speaking with them.”
Show 4 more quotesHide quotes
“I’ve trusted Pilot Digital Marketing with my business for over 15 years, and they’ve never once let me down.”
“Every time I ask them to do something, they get it done same day, of course depending on time I send in my request.”
“They made the entire process smooth and seamless, always keeping me in the loop and making sure my needs were met.”
“We have a really small staff, so Ben and Charlie and the entire team at Pilot have been lifesavers time and again, and often go above and beyond for us”
- Failure to complete work and poor communication1
- Unresponsive ownership and lack of accountability1
- Poor PPC management causing wasted ad spend1
- Billing for work not performed1
“Pilot failed to complete basic tasks outlined in their statement of work and the communication between their team and the client was virtually nonexistent.”
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“Rod, the owner refused to take accountability or even return a phone call or email.”
“The quality of the PPC management was poor and caused tons of ineffective ad spend.”
“They billed me for work they clearly had not performed because they had not even logged into the account.”
Show 2 more resultsHide results
- SEO12
- Google Ads / PPC management10
- Website design, development and redesigns8
- Analytics and reporting dashboards5
- Overall digital marketing strategy5
- Nonprofit organizations
- Small in-house marketing teams at mid-sized companies
- Small local service businesses (e.g. auto glass, contractors
- Tourism / travel business
- Marketing consultants and agencies
Show 6 named client quotesHide named client quotes
“Through their advice and guidance, Ultimate Toys has grown to exceptional heights.”
“Pilot has helped to triple the % of our direct and organic web traffic over the past year. They've created more engagement and helped to increase our brand awareness.”
“They are collaborative, friendly, open-minded people. They’ve brought us a lot of fresh ideas and personally taught me a lot about marketing and SEO.”
“We’ve spent a little less than we did in the back half of last year (-9.1%) and generated a lot more revenue (+53%). This is a return on ad spend (ROAS) of 903% (+67.7%).”
“The influx of contact forms has remained relatively steady, but our return on ad spend has gone up significantly. The Average Revenue Per Project nearly doubled (+85.5%).”
“I'm spending half the budget I was paying my previous “big name” agency, and getting a lot more calls – Josue Jamie, Aaron Auto Glass”
- Your business matches the client types on file (healthcares, manufacturings, ecommerce brands) and the industries on file (ecommerce, healthcare, manufacturing).
- You need what reviewers hired it for: SEO (12 of 40 mentions); Google Ads / PPC management (10).
- Read the criticism first: "Failure to complete work and poor communication" (1 of 34 reviews read).
- Read the criticism first: "Unresponsive ownership and lack of accountability" (1 of 34 reviews read).
- You need the setup fee in writing before you commit: it is not published.
No documented work claim comes from an independent source yet.
- None of the 29 documented work claims comes from an independent source; all are the agency's own account or sources it controls.
- Little outside recognition on file: fewer than two awards, certifications or press mentions with a source.
- Ask for the setup fee: not published.
- Ask for a SEO for High-Ticket Services case close to your business, with the result and the year it was measured.
- Ask for two client references you can call: no independent accounts of its work on file.
Pilot Digital Marketing leads this ranking. The next two places:
- #2 Dabaran70Ranks below on this question#2#1 this oneScore7073Independent11PriceFrom $2,500/monthProjects from $4,250, mixedHigh confidence
- #3 Digital Authority Partners66Ranks below on this question#3#1 this oneScore6673Independent01PriceFrom $6,000/monthProjects from $4,250, mixedModerate confidence · own published cases
All detailsEverything behind the summary above: the same data the machine feed serves for Pilot Digital Marketing.Open ↓Close ↑
Score by criterion#1 SEO for High-Ticket Services in Chicago: 73/100
| Criterion | Weight | Points | Share | What it rests on |
|---|---|---|---|---|
| Evidence for this query | 30 | 26.8 | 89% |
|
| Fit to this query | 25 | 22 | 88% |
|
| Capability depth | 15 | 10.4 | 69% |
|
| Reliability | 10 | 7.2 | 72% |
|
| Transparency | 10 | 5 | 50% |
|
| Reputation | 5 | 3.8 | 76% |
|
| Market credibilityweakest | 5 | 0 | 0% |
|
- -2 Profile below decision-ready status: the profile is collected but not reviewed yet.
All claims in the feed20 of 31 on file · 0 of 29 work claims from an independent source
Who says it, across all 31 claims on file: independent source 2 · linked to the agency 0 · listings the agency writes 1 · agency's own words 28. Independent share of work claims: 0%. 16 distinct source pages.
Claims per need in this feed: SEO for Lead Generation 6 · SEO for High-Ticket Services 5 · SEO Agencies within a $6,000 Monthly Budget 8 · SEO Agencies on a Monthly Retainer 8 · Local SEO 1 · Technical SEO 1. The full ledger of 31 is on the proof page.
A case study reports sustained growth in leads of over 70% over three years for a luxury sprinter van company.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workover three yearsSEO for Lead GenerationSEO for High-Ticket ServicesQuote from the source page
Sustained 70%+ Growth in Leads Over Three Years For Luxury Sprinter Van Company
A luxury sprinter van company sustained 70%+ growth in leads over three years.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workthree yearsSEO for Lead GenerationSEO for High-Ticket ServicesQuote from the source page
Sustained 70%+ Growth in Leads Over Three Years For Luxury Sprinter Van Company
For all of 2024, new users from organic traffic to the Rainbows for All Children website increased by 277% from the previous year, and the bounce rate dropped from 44.5% to 14.0%.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes work2024SEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
new users from organic traffic for all of 2024 increased by 277% from the previous year, and the bounce rate for the website dropped from 44.5% to 14.0%.
After six months of SEO work, Rainbows moved up to the first page for nearly 130 non-branded keywords and started ranking for over 100 non-branded keywords it had not previously ranked for.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workat the end of our six months of SEO workSEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
At the end of our six months of SEO work, Rainbows was in a better position to move forward in the digital marketing sphere. Here are some of the results: Significantly improved organic visibility: Rainbows had moved up to the first page for nearly 130 non-branded keywords; they also started to rank for over 100 non-branded keywords that they had not previously ranked for
For all of 2024, Rainbows' new users from organic traffic increased 277% from the previous year, while the website bounce rate decreased from 44.5% to 14.0%.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workfor all of 2024; from the previous yearSEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
Additionally, new users from organic traffic for all of 2024 increased by 277% from the previous year, and the bounce rate for the website dropped from 44.5% to 14.0%.
A case study on the page reports that a local SEO strategy increased impressions by over 4000% for a skincare boutique.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workLocal SEOSEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
Local SEO strategy increased impressions by over 4000% for skincare boutique
A client testimonial from Karen Lazarus, Director of Development at myFace, states that Pilot helped triple the percentage of the organization's direct and organic web traffic over the past year and increased engagement and brand awareness.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workover the past yearSEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
Pilot has helped to triple the % of our direct and organic web traffic over the past year. They've created more engagement and helped to increase our brand awareness.
A client named Sarah Mayo of Costa Rica Experts gave a testimonial saying the team brought them fresh ideas and taught her about marketing and SEO.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workSEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
They are collaborative, friendly, open-minded people. They’ve brought us a lot of fresh ideas and personally taught me a lot about marketing and SEO.
Karen Lazarus, Director of Development at myFace, says Pilot helped triple the percentage of direct and organic web traffic over the past year and helped increase engagement and brand awareness.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workover the past yearSEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
Their team is sharp, their strategy is effective, and they are an absolute pleasure to work with! Pilot has helped to triple the % of our direct and organic web traffic over the past year. They’ve created more engagement and helped to increase our brand awareness. Karen Lazarus, Director of Development myFace
A client named Sarah Mayo of Costa Rica Experts credits Pilot Digital Marketing with bringing fresh ideas and teaching her about marketing and SEO. The review does not state a measurable result or time period.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workSEO Agencies within a $6,000 Monthly BudgetSEO Agencies on a Monthly RetainerQuote from the source page
They are collaborative, friendly, open-minded people. They've brought us a lot of fresh ideas and personally taught me a lot about marketing and SEO.
For Ink Factory, after setting up an additional offline conversion for scheduled phone calls, Pilot reported early returns: ROAS jumped to 1,200% in the last month.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes worklast monthSEO for Lead GenerationQuote from the source page
The very early returns on this additional signal have been overwhelmingly positive in the short period of time they’ve been tracking. The ROAS has jumped to 1,200% in the last month
Pilot Digital Marketing managed ads for an unnamed luxury Sprinter van company for 3 years, generating 13,435 leads at an 85% lower cost-per-conversion. The page does not name the client company.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workfirst 3 yearsSEO for Lead GenerationSEO for High-Ticket ServicesQuote from the source page
In the first 3 years of managing their ads, we generated 13,435 leads at an 85% lower cost-per-conversion.
Pilot Digital Marketing reports a case study for Advocate Health Care in the medical sector, with the goal of increasing phone calls for mammogram appointments and a reported 64% increase in phone calls.
Independent sourcesellseo.aiverified: Checked against the source page by Vendar.quote confirmed, checked Nov 2, 2026describes workSEO for Lead GenerationSEO for High-Ticket ServicesQuote from the source page
Advocate Health Care Medical Increase phone calls for mammogram appointments 64% increase in phone calls
Jeff Zaffron, identified as CMO, praised Pilot Digital Marketing's advice and guidance and said the company had grown to exceptional heights.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workSEO for Lead GenerationSEO for High-Ticket ServicesQuote from the source page
Pilot Digital Marketing has been an invaluable resource for our company. It’s cliche to say that they are more than a vendor but the entire crew at Pilot is invested in OUR success … Through their advice and guidance, we’ve grown to exceptional heights.
A client named Nancy Braun left a testimonial praising Pilot's work across SEO, Google Ads, web development, and content writing; because the review covers multiple services, any result is not attributable to technical SEO alone. No specific results or time period are stated.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workTechnical SEOQuote from the source page
I highly recommend them for their excellent work on all ends of our partnership, from SEO to Google Ads, web development, and writing content, to creating a user-friendly experience for our staff and users, and for always looking for ways to better our website.
For client Ink Factory, Pilot Digital Marketing set up Google Ads offline conversion tracking; in the first six months, ad spend decreased 9.1% and revenue increased 53%, with ROAS of 903% (+67.7%).
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workfirst 6 months since instituting offline conversionsQuote from the source page
We’ve spent a little less than we did in the back half of last year (-9.1%) and generated a lot more revenue (+53%). This is a return on ad spend (ROAS) of 903% (+67.7%).
For Ink Factory, after offline conversions, contact form volume stayed relatively steady while return on ad spend rose significantly and average revenue per project nearly doubled (+85.5%).
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workfirst 6 months since instituting offline conversionsQuote from the source page
The influx of contact forms has remained relatively steady, but our return on ad spend has gone up significantly. The Average Revenue Per Project nearly doubled (+85.5%).
Pilot provided pro-bono SEO and PPC work for nonprofit Rainbows for All Children over the first six months of 2024, building technical marketing infrastructure including GA4 event tracking, a Looker Studio dashboard, and reactivating the client's Google Grant account. Because SEO and paid ads were part of the same engagement, the results are not attributable to one service.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 1, 2026describes workfirst six months of 2024Quote from the source page
In working with Rainbows for the first six months of 2024, Pilot built out the majority of the organization's technical marketing infrastructure.
Pilot worked with Rainbows for All Children from January through June 2024 on SEO and PPC. Total users increased 285.23% from 2023 to 2024, and Google Ads traffic from the reactivated Grants account made up 15% of new users in 2024.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workthe first six months of 2024; from 2023 to 2024Quote from the source page
In working with Rainbows for the first six months of 2024, Pilot built out the majority of the organization’s technical marketing infrastructure. This included: Configuring event tracking in GTM and GA4 for key events Building a Looker Studio dashboard for GA4 and Search Console analytics reporting Working closely with both Google Support and Rainbows in order to reactivate and verify the Client’s Google Grant account Building out several Google Ads campaigns and conducting accompanying keyword research Overall, the number of users increased 285.23% from 2023 to 2024, the bounce rate decreased from 44.5% to 14%, and Google ads traffic from their reactivated Grants account was 15% of new users in 2024.
Pilot Digital Marketing provided pro-bono SEO and PPC for the non-profit Do Good By, which the page says increased the organization's online presence by +200%. The result combines SEO and PPC and is not attributable to one service.
Agency's own wordspilotdigital.comclaimed: Recorded as the source states it; not independently confirmed.quote confirmed, checked Nov 2, 2026describes workQuote from the source page
Pro-Bono SEO and PPC Helps Non-Profit Increase Online Presence by +200%
Positions in every ranking9 rankings
9 positions: 9 where a claim on file names the need, 0 listed on offer only. The top 5 by evidence first; the rest open below.
| Ranking | Rank | Score | Claims for the need | Confidence | Weakest criterion |
|---|---|---|---|---|---|
| SEO Agencies within a $6,000 Monthly Budget · Chicago | #9 of 24 | 74 | 8 (0 independent) | Confidence not rated yet | Market credibility 0 of 5 |
| SEO Agencies on a Monthly Retainer · Chicago | #10 of 20 | 74 | 8 (0 independent) | Confidence not rated yet | Market credibility 0 of 5 |
| SEO for Lead Generation · Chicago | #7 of 29 | 74 | 6 (0 independent) | Confidence not rated yet | Market credibility 0 of 5 |
| SEO for High-Ticket Services · Chicago | #1 of 30 | 73 | 5 (0 independent) | Confidence not rated yet | Market credibility 0 of 5 |
| Technical SEO · Chicagoon its own published cases | #11 of 13 | 50 | 1 (0 independent) | Moderate confidence | Market credibility 0 of 5 |
4 more positionsHide the other 4
| Ranking | Rank | Score | Claims for the need | Confidence | Weakest criterion |
|---|---|---|---|---|---|
| Local SEO · Chicagoon its own published cases | #13 of 23 | 53 | 1 (0 independent) | Moderate confidence | Market credibility 0 of 5 |
| Technical SEO · Houstonon its own published cases | #64 of 115 | 41 | 1 (0 independent) | Moderate confidence | Market credibility 0 of 5 |
| Technical SEO · San Franciscoon its own published cases | #63 of 116 | 41 | 1 (0 independent) | Moderate confidence | Market credibility 0 of 5 |
| Technical SEO · Seattleon its own published cases | #63 of 115 | 41 | 1 (0 independent) | Moderate confidence | Market credibility 0 of 5 |
Fit and geography
- Headquarters
- Chicago, IL, USAAgency's own words
- Service regions
- Chicago, IL, USAVendar profile field
- Client types
- healthcare, manufacturing, ecommerce, b2b, nonprofit, small_business, enterpriseVendar profile field
- Industries
- Ecommerce, Healthcare, Manufacturing, B2B, NonprofitVendar profile field
- Named clients in confirmed proof
- Luxury Sprinter Van Company, Rainbows for All Children, Ink Factory, skincare boutique, Advocate Health Care, Karen Lazarus, Costa Rica Experts, Nancy BraunIndependent source or agency, see the claims list
Only rows marked “Verified by Vendar” were checked. Rankings place an agency in a city by headquarters or by documented work for clients there, never by a service region alone.
Pricing in fullProjects from $4,250, mixed
- Model
- mixed
- Minimum monthly budget
- not disclosed
- Project minimum
- $4,250 per project
- Hourly rate
- From $175 per hour
- Typical range
- not disclosed
- Minimum term
- 1 month (month to month)
- Setup fee
- not disclosed
- Engagement models
- not stated
Source: Agency's own words. Every figure above is the agency's published number; a row marked not disclosed has no published figure.
Median disclosed monthly floor in each ranking: SEO for High-Ticket Services $2,500 (17 of 30 disclose) · SEO for Lead Generation $2,500 (20 of 29 disclose) · SEO Agencies within a $6,000 Monthly Budget $2,500 (24 of 24 disclose) · SEO Agencies on a Monthly Retainer $4,500 (20 of 20 disclose) · Technical SEO $4,500 (12 of 13 disclose) · Local SEO $1,000 (14 of 23 disclose) · Technical SEO $3,000 (72 of 115 disclose) · Technical SEO $3,000 (72 of 116 disclose) · Technical SEO $3,000 (72 of 115 disclose)
Reputation
- Google4.8 · 38 reviews
How it counts: 38 third-party reviews at 4.8. Ratings say nothing about work on a specific need and never count as evidence for it.
- Awards
- none on file
- Certifications
- none on file
Company and process
- Founded
- 2009Agency's own words
- Team size
- not disclosedNot disclosed
- Languages
- not statedVendar profile field
- Services
- SEOVendar profile field
- Technologies
- not statedVendar profile field
- Workflow
- not documentedAgency's own words
- Onboarding
- not documentedAgency's own words
- Reporting
- not documentedAgency's own words
Company fields come from the vendor profile; only fields with status verified were checked by Vendar.
How confidence is computedLower confidence
- Confidence
- Lower confidence, 62 of 100
- Evidence posture
- thin: No independent source documents this vendor's work; treat it as a candidate only.
- Capped by
- Rated from the evidence on file (sources, independence, confirmed quotes), not by an editor.
- Best position confidence
- Confidence not rated yet
It starts from the data completeness and source reliability of the profile, and is capped when independent proof of work is thin. The next level is Moderate confidence. One independent claim with a measured result for the best-ranked need is the fastest way up.
- Who the company is: website, headquarters, founding year, team size, logo, regions served: team size16/20
- Fit: services, industries, client types15/15
- Commercial terms: model, entry price, hourly rate, minimum term, setup fee: setup fee17/20
- Documented work: cases naming a client and a result (target 5) and work claims overall (target 10): 12 cases with a named client and a result, 29 work claims30/30
- Reputation: rating and review count on two or more platforms, each with 10 or more reviews: 1 platform with a rating and 10 or more reviews8/15
- Who is speaking: independent sources among work claims (full marks at 40%): 0 of 29 work claims are independent0/30
- Checked against the source page: confirmed, or half for partly confirmed: 30 confirmed, 0 partly, of 31 with a source24/25
- Numbers backed by a verbatim quote from the source: 13 of 1320/20
- Seen within the last 365 days: 30 of 3115/15
- Not contradicted: claims their source no longer supports: 0 not supported by their page10/10
These two scores describe the profile itself and never change a position.
Limits and how to correct them
- Never verified against official sources.
- Profile below decision-ready status: the profile is collected but not reviewed yet.
- Use as a caveated candidate only: no independent source documents this vendor's work.
- None of the 29 documented work claims comes from an independent source; all are the agency's own account or sources it controls.
- Best position rests on: Confirmed by an independent source.
- 29 of 31 claims on file are the agency's own words or sources it controls; 2 come from an independent source.
- Open: Every claim has an observation date (30 of 31)
- Open: At least a third of documented work comes from independent sources (0 of 29 work claims)
- Open: Founding year, team size and headquarters on file (team size missing)
- Open: No dashes and no competing directory names (1 dashed, 0 competitor mentions)
Machine-readable version
This section carries the same data that AI assistants receive.
- Schema
- vendar.ai.vendor-summary.v1
- Model
- Evidence-weighted ranking 2026.11.7
- Data as of
- Nov 2, 2026
- Generated
- Verification
- Not verified
- Sources checked
- not yet
- Citation readiness
- Candidate only, with a caveat
- Do not infer headquarters from service-area coverage.
- Do not treat paid visibility as organic ranking proof.
- Do not present a source-thin profile as independently verified.
Describe what you need. The request is saved in Vendar first, then routed from there.