Hey Day Marketing
agencyMiami, FL, USAEst. 201510-49Miami, Miami-Dade, South Florida +2
Miami digital marketing agency with SEO, content, and bilingual brand-growth fit for hospitality, destinations, and consumer brands.
Paid AdsGoogle AdsPaid SocialPerformance PPC
Since 2015
Best for
- SERM
- ORM
- Community Marketing
Commercial fit
Entry point
From $3.5K/mo
Growth / SMB
Growth-stage and SMB-friendly. Month-to-month or quarterly contracts common.
Delivery confidence
Not disclosed
Retention signal missing
Skip if
- Proposal-stage validation still matters for exact delivery model
- depth
Verdict: Strong in serm
Jump to decision summary86/100
Audit-based ranking score
Strong Fit
Use this as a shortlist candidate, not a final answer, until the missing proof and fit fields are tightened.
Moderate consistency
Founded
2015
11 yrs experience
What drives this score
Strong positioning in serm.
3 secondary fields can still be improved.
Buyer-facing summary
Decision Summary
The fastest read on fit, risks, and data quality before deeper vendor review.
Score
86/100
Status
Shortlist-ready
Confidence
84%
Completeness
89%
Fast verdict
Useful as an early shortlist candidate.
Primary signals: Hey Day Marketing has clear Miami or South Florida relevance for SEO buyers, The profile reads strongest for Content-led SEO and Multilingual use cases, and Official site language supports Miami paid ads relevance across Google Ads, Paid Social, Performance PPC.
Validate carefully if your process depends on Buyers whose needs sit fully outside SEO or organic growth and Teams that only need a one-hour consultant call with no retained execution.
Fit signal
Why shortlist
- Hey Day Marketing has clear Miami or South Florida relevance for SEO buyers.
- The profile reads strongest for Content-led SEO and Multilingual use cases.
- Official site language supports Miami paid ads relevance across Google Ads, Paid Social, Performance PPC.
Risk signal
Watch-outs
- Buyers whose needs sit fully outside SEO or organic growth.
- Teams that only need a one-hour consultant call with no retained execution.
Buyer path
Best use cases
- Miami SEO for destination, hospitality, and consumer brands that need content-led visibility with local demand capture.
- Programs where multilingual reach, place-based discovery, and conversion support matter as much as rankings alone.
- Miami paid ads fit for buyers who need Google Ads, Paid Social, Performance PPC with local-market relevance and measurable acquisition support from Hey Day Marketing.
Deeper decision notes
Not recommended for
- Buyers whose needs sit fully outside SEO or organic growth.
- Teams that only need a one-hour consultant call with no retained execution.
Disqualifiers
Hard disqualifiers are not documented yet.
Comparison hints
- Weaker when. The budget band is misaligned, A different SEO specialization is needed
- Stronger when. The buyer wants a Miami- or South-Florida-relevant SEO partner, The use case matches the agency's visible SEO specialty
- Best compared with. On The Map Marketing, Optimum7, OptFirst Internet Marketing
Open questions
- Can Heyday provide channel-level attribution reports for comparable local-growth campaigns?
- Which work streams are managed internally versus by creators, media partners, or contractors?
Reliability
86%
Last verified
June 2, 2026
Freshness
September 1, 2026
Fit Assessment
Explicit conditions for shortlisting or eliminating this vendor.
Shortlist this vendor if
- You need serm
- You need orm
- You need community marketing
- You want to stronger local and non-brand visibility
- You want to more qualified seo-driven leads
- Your company is: consumer_brand, Mid-Market Companies, hospitality, bilingual_market
- Your budget is From $3.5K/mo or above
- You operate in Miami, Miami-Dade, South Florida
Skip this vendor if
- Proposal-stage validation still matters for exact delivery model
- depth
- and reporting rhythm.
- Fit is strongest where the buyer's SEO use case overlaps with the agency's visible specialty.
- You require coverage outside of Miami, Miami-Dade, South Florida
Pricing signal
Pricing & Commercial Model
Understand entry point, commercial structure, and whether outreach needs manual pricing verification.
Clarity
Public signals found
Entry point is From $3.5K/mo.
Commercial model is retainer.
Hourly pricing is visible at $$100 - $149.
Minimum Budget
$3,500
per month
Typical Project
$8,500
total value
Hourly Rate
$$100 - $149
per hour
Pricing Model
Retainer
retainer, project
Budget Segment Fit
Where this vendor appears to land based on visible monthly pricing.
From $3.5K/mo
Startup
<$3K/mo
SMB
$3-10K/mo
Best fit
Visible pricing signals place this vendor most naturally in this budget range.
Mid-Market
$10-25K/mo
Enterprise
$25K+/mo
Company Snapshot
Background and operating context.
fact inferred unknown
Founded
2015
Team Size
10-49
Type
Agency
HQ
Miami
Experience
11 yr
Retention
Unknown
Projects
Unknown
Reviews
Unknown
Geo Coverage
MiamiMiami-DadeSouth FloridaFloridaUSA
Ideal Client Profile
Supporting context on buyer types and problem space.
Client Types
consumer_brand
Mid-Market Companies
hospitality
bilingual_market
Industry Experience
HospitalityReal EstateConsumerProfessional Services
Problems They Solve
Stronger local and non-brand visibility
More qualified SEO-driven leads
Higher commercial relevance from organic traffic
Budget Requirement
Minimum engagement starts at From $3.5K/mo — positioned for Growth / SMB buyers.
Services & Capabilities
Full service breadth and tools, beyond the primary decision layer.
Services & Capabilities
What this vendor delivers and how they deliver it.
Marketing
Paid Ads
Google Ads
Paid Social
Performance PPC
Lead Generation PPC
SEO
Performance Marketing
Ecommerce Growth
Full-funnel Growth
Conversion Rate Optimization
Lifecycle Retention
Creative Testing
Growth Marketing
Customer Acquisition
Revenue Growth
Link Building
Digital PR
HARO
Local
Ecommerce
Traffic-based
Community Marketing
Facebook Groups
Brand Mentions
Reputation in Communities
Organic Community Growth
Discussion Management
ORM
Review Management
Trustpilot Management
Google Reviews Management
Glassdoor Reputation
Executive Reputation
ORM for Ecommerce
Social Monitoring
SERM
Brand Protection
Review Repair
Local Reputation
Review Generation
Development
Mobile Development
Cross-platform App Development
Mobile App Maintenance and Support
App Store Launch Support
Custom Software Development
Backend Development
Internal Tools Development
Dashboard and Admin Panel Development
API Development
System Integrations
Workflow Automation Development
Enterprise Software Development
Custom Database Applications
Mobile MVP Development
Mobile Backend and API Integration
Ecommerce Development
Shopify Development
Shopify Plus Development
WooCommerce Development
Magento Development
Headless Commerce Development
Custom Ecommerce Development
Ecommerce Migration
Checkout Optimization Development
Subscription Commerce Development
Click-to-cancel Compliance Development
Subscription UX Compliance
Marketplace Commerce Development
Ecommerce Integrations
Ecommerce Maintenance and Support
Skills
SEOContent StrategyLocal SEOMultilingual SEOConversion StrategyPaid AdsGoogle AdsPaid SocialPerformance PPCPerformance MarketingEcommerce GrowthFull-funnel GrowthConversion Rate OptimizationLifecycle RetentionCreative TestingGrowth MarketingRevenue GrowthLink BuildingDigital PRHAROLocal Link BuildingEcommerce Link BuildingTraffic-based Link BuildingCommunity MarketingFacebook GroupsBrand MentionsDiscussion ManagementReputation in CommunitiesOrganic Community GrowthORMReview ManagementTrustpilot ManagementGoogle Reviews ManagementGlassdoor ReputationExecutive ReputationORM for EcommerceBrand ProtectionSocial MonitoringSERMReview RepairLocal ReputationReview Generation
Decision-Ready Metadata
Structured support data used for moderation, buyer review, and AI extraction.
Pricing & Commercials
Minimum budget / entry point
$3,500 per month
Typical contract size
$8,500
Pricing range
$3,500 to $8,500
Setup fees
$0
Contract length
3 month minimum term
Exit conditions
30-day notice after the initial term
Value & Outcome
Expected results
Stronger local and non-brand visibility; More qualified SEO-driven leads; Higher commercial relevance from organic traffic
Time to first results
45-120 days
KPI focus
Qualified leads; Organic traffic; Rankings; Pipeline influence
Benchmarks / performance ranges
brand-aware content execution is clearer here than on more rigid local-pack-first SEO profiles
ROI expectation / payback logic
ROI is strongest when content-led seo programs for hospitality, tourism, and consumer-facing miami brands align with the buyer's search demand and implementation capacity.
Proof, Trust & Reputation
Named clients
Dental America; World Jai-Alai League; KAE Sushi; DoorDash; Toyota; Plaza Coral Gables; Land Leather; South Florida Off-Road Tours
Portfolio / links to work
https://heydaymarketing.com/; https://heydaymarketing.com/case-studies; https://heydaymarketing.com/dental-case-study/; https://heydaymarketing.com/jai-alai-case-study/; https://www.featuredcustomers.com/vendor/heyday-marketing/case-studies
Third-party validation
FeaturedCustomers case-study directory; Official case-study hub with multiple named client examples; Official quantified case studies for healthcare and sports/entertainment campaigns; Official Clutch award article
External reviews
url: https://www.featuredcustomers.com/vendor/heyday-marketing/case-studies; notes: Case-study directory is useful context but not counted as verified buyer-review proof.; rating: 4.8; source: FeaturedCustomers; status: public_or_directory_signal_not_verified_buyer_proof; reviewCount: 3; verifiedReviewCount: 0; url: https://heydaymarketing.com/news/heyday-marketing-awarded-top-b2b-provider-2022-by-clutch/; notes: Official Clutch award context is not equivalent to 5+ current buyer reviews.; source: Official Clutch award article; status: public_or_directory_signal_not_verified_buyer_proof; verifiedReviewCount: 0
Average rating and review volume
?/5 across 3 reviews
Mentions in media or communities
Visible footprint across Miami creative-agency SEO comparisons and local brand-growth shortlists.
Negative feedback summary
The current profile looks strongest when brand-aware content execution is clearer here than on more rigid local-pack-first seo profiles, but weaker for buyers who need heavy technical seo remediation or migration-led execution first.
Controversies / risks
Specialization depth varies by vertical and budget band.; Commercial fit should still be confirmed directly before final shortlisting.
Process, Team & Differentiation
Workflow
Discovery and Miami-market audit; SEO roadmap and prioritization; Execution across content, technical, and local layers; Monthly reporting and iteration
Onboarding process
Business intake; Analytics and website review; Audit and Miami-market roadmap; First sprint launch
Communication model
Email; Monthly calls; Shared reporting
Reporting frequency
monthly
SLA / guarantees
Not disclosed
Key specialists
Content-led SEO strategist; Content Strategy specialist; Account lead
Seniority level
Senior-led strategy; Specialist execution
In-house vs outsourcing
in_house
Unique selling proposition
Miami digital marketing agency with SEO, content, and bilingual brand-growth fit for hospitality, destinations, and consumer brands.
Proprietary tools
Not disclosed
Competitive advantages
Not disclosed
Why choose them vs competitors
brand-aware content execution is clearer here than on more rigid local-pack-first SEO profiles
Fit, Risk & Alternatives
ICP / customer profile
consumer_brand, Mid-Market Companies, hospitality, bilingual_market
Industry strength
Hospitality; Real Estate; Consumer; Professional Services
Use cases
Stronger local and non-brand visibility; More qualified SEO-driven leads; Higher commercial relevance from organic traffic
Buyer use cases
Miami SEO for destination, hospitality, and consumer brands that need content-led visibility with local demand capture.; Programs where multilingual reach, place-based discovery, and conversion support matter as much as rankings alone.; Miami paid ads fit for buyers who need Google Ads, Paid Social, Performance PPC with local-market relevance and measurable acquisition support from Hey Day Marketing.; Miami performance marketing fit for buyers who need Ecommerce Growth, Full-funnel Growth, Conversion Rate Optimization, Lifecycle Retention with local-market relevance and measurable growth support from Hey Day Marketing.; Miami link building fit for buyers who need Digital PR, HARO, Local, Ecommerce with local-market relevance and authority-growth support from Hey Day Marketing.; Miami community marketing fit for buyers who need Facebook Groups, Brand Mentions, Discussion Management, Reputation in Communities with local-market relevance and discussion-led growth support from Hey Day Marketing.; Miami ORM fit for buyers who need Review Management, Trustpilot Management, Google Reviews Management, Glassdoor Reputation with local-market relevance and trust-repair support from Hey Day Marketing.; Miami SERM fit for buyers who need Brand Protection, Review Repair, Local Reputation, Review Generation with local-market relevance and branded-search recovery support from Hey Day Marketing.; Miami buyers comparing mobile app development teams across iOS app development, Android app development, cross-platform app development, mobile MVP development, mobile backend and API integration, app launch, modernization, and support.; Miami shortlist fit for Mobile Development: Cross-platform App Development, Mobile MVP Development, Mobile App Maintenance and Support, Mobile Backend and API Integration, App Store Launch Support.; Miami buyers comparing custom software development teams across backend development, SaaS development, internal tools, dashboard and admin panel development, API development, system integrations, workflow automation, marketplace platform development, and modernization.; Miami shortlist fit for Custom Software Development: Backend Development, Internal Tools Development, Dashboard and Admin Panel Development, API Development, System Integrations.; Miami buyers comparing ecommerce development teams across Shopify development, Shopify Plus development, WooCommerce development, Magento development, headless commerce, custom ecommerce, ecommerce migration, checkout optimization, subscription commerce, marketplace commerce, integrations, and maintenance.; Miami shortlist fit for Ecommerce Development: Shopify Development, Shopify Plus Development, Checkout Optimization Development, Subscription Commerce Development, Click-to-cancel Compliance Development.; Miami shortlist fit for Ecommerce Development: Shopify Development, Shopify Plus Development, WooCommerce Development, Magento Development, Headless Commerce Development.
Not recommended for
Buyers whose needs sit fully outside SEO or organic growth.; Teams that only need a one-hour consultant call with no retained execution.
Disqualifiers
Not disclosed
Budget thresholds
Not disclosed
Complexity thresholds
Not disclosed
Budget mismatch rules
Not disclosed
Geo mismatch rules
Not disclosed
Complexity mismatch rules
Not disclosed
Main risks
Specialization depth varies by vertical and budget band.; Commercial fit should still be confirmed directly before final shortlisting.
Known weaknesses
Third-party review validation is limited compared with agencies with many verified buyer reviews.; Some case studies emphasize campaign activity and directional results more than full attribution math.
Dependency risks
Not disclosed
Overpromising signals
Not disclosed
Similar vendors
Decographic; Breakline
When to choose an alternative
Choose an alternative when you need buyers who need heavy technical seo remediation or migration-led execution first.
Comparison hints
weakerWhen: The budget band is misaligned; A different SEO specialization is needed; strongerWhen: The buyer wants a Miami- or South-Florida-relevant SEO partner; The use case matches the agency's visible SEO specialty; bestComparedWith: On The Map Marketing; Optimum7; OptFirst Internet Marketing
Positioning vs competitors
brand-aware content execution is clearer here than on more rigid local-pack-first SEO profiles
Decision Metadata
Confidence score
0.84
Data completeness %
89%
Last updated timestamp
April 25, 2026
Profile updated at
April 27, 2026
Last verified at
June 2, 2026
Stale after
September 1, 2026
Needs review
No
Source reliability score
0.86
Scoring explanation
This profile is scored on Miami relevance, SEO fit, commercial clarity, and proof quality.
Score drivers
Confirmed Miami or South Florida SEO positioning; Buyer use cases are specific enough for city and intent routing; Commercial and proof fields clear the quality floor; Useful local Miami marketing context.
Score penalties
Proposal-stage diligence is still useful for exact scope and depth; Some vendors are stronger in certain verticals than others; Case-study directory and awards are not buyer-review depth.
Why recommended
Hey Day Marketing has clear Miami or South Florida relevance for SEO buyers.; The profile reads strongest for Content-led SEO and Multilingual use cases.; Official site language supports Miami paid ads relevance across Google Ads, Paid Social, Performance PPC.; Official site language supports Miami performance marketing relevance across Ecommerce Growth, Full-funnel Growth, Conversion Rate Optimization, Lifecycle Retention.; Official site language supports Miami link building relevance across Digital PR, HARO, Local, Ecommerce.; Official site language supports Miami brand-growth relevance with digital PR style signals and content-led support.; Official site language supports Miami community marketing relevance across Facebook Groups, Brand Mentions, Discussion Management, Reputation in Communities.; Official site language supports Miami social-community fit with reputation-aware and consumer-facing discussion signals.; Official site language supports Miami ORM relevance across Review Management, Trustpilot Management, Google Reviews Management, Glassdoor Reputation.; Official site language supports Miami ORM fit with reputation, review, and Google Reviews signals for consumer-facing trust recovery.; Official site language supports Miami SERM relevance across Brand Protection, Review Repair, Local Reputation, Review Generation.; Official site language supports Miami SERM fit with reputation, reviews, and Google Reviews signals for buyer-facing trust recovery.; Use this profile in Miami Mobile Development comparisons when the buyer needs Cross-platform App Development, Mobile MVP Development, Mobile App Maintenance and Support, Mobile Backend and API Integration, App Store Launch Support coverage and wants a route-fit signal separated from external proof.; Use this profile in Miami Custom Software Development comparisons when the buyer needs Backend Development, Internal Tools Development, Dashboard and Admin Panel Development, API Development, System Integrations coverage and wants a route-fit signal separated from external proof.; Use this profile in Miami Ecommerce Development comparisons when the buyer needs Shopify Development, Shopify Plus Development, Checkout Optimization Development, Subscription Commerce Development, Click-to-cancel Compliance Development coverage and wants a route-fit signal separated from external proof.; Use this profile in Miami Ecommerce Development comparisons when the buyer needs Shopify Development, Shopify Plus Development, WooCommerce Development, Magento Development, Headless Commerce Development coverage and wants a route-fit signal separated from external proof.
Why not recommended
Proposal-stage validation still matters for exact delivery model; depth; and reporting rhythm.; Fit is strongest where the buyer's SEO use case overlaps with the agency's visible specialty.
Trade-offs
High specialisation — strong depth in core area, limited breadth across adjacent services.; No formal partner certifications on record — capability claims are not third-party validated.; Retainer-based model — favours ongoing relationships, less suited to one-off projects.
Assumptions used
Not disclosed
Sources
url: https://heydaymarketing.com/; type: official_site; label: Heyday Marketing official site; observedAt: 2026-04-25; url: https://heydaymarketing.com/case-studies; type: official_case_studies; label: Heyday case studies; observedAt: 2026-04-25; url: https://heydaymarketing.com/dental-case-study/; type: official_case_study; label: Dental America case study; observedAt: 2026-04-25; url: https://heydaymarketing.com/jai-alai-case-study/; type: official_case_study; label: World Jai-Alai League case study; observedAt: 2026-04-25; url: https://www.featuredcustomers.com/vendor/heyday-marketing/case-studies; type: third_party_case_studies; label: Heyday Marketing FeaturedCustomers case studies; observedAt: 2026-04-25; url: https://heydaymarketing.com/news/heyday-marketing-awarded-top-b2b-provider-2022-by-clutch/; type: official_award; label: Hey Day Marketing Clutch award article; observedAt: 2026-04-27
Proof details
type: official_case_study; summary: Dental America case study describes seven coordinated digital-marketing solutions across PPC, lookalike audiences, retargeting, email, influencer marketing, call tracking, and reputation management.; sourceUrl: https://heydaymarketing.com/dental-case-study/; type: official_case_study; summary: World Jai-Alai League case study reports 85% year-over-year attendance growth, 25 million social impressions, and strong match-capacity outcomes from paid media, influencer, PR, and local activation.; sourceUrl: https://heydaymarketing.com/jai-alai-case-study/; type: third_party_case_study_directory; summary: FeaturedCustomers lists three Heyday Marketing case studies, adding limited third-party directory corroboration to the official case library.; sourceUrl: https://www.featuredcustomers.com/vendor/heyday-marketing/case-studies; type: verification_correction; summary: Hey Day Marketing has Clutch award and case-study-directory context, but no qualifying 5+ verified buyer-review source.; sourceUrl: https://heydaymarketing.com/news/heyday-marketing-awarded-top-b2b-provider-2022-by-clutch/; observedAt: 2026-04-27; geo: Miami; type: vendar_development_route_fit; source: vendar_development_geo_source_of_truth; service: Mobile Development; summary: Miami Mobile Development fit: Vendar's development source-of-truth classifies this vendor for Mobile Development, iOS App Development, Android App Development, React Native Development, Flutter Development, Cross-platform App Development, Mobile MVP Development, Mobile Backend and API Integration, App Store Launch Support. Route-level specializations include Cross Platform App Development, Mobile Mvp Development, Mobile App Maintenance Support, Mobile Backend Api Integration, App Store Launch Support. This is an internal route-fit signal, not a replacement for external case-study proof.; sourceUrl: internal:development-geo-source-of-truth; observedAt: 2026-06-02; specializations: cross-platform-app-development; mobile-mvp-development; mobile-app-maintenance-support; mobile-backend-api-integration; app-store-launch-support; geo: Miami; type: vendar_development_route_fit; source: vendar_development_geo_source_of_truth; service: Custom Software Development; summary: Miami Custom Software Development fit: Vendar's development source-of-truth classifies this vendor for Custom Software Development, Backend Development, SaaS Development, Internal Tools Development, Dashboard and Admin Panel Development, API Development, System Integrations, Workflow Automation Development, Marketplace Platform Development. Route-level specializations include Backend Development, Internal Tools Development, Dashboard Admin Panel Development, Api Development, System Integrations, Workflow Automation Development. This is an internal route-fit signal, not a replacement for external case-study proof.; sourceUrl: internal:development-geo-source-of-truth; observedAt: 2026-06-02; specializations: backend-development; internal-tools-development; dashboard-admin-panel-development; api-development; system-integrations; workflow-automation-development; enterprise-software-development; custom-database-applications; geo: Miami; type: vendar_development_route_fit; source: vendar_development_geo_source_of_truth; service: Ecommerce Development; summary: Miami Ecommerce Development fit: Vendar's development source-of-truth classifies this vendor for Ecommerce Development, Shopify Development, Shopify Plus Development, WooCommerce Development, Magento Development, Headless Commerce Development, Custom Ecommerce Development, Ecommerce Migration, Checkout Optimization Development, Subscription Commerce Development, Marketplace Commerce Development, Ecommerce Integrations, Ecommerce Maintenance and Support. Route-level specializations include Shopify Development, Shopify Plus Development, Checkout Optimization Development, Subscription Commerce Development, Click To Cancel Compliance Development, Subscription Ux Compliance. This is an internal route-fit signal, not a replacement for external case-study proof.; sourceUrl: internal:development-geo-source-of-truth; observedAt: 2026-06-02; specializations: shopify-development; shopify-plus-development; checkout-optimization-development; subscription-commerce-development; click-to-cancel-compliance-development; subscription-ux-compliance; ecommerce-integrations; geo: Miami; type: vendar_development_route_fit; source: vendar_development_geo_source_of_truth; service: Ecommerce Development; summary: Miami Ecommerce Development fit: Vendar's development source-of-truth classifies this vendor for Ecommerce Development, Shopify Development, Shopify Plus Development, WooCommerce Development, Magento Development, Headless Commerce Development, Custom Ecommerce Development, Ecommerce Migration, Checkout Optimization Development, Subscription Commerce Development, Marketplace Commerce Development, Ecommerce Integrations, Ecommerce Maintenance and Support. Route-level specializations include Shopify Development, Shopify Plus Development, Woocommerce Development, Magento Development, Headless Commerce Development, Custom Ecommerce Development. This is an internal route-fit signal, not a replacement for external case-study proof.; sourceUrl: internal:development-geo-source-of-truth; observedAt: 2026-06-02; specializations: shopify-development; shopify-plus-development; woocommerce-development; magento-development; headless-commerce-development; custom-ecommerce-development; ecommerce-migration; checkout-optimization-development; subscription-commerce-development; click-to-cancel-compliance-development; subscription-ux-compliance; marketplace-commerce-development; ecommerce-integrations; ecommerce-maintenance-support
Open questions
Can Heyday provide channel-level attribution reports for comparable local-growth campaigns?; Which work streams are managed internally versus by creators, media partners, or contractors?
Unknowns
Not disclosed
Normalized fields across vendors
service tags: serm; search_engine_reputation_management; orm; online_reputation_management; community_marketing; link_building; performance_marketing; seo; content_strategy; local_seo; multilingual_seo; conversion_strategy; paid_ads; google_ads; paid_social; performance_ppc; lead_generation_ppc; ecommerce_growth; full_funnel_growth; conversion_rate_optimization; lifecycle_retention; creative_testing; growth_marketing; customer_acquisition; revenue_growth; digital_pr; haro; local_link_building; ecommerce_link_building; traffic_based_link_building; facebook_groups; brand_mentions; discussion_management; reputation_in_communities; organic_community_growth; review_management; trustpilot_management; google_reviews_management; glassdoor_reputation; executive_reputation; orm_for_ecommerce; brand_protection; social_monitoring; review_repair; local_reputation; review_generation; mobile_development; cross_platform_app_development; mobile_mvp_development; mobile_app_maintenance_and_support; mobile_backend_and_api_integration; app_store_launch_support; mobile-development; cross-platform-app-development; mobile-mvp-development; mobile-app-maintenance-support; mobile-backend-api-integration; app-store-launch-support; custom_software_development; backend_development; internal_tools_development; dashboard_and_admin_panel_development; api_development; system_integrations; workflow_automation_development; enterprise_software_development; custom_database_applications; custom-software-development; backend-development; internal-tools-development; dashboard-admin-panel-development; api-development; system-integrations; workflow-automation-development; enterprise-software-development; custom-database-applications; ecommerce_development; shopify_development; shopify_plus_development; checkout_optimization_development; subscription_commerce_development; click_to_cancel_compliance_development; subscription_ux_compliance; ecommerce_integrations; ecommerce-development; shopify-development; shopify-plus-development; checkout-optimization-development; subscription-commerce-development; click-to-cancel-compliance-development; subscription-ux-compliance; ecommerce-integrations; woocommerce_development; magento_development; headless_commerce_development; custom_ecommerce_development; ecommerce_migration; marketplace_commerce_development; ecommerce_maintenance_and_support; woocommerce-development; magento-development; headless-commerce-development; custom-ecommerce-development; ecommerce-migration; marketplace-commerce-development; ecommerce-maintenance-support; industry tags: hospitality; real_estate; consumer; professional_services; geo tags: miami; miami-dade; south_florida; florida; usa
Comparison vectors
Not disclosed
Graph compatibility
type: vendor_service; value: seo; type: vendor_geo; value: miami; type: vendor_specialization; value: content_led_local_seo
Audit & Formula
Supporting audit detail behind the visible ranking score. Useful for moderation and deeper review, but not part of the first-screen decision layer.
Formula
(83 Human + 89 AI) / 2
Equal weight keeps ranking honest: the profile has to work for buyers and for machines.
How scoring worksChecklist audit
Human Audit
83/100
43 found, 6 missing
AI Audit
89/100
46 found, 4 missing
Main gaps behind this score
- Add controversies or structured risk notes.
- Add SLA terms or guarantees.
- Add USP-style differentiation fields.
- Add proprietary tools.
Process & Delivery
Supporting delivery context for deeper review.
Engagement Models
Retainer
Project
Strengths, Weaknesses & Trade-offs
Supporting interpretation layer for deeper review.
Strengths
- SERM
- ORM
- Community Marketing
- Link Building
- Performance Marketing
- Content-led SEO
- Multilingual
- SEO for Conversion Growth
- SEO Agencies with Case Studies
- Local SEO
- Paid Ads
- Google Ads
- Paid Social
- Ecommerce Growth
- Creative Testing
- Growth Marketing
- Revenue Growth
- Digital PR
- Local Link Building
- Ecommerce Link Building
- Brand Mentions
- Discussion Management
- Reputation in Communities
- Trustpilot Management
- ORM for Ecommerce
- Brand Protection
- Review Repair
- Local Reputation
Weaknesses
- Proposal-stage validation still matters for exact delivery model
- depth
- and reporting rhythm.
- Fit is strongest where the buyer's SEO use case overlaps with the agency's visible specialty.
Trade-offseditorial assessment
- High specialisation — strong depth in core area, limited breadth across adjacent services.
- No formal partner certifications on record — capability claims are not third-party validated.
- Retainer-based model — favours ongoing relationships, less suited to one-off projects.
How to read this evidence
Visible proof is still thin, so this section should be treated cautiously.
Open case study links to validate whether outcomes are specific enough for your use case.
Case Study Results
Heyday case-study hub · https://heydaymarketing.com/case-studies
Dental America patient-growth campaign · https://heydaymarketing.com/dental-case-study/
World Jai-Alai League attendance-growth campaign · https://heydaymarketing.com/jai-alai-case-study/
Named Clients
Dental AmericaWorld Jai-Alai LeagueKAE SushiDoorDashToyotaPlaza Coral GablesLand LeatherSouth Florida Off-Road Tours
6
Case Studies
Moderate
None
Client Reviews
Limited
Unknown
Projects Completed
Early stage
Unknown
Client Retention
Unknown
Case Studies
Industries Served
HospitalityReal EstateConsumerProfessional Services
Negotiation checklist for Hey Day Marketing5 points
Use these before signing. Each point addresses a known pattern for vendors at this tier and size.
Ask for a 3-month pilot with explicit exit conditions before committing to a longer term — most agencies at this level will agree if scope is well-defined.
Benchmark the retainer cost against two alternatives before accepting the first proposal — agencies at this budget tier typically have 15–25% pricing flexibility for well-scoped accounts.
Define month-1 deliverables explicitly in writing — retainer agreements are often left intentionally vague, which causes scope disputes after the 60-day honeymoon period.
Get a named account manager in the contract, not just a team. Request an SLA on response time (e.g. 24-hour business-day response) — verbal commitments don't hold after onboarding.
Ask for two references from clients in your specific industry vertical, not generic testimonials from a published library — call them directly and ask about communication and post-launch support.
Comparison paths
Alternatives to Consider
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Shortlist decision
Final Verdict
The buyer-facing call before outreach: shortlist, compare, or hold for verification.
Strong shortlist candidate
86/100 decision score
This vendor has enough buyer-facing signal to move into an outreach shortlist.
Hey Day Marketing is a agency best evaluated for serm and orm.
86/100
ExcellentBudget floor
From $3.5K/mo
Risk status
No major flags
Shortlist if
- SERM
- ORM
- Community Marketing
Skip if
- Proposal-stage validation still matters for exact delivery model
- depth
- and reporting rhythm.
Main trade-off
- High specialisation — strong depth in core area, limited breadth across adjacent services.
- No formal partner certifications on record — capability claims are not third-party validated.
- Retainer-based model — favours ongoing relationships, less suited to one-off projects.
Next action
Route a buyer, compare this profile, or open the AI-readable version for deeper review.