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MarketingSEODallasContent-led SEO
Dallas / Content-led SEO

Best Content-led SEO Agencies in Dallas (2026)

87 agencies are ranked on documented content-led SEO work: 5 based in or serving Dallas and 82 from other cities, marked as such; 11 confirmed by an independent source; payment does not affect the order.

Data as of November 3, 2026 · Evidence-weighted ranking 2026.11.7 · How this ranking works ↓

Vendar ranks 87 SEO agencies for content-led SEO in Dallas, 5 of them local: the ones with documented content-led SEO work on file, verified through September 2026. The top three by evidence-weighted score are ITVibes (64/100), Siege Media (62) and Coalition Technologies (61). 1 of them has documented content-led SEO work for clients in Dallas itself. No paid placements; every position below cites its sources. 32 Dallas SEO agencies have no content-led SEO claim on file and are listed unranked.

The answer in three lines

Compare top 3
  1. 1ITVibes 64 · Projects from $10,000 · clients 5.0/5 (106)8 content-led SEO claims on file: 1 third-party, 7 first-party, 0 profile signals; outside claims from 2 distinct sites
  2. 2Siege Media 62 · From $6,000/month · clients 5.0/5 (2)5 content-led SEO claims on file: 2 third-party, 2 first-party, 1 profile signal; outside claims from 1 distinct site
  3. 3Coalition Technologies 61 · From $1,800/month · clients 4.7/5 (281)2 content-led SEO claims on file: 1 third-party, 1 first-party, 0 profile signals; outside claims from 2 distinct sites

Budget in Dallas: disclosed monthly floors run from $200 to $20,000, median $3,500; 51 of 87 disclose a price.

87 ranked agencies

BudgetSort
ForPays
1
ITVibes logo

ITVibes

The Woodlands, TX, USA · team 10-49 · since 2009

national coverage · Projects from $10,000 · clients 5.0/5 (106) Agency's own published cases

…optimization, social media marketing, digital marketing, content marketing, and local SEO as secondary services. (Independent source, topseos.com)

Profile below decision-ready status: Profile status is ready_for_render_audit.

64/100
Confidence not rated yet
Not verified · Sources checked Sep 2026
View profile
2
Siege Media logo

Siege Media

USA · team 50-199 · since 2012

national coverage · From $6,000/month · clients 5.0/5 (2) Agency's own published cases

Content strategy page documents strategy deliverables and typical engagement ranges, useful for buyer scoping and pricing expectations. (Agency's own words, siegemedia.com)

Last verified April 2026; details may have changed since.

62/100
Moderate confidence
Verified · Sources checked Apr 2026
View profile
3
Coalition Technologies logo

Coalition Technologies

Los Angeles, CA, USA · team 250+ · since 2009

national coverage · From $1,800/month · clients 4.7/5 (281) 1 documented

Coalition Technologies provided SEO content strategy for Microsoft's Enterprise Maps division. The page states the work covered Bing Maps from 2019-2024 and Azure Maps from 2024 onward… (Independent source, aarosmith.com)

61/100
High confidence
Verified · Sources checked Sep 2026
View profile
4
EWR Digital logo

EWR Digital

Houston, TX, USA · team 10-49 · since 1999

national coverage · Projects from $5,000 · clients 4.9/5 (148) Agency's own published cases

A Google review from Peter Germanese states that since 2018 EWR Digital's SEO, content marketing, link building, ebook design, digital marketing strategy… (Agency's own words, ewrdigital.com)

No independent source names content-led SEO work; the evidence is first-party or editorial.

57/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
5
Icepop logo

Icepop

Los Angeles, CA, USA · team 10-49

national coverage · From $5,500/month · clients 5.0/5 (45) 1 documented

Icepop improved Tumble's SEO by creating keyword-rich blog posts and shoppable website copy and by organizing category pages by size, style, and color. As… (Independent source, shopdigest.com)

Last verified June 2026; details may have changed since.

55/100
High confidence
Verified · Sources checked Jun 2026
View profile
6
Digital Authority Partners logo

Digital Authority Partners

Chicago, IL, USA · team 100+ strategists · since 2016

national coverage · From $6,000/month Agency's own published cases

Digital Authority Partners worked with Liventus, a Chicago-based custom software development firm, on a one-year content strategy combining local and… (Agency's own words, digitalauthority.me)

No independent source names content-led SEO work; the evidence is first-party or editorial.

53/100
Moderate confidence
Verified · Sources checked Sep 2026
View profile
7
Comrade Digital Marketing logo

Comrade Digital Marketing

Chicago, IL, USA · team 100+ · since 2008

national coverage · From $1,450/month · clients 4.7/5 (116) Agency's own published cases

…the engagement combined SEO, content marketing, and targeted advertising, so the result is not attributable to one service. (Agency's own words, comradeweb.com)

No independent source names content-led SEO work; the evidence is first-party or editorial.

52/100
Moderate confidence
Verified · Sources checked Sep 2026
View profile
8
Netrocket logo

Netrocket

Miami, FL, USA · team 10-49

national coverage · From $500/month · clients 3.0/5 (2) 3 documented

Netrocket provided SEO and PPC services for a marketing agency, implementing on-page SEO optimizations, developing a content strategy, and managing PPC… (Independent source, othlist.com)

51/100
High confidence
Verified · Sources checked Sep 2026
View profile
9
Wise Roots Marketing Agency logo

Wise Roots Marketing Agency

Phoenix, AZ, USA · team 2-9 · since 2021

national coverage · From $1,500/month · clients 5.0/5 (14) Agency's own published cases

The page describes a case-study-style result for a Phoenix business law firm: a 4x organic traffic increase from a targeted content strategy over 6 months. (Agency's own words, wiserootsllc.com)

No independent source names content-led SEO work; the evidence is first-party or editorial.

51/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
10
Visible Factors logo

Visible Factors

Los Angeles, CA, USA · team 10-49 · since 2014

national coverage · Projects from $5,000 Agency's own published cases

Visible Factors built an SEO content strategy for Ticketmaster's “Things to Do” initiative, focused on location-based and higher-funnel queries, including… (Agency's own words, visiblefactors.com)

No independent source names content-led SEO work; the evidence is first-party or editorial.

51/100
Moderate confidence
Verified · Sources checked Sep 2026
View profile
365 more agencies considered without externally confirmed content-led SEO work, 32 of them serving Dallas

This is an absence of evidence, not a quality rating.

One sourced claim moves an agency into the ranking.

No content-led SEO claim on file yet. (350)

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Only Vendar profile tags name content-led SEO; no outside source on file yet. (5)

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Sources on file say the vendor offers content-led SEO; no case study or client review documents the work yet. (10)

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Frequently asked questions (7)
How many Dallas SEO agencies have documented content-led SEO work?
5 of the 37 SEO agencies Vendar tracks in Dallas have at least one content-led SEO claim on file under the published rubric, and 82 more from other cities join the ranking with documented content-led SEO work; 11 of the 87 ranked have an outside source naming it, and 11 have one that describes the work rather than listing the service. The other 32 Dallas agencies are listed unranked until evidence is added.
Which of them have worked for clients in Dallas?
1 of the 87 ranked agencies have documented content-led SEO work for a client in Dallas: LawRank (#15, Fort Worth). The others are ranked on work for clients elsewhere.
Which Dallas content-led SEO agency fits my type of business?
By the clients named in their documented content-led SEO work: Law firms: Wise Roots Marketing Agency (#9) and MeanPug (#11); Dental, medical and wellness: MeanPug (#11), Los Angeles SEO Inc (#32) and Dallas SEO Company (#35); Home and trade services: ITVibes (#1); Shops, restaurants and retail: Dallas SEO Company (#35), VAB Media Digital Agency (#36) and Dharma Digital Marketing Agency (#83). This comes from client reviews and case studies on file, not from the agencies' own positioning; the number after each name is its place in the ranking.
What does content-led SEO cost in Dallas?
Among the ranked agencies that disclose a monthly floor, retainers start at $200/month and the median floor is $3,500/month. 51 of 87 ranked agencies disclose some pricing signal.
Which of them are verified?
29 of 87 ranked agencies are verified. Verified means Vendar confirmed the company, its service and its market on official sources and stamped the profile with the date. A participation status or a partner relationship does not make a profile verified. The lowest disclosed floor among verified agencies is Netrocket at $500/month.
How is this list different from the Dallas SEO page?
The Dallas SEO page ranks every SEO agency serving the city. This page keeps only the agencies with content-led SEO evidence on file, scores them on the content-led SEO query with the published model, and cites the claims behind every position. The model, its weights and the rubric are on the How we rank page.
When was this list updated?
The newest profile verification among ranked agencies is September 27, 2026; the newest evidence claim was checked on November 3, 2026. Scores are recomputed from the profiles whenever a profile changes; the ranking model is version 2026.11.7.
Get my shortlistMachine-readable versionAll details ↓
All detailsThe full table, the rubric, the rules and the limits: the same data the machine feed serves for this ranking.Open ↓Close ↑
D1Full ranking table87 ranked · click a column to sort
#AgencyScoreEvid./30Fit/25Capab./15Reliab./10Transp./10Reput./5Cred./5Pen.Conf.ClaimsVerified
1ITVibes6425.79.710.87.27.550-2n/a8/1Not verified
2Siege Media622616.23.99.5101.20-50.85/2Apr 27, 2026
3Coalition Technologies611814.81.59.47.54.750.922/1Sep 13, 2026
4EWR Digital5711.213.39.57.27.54.95-20.84/0Not verified
5Icepop551816.22.33104.21.30.92/1Jun 2, 2026
6Digital Authority Partners5317.916.20.77.21001.30.811/0Sep 13, 2026
7Comrade Digital Marketing5212.516.20.57.2104.71.30.83/0Sep 13, 2026
8Netrocket512114.813100.700.953/3Sep 13, 2026
9Wise Roots Marketing Agency5115.516.29.84.27.52.90-50.83/0Not verified
10Visible Factors5115.313.39.27.27.500-20.86/0Sep 27, 2026
11MeanPug5111.916.214.8103.73.80.87/0Sep 13, 2026
12SEO Noble5013.514.82.47.2102.100.82/0Sep 12, 2026
13Walker Sands5012.516.20.57.21021.30.83/0Jun 2, 2026
14Perfect Search Media4913.516.20.47.2100.81.30.83/0Jun 2, 2026
15LawRank49916.24.47.21002.50.81/0Sep 12, 2026
16HVSEO482110.38.87.202.40-2n/a3/2Not verified
17MuteSix4813.512.82.27.2100.51.30.82/0Apr 27, 2026
18Loona Agency4715.614.80.63102.600.85/0Sep 13, 2026
19Optimum74713.314.80.37.21001.30.84/0Sep 13, 2026
20SeedX471316.21.33103.300.82/0Not verified
21Wpromote47916.20.73104.43.80.81/0Sep 14, 2026
22B2BSEO.io4615.313.394.87.51.20-50.84/0Sep 27, 2026
23Ripe Media46916.21.27.2102.100.81/0Not verified
24Lounge Lizard46816.21.17.2103.500.81/0Jun 2, 2026
25Striventa45109.79.27.27.53.40-20.81/1Not verified
26Bliss Drive45914.83.77.2103.10-30.81/0Sep 27, 2026
27Hey Day Marketing45814.80.27.2104.900.81/0Not verified
28Solid Digital45816.20.37.2102.900.81/0Sep 14, 2026
29On The Map Marketing45616.20.47.2104.41.30.81/0Not verified
30Avenue Z441416.20.9310000.83/0Sep 14, 2026
31Avidon Marketing Group441116.21.13102.400.82/0Sep 13, 2026
32Los Angeles SEO Inc44914.88.37.25000.82/0Sep 12, 2026
33Main Street ROI44816.20.67.2104.90-30.81/0Not verified
34Storm Brain44812.80.27.27.54.43.80.81/0Jun 2, 2026
35Dallas SEO Company44621.59.47.2500-50.81/0Not verified
36VAB Media Digital Agency4315.76.810.37.203.51.3-20.89/0Not verified
37AVINTIV4311.29.79.37.27.500-20.84/0Not verified
38NoGood43816.20.63102.42.50.81/0Sep 14, 2026
39GO-SEO43616.26.47.21000-30.81/0Sep 12, 2026
40IMPRiNT4213.512.80.83102.200.83/0Not verified
41iORSO421112.812.95.4500-50.82/0Not verified
42Idea Marketing Group42616.20.27.21002.50.81/0Not verified
43Anderson Collaborative4112.510.38.85.42.53.50-20.83/0Not verified
44Hennessey Digital411212.817.2502.50.82/0Sep 27, 2026
45Ascendly Marketing41812.887.2550-50.81/0Not verified
46Organic Marketing Pros4017.710.311.832.500-50.86/0Not verified
47Karpi Studio40129.7131003.80.82/0Jul 1, 2026
48Chatter Buzz40910.38.47.22.54.60-20.82/0Not verified
49SugarFree Designs3969.710.27.27.53.50-50.81/0Not verified
50Brafton3820.56.89.43000-2n/a4/1Not verified
51Boral Agency3813.56.88.87.203.80-20.83/0Not verified
52Veza Digital3899.715.41002.50.82/0Sep 14, 2026
53Boucher + Co.38812.80.43101.72.50.81/0Not verified
54RSA Creative Studio38613.37.94.27.51.20-20.81/0Not verified
55Earn SEO37612.88.1353.80-20.81/0Not verified
56Mockingbird Marketing36126.810.97.2001.3-20.82/0Not verified
57Ronkot Design361215.99.73000-50.82/0Not verified
58High Top Digital3686.810.662.53.60-20.81/0Not verified
59JSL Marketing & Web Design351015.58.73000-20.81/1Not verified
60LeadOrigin3589.77.84.27.52.90-50.81/0Not verified
61Houston Digital Marketing34166.810.43000-2n/a2/1Not verified
62Get Visible3496.88.77.2040-20.81/0Not verified
63The Chicago Marketing Agency34912.89.13500-50.81/0Not verified
64Swarm Digital331010.39.65.4000-20.81/1Not verified
65Miami SEO Company3396.8157.2000-50.82/0Not verified
66Nvent Marketing32116.810302.80-20.82/0Not verified
67Los Angeles SEO Group3296.89.17.201.90-20.81/0Not verified
68PrimeView3296.88.67.202.60-20.82/0Not verified
69Atomic Design & Consulting31815.98.73000-50.81/0Not verified
70Autheysoft3013.56.811.73000-50.82/0Not verified
71Jessica Stegner SEO3089.78.93500-50.81/0Not verified
72V Digital Services30610.38.8303.50-20.81/0Not verified
73StudioHawk291210.38.82.4000-50.82/0Not verified
74Unified Marketing2966.887.203.10-20.81/0Not verified
75Connect Media Agency28612.48.56000-50.81/0Not verified
76Red Clay Commerce27910.39.63000-50.81/0Not verified
77Atomic Social2766.88.7304.90-20.81/0Not verified
78Internet Marketing Phoenix2566.89.67.2000-50.81/0Not verified
79ViewRanking2396.89.63000-50.82/0Not verified
80Juggernaut Digital23610.38.73000-50.81/0Not verified
81KAFURE Consulting Services23610.38.53000-50.81/0Not verified
82New York SEO2296.88.63000-50.82/0Not verified
83Dharma Digital Marketing Agency2286.89.23000-50.81/0Not verified
84eBizUniverse22610.38.13000-50.81/0Not verified
85Jordan Digital Marketing2186.88.43000-50.81/0Not verified
86Colibri Digital Marketing2066.89.23000-50.81/0Not verified
87Magnified Media1966.88.53000-50.81/0Not verified

Pool 37 · ranked 87 · unranked 365 (5 with profile tags only) · verified 29 · pricing disclosed 51 · case studies on file 317 · an outside source names the work 11 · an outside document describes it 11 · lowest verified floor Netrocket $500/month

Claims: claims for this need in the feed / of them from a third party. Confidence is the number behind the High, Moderate and Lower labels; it never changes the order.

D1Breakdown per agencyPoints, facts, claims with weights and reviews behind every position
#1 ITVibes64/100 · Confidence not rated yet

Published by the agency on its own site · national coverage · Projects from $10,000 · hourly $100 - $149 · projects from $10,000 · 46 claims on file

Evidence for this query25.7/300.8558 content-led SEO claims on file: 1 third-party, 7 first-party, 0 profile signals; outside claims from 2 distinct sites; ITVibes, Inc. is a web design company founded in 2008 with 10-50 fulltime employees, offering web development, search engine optimization… (topseos.com, verified); ITVibes redesigned the website for cheerleading organization Woodlands Elite Cheer Co., including custom WordPress design, SEO content… (itvibes.com, claimed)
Fit to this query9.7/250.39Serves Dallas from The Woodlands, TX, USA; no local office on file; Projects from $10,000; no monthly floor disclosed
Capability depth10.8/150.71700000000000011 of 1 listed services are SEO services; 8 of 46 claims on file concern content-led SEO
Reliability7.2/100.72In business since 2009; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $10,000); Team size 10-49; Process not documented
Reputation5/51106 third-party reviews at 5.0
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: Profile below decision-ready status: Profile status is ready_for_render_audit.

  • ITVibes, Inc. is a web design company founded in 2008 with 10-50 fulltime employees, offering web development, search engine optimization, social media marketing, digital marketing, content marketing, and local SEO as secondary services.

    Independent source · topseos.com · verified: Checked against the source page by Vendar. · weight 1 · checked Nov 1, 2026

  • ITVibes redesigned the website for cheerleading organization Woodlands Elite Cheer Co., including custom WordPress design, SEO content writing, logo design, and hosting. After launch, the client saw a 22.5% increase in overall visitors, a 70.4% increase in organic traffic, and a 61.6% rise in organic keywords. The page does not state the time period for these results.

    Agency's own words · itvibes.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • ITVibes redesigned the website for Enstep Technology Solutions, providing custom website design, WordPress development, SEO content writing, local maps optimization, technical SEO, social media marketing, PPC advertising, and maintenance & hosting. After launch, the page reports a 30% decrease in bounce rate, a 39% increase in page views, and a 190% boost in social media-driven page views; the result spans web design, organic SEO, and social media, so it is not attributable to a single service.

    Agency's own words · itvibes.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • ITVibes built a responsive website and marketing for H3 Outdoor Design & Construction, including WordPress development, SEO content, local maps, technical SEO, social media, and PPC. The engagement produced a 154.9% increase in organic keywords and a 24.3% increase in impressions; because PPC, social, and website redesign were part of the same engagement, these results are not attributable to SEO alone.

    Agency's own words · itvibes.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • ITVibes helped Woodlands Elite Cheer Co. achieve a digital presence with custom website design, SEO content, logo design, and hosting support, with results including 22.5% more users, 61.6% more keywords, and 70.4% more traffic.

    Agency's own words · itvibes.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • ITVibes lists a case study for client Montgomery County Commissioner Precinct involving custom website design, WordPress development, SEO content writing, and maintenance and hosting. The page provides no results or time period.

    Agency's own words · itvibes.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • For The Woodlands Garage Door Service, ITVibes reports writing keyword-rich blog posts and service pages as part of SEO content writing.

    Agency's own words · itvibes.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • ITVibes lists a case study for Montgomery County Commissioner Precinct, tagged with Custom Website Design, Government, Humble, Maintenance & Hosting, SEO Content Writing, and WordPress Development. The page excerpt does not state the services' results or any time period.

    Agency's own words · itvibes.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

Reviews: Google 5 from 106 reviews; BBB. Ratings never count as evidence for this question.

#2 Siege Media62/100 · Moderate confidence 0.8

Published by the agency on its own site · national coverage · From $6,000/month · hourly 175-300 · projects from $8,000 · 31 claims on file

Evidence for this query26/300.8675 content-led SEO claims on file: 2 third-party, 2 first-party, 1 profile signal; outside claims from 1 distinct site; Content strategy page documents strategy deliverables and typical engagement ranges, useful for buyer scoping and pricing expectations. (siegemedia.com, claimed); Content Marketing Institute Award (third party, claimed)
Fit to this query16.2/250.65Serves Dallas from USA; no local office on file; Retainers from $6,000/month, inside the content-led SEO band; Profile names b2b clients
Capability depth3.9/150.2571 of 9 listed services are SEO services; 5 of 31 claims on file concern content-led SEO
Reliability9.5/100.9520000000000001In business since 2012; Client retention 88% (documented)
Transparency10/101Pricing disclosed (From $6,000/month); Team size 50-199; Workflow or reporting cadence documented
Reputation1.2/50.2392 third-party reviews at 5.0
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: Evidence not re-checked in 18 months -5 (No claim on file has been checked against its source.)

Limits: Last verified April 2026; details may have changed since.; Evidence not re-checked in 18 months: No claim on file has been checked against its source.

  • Content Marketing Institute Award

    Independent source · source on file · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8

  • SEJ Best Content Marketing Agency

    Independent source · source on file · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8

  • Content strategy page documents strategy deliverables and typical engagement ranges, useful for buyer scoping and pricing expectations.

    Agency's own words · siegemedia.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8

  • Official work library includes content marketing, SEO, and link-earning case studies across SaaS, consumer, finance, and media categories.

    Agency's own words · siegemedia.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work

  • Listed service on Vendar: Content Marketing.

    Vendar profile field · Vendar profile · internal_signal: status on file · weight 0.3 · checked Apr 27, 2026

Reviews: Google 5 from 2 reviews. Ratings never count as evidence for this question.

Best for (profile): Digital PR, Authority links, Content-led link building

#3 Coalition Technologies61/100 · High confidence 0.92

Confirmed by an independent source · national coverage · From $1,800/month · hourly $110/hour · projects from $1,000 · 313 claims on file

Evidence for this query18/300.62 content-led SEO claims on file: 1 third-party, 1 first-party, 0 profile signals; outside claims from 2 distinct sites; Coalition Technologies provided SEO content strategy for Microsoft's Enterprise Maps division. The page states the work covered Bing Maps… (aarosmith.com, verified); Over the first eight months of the Microsoft Bing Maps campaign, Coalition's team created copy for 46 site pages and 49 informative blog… (coalitiontechnologies.com, claimed)
Fit to this query14.8/250.59Serves Dallas from Los Angeles, CA, USA; no local office on file; Retainers from $1,800/month, inside the content-led SEO band; Best-fit note mentions Local-plus-national SEO growth programs
Capability depth1.5/150.09915 of 82 listed services are SEO services; 2 of 313 claims on file concern content-led SEO
Reliability9.4/100.9359999999999999In business since 2009; Client retention 84% (documented)
Transparency7.5/100.75Pricing disclosed (From $1,800/month); Team size 250+; Process not documented
Reputation4.7/50.94281 third-party reviews at 4.7
Market credibility5/516 recognitions with a source on file: Ordergroove partner, Klaviyo partner, a press mention per growave.io, an award per partners.ordergroove.com, an award per partners.dotdigital.com, a press mention per partners.teamworkcommerce.com; Sources: partners.ordergroove.com, checked Oct 2026; connect.klaviyo.com, checked Oct 2026; growave.io, checked Oct 2026; partners.dotdigital.com, checked Oct 2026; 1 more
  • Coalition Technologies provided SEO content strategy for Microsoft's Enterprise Maps division. The page states the work covered Bing Maps from 2019-2024 and Azure Maps from 2024 onward.

    Independent source · aarosmith.com · verified: Checked against the source page by Vendar. · weight 1.2 · describes work · checked Oct 31, 2026

  • Over the first eight months of the Microsoft Bing Maps campaign, Coalition's team created copy for 46 site pages and 49 informative blog posts.

    Agency's own words · coalitiontechnologies.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Oct 31, 2026

Reviews: Google 4.8 from 254 reviews; Trustpilot 4.2 from 27 reviews. Ratings never count as evidence for this question.

Best for (profile): Los Angeles SEO, Ecommerce SEO, Lead generation SEO, Los Angeles ecommerce development

#4 EWR Digital57/100 · Moderate confidence 0.8

Published by the agency on its own site · national coverage · Projects from $5,000 · hourly $150 - $199 · projects from $5,000 · 38 claims on file

Evidence for this query11.2/300.3754 content-led SEO claims on file: 0 third-party, 4 first-party, 0 profile signals; outside claims from 1 distinct site; A Google review from Peter Germanese states that since 2018 EWR Digital's SEO, content marketing, link building, ebook design, digital… (ewrdigital.com, claimed); A Google review from Peter Germanese states that since 2018 EWR has worked on SEO, content marketing, link building, ebook design, digital… (ewrdigital.com, claimed)
Fit to this query13.3/250.53Serves Dallas from Houston, TX, USA; no local office on file; Projects from $5,000; no monthly floor disclosed; Profile names b2b clients
Capability depth9.5/150.6321 of 1 listed services are SEO services; 4 of 38 claims on file concern content-led SEO
Reliability7.2/100.72In business since 1999; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $5,000); Team size 10-49; Process not documented
Reputation4.9/50.98148 third-party reviews at 4.9
Market credibility5/515 recognitions with a source on file: Google Partner, Google Ads certification, Microsoft Advertising certification, an award per resident.com, a press mention per bestseopodcast.com; Sources: agencyspotter.com, checked Nov 2026; resident.com, checked Nov 2026; bestseopodcast.com, checked Nov 2026

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names content-led SEO work; the evidence is first-party or editorial.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • A Google review from Peter Germanese states that since 2018 EWR Digital's SEO, content marketing, link building, ebook design, digital marketing strategy, and PPC support significantly improved the client's online presence.

    Agency's own words · ewrdigital.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • A Google review from Peter Germanese states that since 2018 EWR has worked on SEO, content marketing, link building, ebook design, digital marketing strategy and PPC, improving the client's online presence. The reviewed outcome covers multiple services, so it is not attributable to one.

    Agency's own words · ewrdigital.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • A Google review from Peter Germanese states that since 2018 EWR has been a partner in the client's digital growth, with expertise in SEO, content marketing, link building, ebook design, digital marketing strategy, and PPC support improving their online presence.

    Agency's own words · ewrdigital.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • A Google review from Peter Germanese states that since 2018 EWR Digital has provided SEO, content marketing, link building, ebook design, digital marketing strategy, and PPC support that improved the client's online presence.

    Agency's own words · ewrdigital.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

Reviews: Google 4.9 from 148 reviews. Ratings never count as evidence for this question.

#5 Icepop55/100 · High confidence 0.9

Confirmed by an independent source · national coverage · From $5,500/month · 128 claims on file

Evidence for this query18/300.62 content-led SEO claims on file: 1 third-party, 1 first-party, 0 profile signals; outside claims from 2 distinct sites; Icepop improved Tumble's SEO by creating keyword-rich blog posts and shoppable website copy and by organizing category pages by size… (shopdigest.com, verified); Icepop's SEO work for Open included keyword optimization for breathwork, meditation, and yoga terms and SEO-focused pillar pages for… (icepop.co, claimed)
Fit to this query16.2/250.65Serves Dallas from Los Angeles, CA, USA; no local office on file; Retainers from $5,500/month, inside the content-led SEO band; Profile names saas clients
Capability depth2.3/150.15615 of 55 listed services are SEO services; 2 of 128 claims on file concern content-led SEO
Reliability3/100.3Founding year not disclosed; Retention not documented
Transparency10/101Pricing disclosed (From $5,500/month); Team size 10-49; Workflow or reporting cadence documented
Reputation4.2/50.83145 third-party reviews at 5.0
Market credibility1.3/50.251 recognition with a source on file: Gold Stevie Award; Sources: under30ceo.com, checked Nov 2026

Limits: Last verified June 2026; details may have changed since.

  • Icepop improved Tumble's SEO by creating keyword-rich blog posts and shoppable website copy and by organizing category pages by size, style, and color. As a result, Tumble ranks in the top 5 for relevant keywords and top 10 for secondary keywords.

    Independent source · shopdigest.com · verified: Checked against the source page by Vendar. · weight 1 · describes work · checked Nov 2, 2026

  • Icepop's SEO work for Open included keyword optimization for breathwork, meditation, and yoga terms and SEO-focused pillar pages for topics like Breathwork, Meditation, Yoga, and Sound. After 12 months, organic impressions increased by 429%, clicks rose by 444%, and click-through rate climbed by 3%.

    Agency's own words · icepop.co · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

Reviews: Google 5 from 45 reviews. Ratings never count as evidence for this question.

Best for (profile): Customer acquisition, Paid search, Growth marketing

#6 Digital Authority Partners53/100 · Moderate confidence 0.8

Published by the agency on its own site · national coverage · From $6,000/month · hourly $150 - $199 · projects from $6,000 · 362 claims on file

Evidence for this query17.9/300.59611 content-led SEO claims on file: 0 third-party, 11 first-party, 0 profile signals; outside claims from 1 distinct site; Digital Authority Partners worked with Liventus, a Chicago-based custom software development firm, on a one-year content strategy… (digitalauthority.me, claimed); Digital Authority Partners helped Orthogonal improve search rankings and website performance through a targeted SEO and content strategy… (digitalauthority.me, claimed)
Fit to this query16.2/250.65Serves Dallas from Chicago, IL, USA; no local office on file; Retainers from $6,000/month, inside the content-led SEO band; Profile names b2b clients
Capability depth0.7/150.0462 of 125 listed services are SEO services; 11 of 362 claims on file concern content-led SEO
Reliability7.2/100.72In business since 2016; Retention not documented
Transparency10/101Pricing disclosed (From $6,000/month); Team size 100+ strategists; Workflow or reporting cadence documented
Reputation0/50No third-party reviews on file
Market credibility1.3/50.251 recognition with a source on file: an award per youtube.com; Sources: youtube.com, checked Nov 2026

Limits: No independent source names content-led SEO work; the evidence is first-party or editorial.

  • Digital Authority Partners worked with Liventus, a Chicago-based custom software development firm, on a one-year content strategy combining local and national SEO, technical SEO, and fractional CMO services. The engagement produced a 30% increase in sales-qualified leads year over year, a 124% rise in qualified national organic traffic, and a 350% increase in local SEO traffic.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.9 · describes work · checked Nov 1, 2026

  • Digital Authority Partners helped Orthogonal improve search rankings and website performance through a targeted SEO and content strategy, resulting in a 65% increase in page views and time on site, a 43% boost in conversion rate, and a 20% drop in bounce rate. Orthogonal now ranks on page 1 on Google for multiple services.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.9 · describes work · checked Nov 1, 2026

  • Digital Authority Partners improved Orthogonal's search rankings and website performance through a targeted SEO and content strategy, resulting in a 65% increase in page views and time on site, a 43% boost in conversion rate, and a 20% drop in bounce rate. Orthogonal now ranks on page 1 on Google for multiple services.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.9 · describes work · checked Nov 1, 2026

  • Digital Authority Partners helped Orthogonal improve search rankings and website performance through a targeted SEO and content strategy, resulting in a 65% increase in page views and time spent on the site, a 43% boost in conversion rate, and a 20% drop in bounce rate. Orthogonal now ranks on page 1 on Google for multiple services.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.9 · describes work · checked Nov 2, 2026

  • Digital Authority Partners transformed TXI's digital presence, achieving within 12 months a 50% surge in enterprise software development leads, 200% growth in organic search traffic, and a 75% increase in Fortune 1000 companies requesting consultations. Through strategic SEO and content marketing, TXI's reach expanded from 200 keywords to over 1,000 software development terms.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Digital Authority Partners' fractional CMO group defined a one-year content strategy for Liventus combining local and national SEO with account-based marketing using whitepapers and eBooks for lead generation.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Digital Authority Partners built The CISO Collective, a digital content hub for cybersecurity company Fortinet, including a targeted content strategy, responsive UX and UI design, and a new website and iOS application. The result was a CMS-powered website and mobile app with content for Fortinet's audience.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Digital Authority Partners helped TXI through strategic SEO and content marketing, achieving a 50% surge in enterprise software development leads, 200% growth in organic search traffic, and a 75% increase in Fortune 1000 companies requesting consultations within 12 months. TXI's keyword reach expanded from 200 to over 1,000 software development terms.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Digital Authority Partners helped TXI achieve a 50% surge in enterprise software development leads, 200% growth in organic search traffic, and a 75% increase in Fortune 1000 companies requesting consultations within 12 months, expanding keyword reach from 200 to over 1,000 terms through strategic SEO and content marketing.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Digital Authority Partners transformed TXI's digital presence, achieving a 50% surge in enterprise software development leads, 200% growth in organic search traffic, and a 75% increase in Fortune 1000 companies requesting consultations within 12 months. Through strategic SEO and content marketing, TXI's reach expanded from 200 keywords to over 1,000 software development terms.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • For ConnexPay, Digital Authority Partners conducted keyword research on bottom-of-funnel terms, performed an E-E-A-T audit, optimized existing pages, created SEO-friendly blog posts, and pursued high-authority backlinks, which the page says improved rankings and increased organic traffic from qualified prospects.

    Agency's own words · digitalauthority.me · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

Best for (profile): Full-funnel Growth, Landing Page Optimization, Customer Acquisition, CAC Optimization

#7 Comrade Digital Marketing52/100 · Moderate confidence 0.8

Published by the agency on its own site · national coverage · From $1,450/month · hourly $100 - $149 / hr · projects from $10,000 · 250 claims on file

Evidence for this query12.5/300.4173 content-led SEO claims on file: 0 third-party, 3 first-party, 0 profile signals; outside claims from 1 distinct site; For Cedar Rustic Fence, Comrade reported that qualified leads more than doubled (up 109%) while the cost to acquire each lead dropped 41%… (comradeweb.com, claimed); Comrade Digital Marketing documents work for Alliance Moving & Storage, a family-owned moving and storage company based in the Chicago… (comradeweb.com, claimed)
Fit to this query16.2/250.65Serves Dallas from Chicago, IL, USA; no local office on file; Retainers from $1,450/month, inside the content-led SEO band; Profile names professional services clients
Capability depth0.5/150.0354 of 101 listed services are SEO services; 3 of 250 claims on file concern content-led SEO
Reliability7.2/100.72In business since 2008; Retention not documented
Transparency10/101Pricing disclosed (From $1,450/month); Team size 100+; Workflow or reporting cadence documented
Reputation4.7/50.94116 third-party reviews at 4.7
Market credibility1.3/50.251 recognition with a source on file: an award per we-awards.com; Sources: we-awards.com, checked Nov 2026

Limits: No independent source names content-led SEO work; the evidence is first-party or editorial.

  • For Cedar Rustic Fence, Comrade reported that qualified leads more than doubled (up 109%) while the cost to acquire each lead dropped 41% over the 24-month window; the engagement combined SEO, content marketing, and targeted advertising, so the result is not attributable to one service.

    Agency's own words · comradeweb.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Comrade Digital Marketing documents work for Alliance Moving & Storage, a family-owned moving and storage company based in the Chicago area, as a client since 2021. Services provided included SEO, content marketing, digital marketing, and website design.

    Agency's own words · comradeweb.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • For Apex Window Werks, Comrade developed an SEO strategy focused on local SEO and content marketing, performed a PPC audit, ran targeted ad campaigns, and redesigned the website with a focus on user experience and SEO best practices.

    Agency's own words · comradeweb.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

Reviews: Google 4.8 from 93 reviews; Trustpilot 4.4 from 23 reviews. Ratings never count as evidence for this question.

Best for (profile): Customer Acquisition, Conversion Rate Optimization, Landing Page Optimization, CAC Optimization

#8 Netrocket51/100 · High confidence 0.95

Confirmed by an independent source · national coverage · From $500/month · projects from $3,000 · 264 claims on file

Evidence for this query21/300.73 content-led SEO claims on file: 3 third-party, 0 first-party, 0 profile signals; outside claims from 1 distinct site; Netrocket provided SEO and PPC services for a marketing agency, implementing on-page SEO optimizations, developing a content strategy, and… (othlist.com, verified); A collaboration software company hired Netrocket for SEO services, with tasks including keyword research, content strategy development… (othlist.com, verified)
Fit to this query14.8/250.59Serves Dallas from Miami, FL, USA; no local office on file; Retainers from $500/month, inside the content-led SEO band; Best-fit note mentions Local SEO
Capability depth1/150.06610 of 96 listed services are SEO services; 3 of 264 claims on file concern content-led SEO
Reliability3/100.3Founding year not disclosed; Retention not documented
Transparency10/101Pricing disclosed (From $500/month); Team size 10-49; Workflow or reporting cadence documented
Reputation0.7/50.1432 third-party reviews at 3.0
Market credibility0/50No awards, certifications or media mentions with a source on file
  • Netrocket provided SEO and PPC services for a marketing agency, implementing on-page SEO optimizations, developing a content strategy, and managing PPC campaigns, delivering an SEO action plan. The result combines SEO and PPC, so it is not attributable to one service.

    Independent source · othlist.com · verified: Checked against the source page by Vendar. · weight 1.2 · describes work · checked Nov 2, 2026

  • A collaboration software company hired Netrocket for SEO services, with tasks including keyword research, content strategy development, website restructuring, and internal linking.

    Independent source · othlist.com · verified: Checked against the source page by Vendar. · weight 1.2 · describes work · checked Nov 2, 2026

  • Netrocket developed a custom SEO strategy for an IT company, performing technical site optimization, content strategy, and off-page SEO.

    Independent source · othlist.com · verified: Checked against the source page by Vendar. · weight 1.2 · describes work · checked Nov 2, 2026

Reviews: Trustpilot 3 from 2 reviews. Ratings never count as evidence for this question.

Best for (profile): SERM, ORM, Community Marketing, Link Building

#9 Wise Roots Marketing Agency51/100 · Moderate confidence 0.8

Published by the agency on its own site · national coverage · From $1,500/month · hourly $150 - $199 · projects from $5,000 · 24 claims on file

Evidence for this query15.5/300.5173 content-led SEO claims on file: 0 third-party, 3 first-party, 0 profile signals; outside claims from 1 distinct site; The page describes a case-study-style result for a Phoenix business law firm: a 4x organic traffic increase from a targeted content… (wiserootsllc.com, claimed); Wise Roots reports a 4x organic traffic increase for a Phoenix business law firm after a targeted content strategy. The page gives the… (wiserootsllc.com, claimed)
Fit to this query16.2/250.65Serves Dallas from Phoenix, AZ, USA; no local office on file; Retainers from $1,500/month, inside the content-led SEO band; Profile names professional services clients
Capability depth9.8/150.65599999999999991 of 1 listed services are SEO services; 3 of 24 claims on file concern content-led SEO
Reliability4.2/100.42In business since 2021; Retention not documented
Transparency7.5/100.75Pricing disclosed (From $1,500/month); Team size 2-9; Process not documented
Reputation2.9/50.58814 third-party reviews at 5.0
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: No independent source on file -3 (Every claim on file is first-party or a Vendar profile field.); Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names content-led SEO work; the evidence is first-party or editorial.; No independent source on file: Every claim on file is first-party or a Vendar profile field.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • The page describes a case-study-style result for a Phoenix business law firm: a 4x organic traffic increase from a targeted content strategy over 6 months.

    Agency's own words · wiserootsllc.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.9 · describes work · checked Nov 1, 2026

  • Wise Roots reports a 4x organic traffic increase for a Phoenix business law firm after a targeted content strategy. The page gives the result period as 6 months.

    Agency's own words · wiserootsllc.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.9 · describes work · checked Nov 2, 2026

  • A client named Maximize Asset Protection is quoted in a testimonial saying the agency built a search and content strategy focused on reaching financially qualified prospects researching asset protection strategies.

    Agency's own words · wiserootsllc.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

Reviews: Google 5 from 14 reviews. Ratings never count as evidence for this question.

#10 Visible Factors51/100 · Moderate confidence 0.8

Published by the agency on its own site · national coverage · Projects from $5,000 · hourly $200-$300 · projects from $5,000 · 68 claims on file

Evidence for this query15.3/300.516 content-led SEO claims on file: 0 third-party, 6 first-party, 0 profile signals; outside claims from 1 distinct site; Visible Factors built an SEO content strategy for Ticketmaster's “Things to Do” initiative, focused on location-based and higher-funnel… (visiblefactors.com, claimed); Visible Factors built an SEO program for Heymarket centered on content marketing, starting with an SEO audit and including technical SEO… (visiblefactors.com, claimed)
Fit to this query13.3/250.53Serves Dallas from Los Angeles, CA, USA; no local office on file; Projects from $5,000; no monthly floor disclosed; Profile names b2b clients
Capability depth9.2/150.611 of 1 listed services are SEO services; 6 of 68 claims on file concern content-led SEO
Reliability7.2/100.72In business since 2014; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $5,000); Team size 10-49; Process not documented
Reputation0/50No third-party reviews on file
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names content-led SEO work; the evidence is first-party or editorial.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • Visible Factors built an SEO content strategy for Ticketmaster's “Things to Do” initiative, focused on location-based and higher-funnel queries, including technical and on-page SEO.

    Agency's own words · visiblefactors.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Visible Factors built an SEO program for Heymarket centered on content marketing, starting with an SEO audit and including technical SEO requirements, landing page recommendations, and an editorial calendar with keyword research.

    Agency's own words · visiblefactors.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Visible Factors grew Heymarket's organic search traffic 14x and achieved 450+ top 10 keyword rankings through an SEO strategy driven by content marketing; the result combines SEO and content marketing and is not attributable to one service alone.

    Agency's own words · visiblefactors.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Visible Factors built an SEO program for Heymarket centered on content marketing, beginning with an SEO audit that included on-page SEO best practices and technical SEO requirements, and later scaling content with industry SMS pages and a resource page strategy.

    Agency's own words · visiblefactors.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Amit Kulkarni, Co-Founder & CEO of Heymarket, credited Visible Factors' SEO and content marketing programs with making organic traffic the number one driver of lead generation at Heymarket.

    Agency's own words · visiblefactors.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Heymarket Co-Founder and CEO Amit Kulkarni says Visible Factors' SEO and content marketing programs made organic traffic the number one driver of lead generation at Heymarket.

    Agency's own words · visiblefactors.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

Positions 11 to 87: the same breakdown is on each agency's profile, linked from the table above, and in the machine-readable version below.

D2What counts as evidence for this questionRubric 2026.11.1

A claim counts as content-led SEO evidence when a source on file names content work done for search: a content strategy, topic clusters or pillar pages, an editorial calendar, articles or guides produced at volume, or organic traffic growth tied to content. A result that names the content and the traffic it earned carries the most weight. Local listings work does not count here.

Terms that count:
content strategy, content marketing, content seo, seo content, editorial calendar, editorial program, topic cluster, topic clusters, pillar page, pillar pages, blog posts, blog program, content production, content hub, thought leadership content, articles per month
Minimum to be ranked:
1 claim on file under this rubric, of which 1 from a source outside Vendar.
Budget band:
no budget band for this question

In plain words: a case counts when it names content-led SEO work and where it was published can be checked.

D3Eligibility and orderWho is admitted, how ties break, what payment does

Ranked vendors have at least 1 claim on file that supports content-led SEO under the published rubric, of which at least 1 comes from a source outside Vendar; the rest are listed unranked.

  • The vendor lists the page's service on its profile.
  • The vendor serves the page's market: headquarters or a listed service region in the city. When a need page has fewer than ten ranked vendors from the city, agencies from other cities join it only if they are headquartered in the same state or have published work (a case study, a project, a client review) that names the city or its state. A line saying a company serves the whole country is not enough. They are ranked by the same score, geography counts 0.3 for them, and each position says where the agency works from. Mobile development is bought remotely, so its city pages take agencies from anywhere in the United States under the same condition: documented work for the need. The same holds for SEO needs bought remotely: international, enterprise, consulting, recovery, marketplaces, startups, B2B SaaS, ecommerce, AI search visibility, audits, technical and content-led SEO. Local SEO, small business, lead generation and high-ticket services stay with agencies from the city and its state.
  • A need page that still has fewer than ten ranked agencies after that is filled from the city's own agencies whose sources say they offer the need but document no project for it yet. They always stand below every agency with documented work, are labelled "Offers this service; no documented project on file yet", carry lower confidence, and do not count toward the threshold that opens a page to search engines.
  • For an intent page, at least one claim on file supports the intent under the page's rubric, and at least one of those claims comes from a source outside Vendar. Our own service listings and profile tags describe the intent but document nothing, so they add weight to a vendor that already has outside evidence and never earn a rank on their own. Vendors without outside evidence appear below the ranking, unranked, never padded into it.
  • For an intent page, at least one of those claims documents work the vendor has done: a case study, a project or portfolio entry, or a client review. Service pages, price lists, positioning statements and directory listings say what a vendor offers, not what it did; they add weight to a vendor that already has documented work and never earn a documented position. They can only fill a page that is short of ten, below every documented position and labelled as such (see below).
  • A position may rest on case studies the agency published on its own site. It is admitted and labelled "Published by the agency on its own site" until an independent source documents the same kind of work.
  • Filtered views (an entry price, a pricing model, a team size) are not rankings of their own: they show agencies ranked for at least one need in the city, each with the score of its best need, and keep only those that meet the condition. An agency that does not publish the fact is listed below with the reason.
  • Draft and needs-data profiles are never listed.
  • Rank order is the score, highest first. Ties break on evidence points, then on the number of third-party claims, then alphabetically.
  • There is no hidden ordering: no hand-curated slug lists and no paid boost in the sort on any listing.
  • If an editor overrides a position, the position is labelled as an editorial placement with a written reason and ordering_basis set to editorial. No such placements exist on evidence-ranked pages today.
  • Every ranked position explains itself from its score components and cites the claims behind them, with their sources.
  • Sort: score_out_of_100, highest first; ties break on evidence points, then third-party claim count, then name.
  • Payment: Paid visibility never changes the order of a listing.
  • Top-list threshold: An intent page is offered to search engines when its ranked list has at least five evidence-backed vendors (three when the city has fewer than twenty vendors for the service). Only agencies from the city itself (headquarters or a listed service region) with documented work count toward it: agencies filled in from other cities and agencies that only offer the need do not. A page whose list rests mostly on agencies from other cities is titled “agencies serving” the city instead of “best agencies in” it, says how many are local, stays on the city page and in its feed, and is kept out of search engines until enough local agencies document the work; otherwise the same national list would stand behind six city pages. Below the threshold even with outside agencies the page stays published with noindex, keeps its URL, links and feed, and is left out of the city page's list of rankings. A page whose top ten repeats 70% or more of another need's top ten in the same city, or has the same top three, also stays noindex while the stronger of the two is offered; it opens when the lists differ. The same holds across cities: of the pages for one need whose top tens share 70% or more, only the one with the most local agencies is offered to search engines.

Weights: Evidence for this query 30 · Fit to this query 25 · Capability depth 15 · Reliability 10 · Transparency 10 · Reputation 5 · Market credibility 5. Penalties: Profile flagged for review -5 · Evidence not re-checked in 18 months -5 · No independent source on file -3 · Profile below decision-ready status -2.

D4How claims are counted
  • Paid agency directories that sell placement are not a source. Their reviews are not cited, never support a position and do not count toward reputation; a profile may show how many reviews such directories hold as one unnamed figure, for context only. Ratings come from open review platforms: Google, Trustpilot and BBB.
  • Provenance is recorded per claim: third_party, first_party, internal (a Vendar profile field) or unknown.
  • Verification status is recorded per claim: verified, claimed, internal_signal or unverified.
  • Every record on file has a role: a claim states a fact; a source reference is a link without a statement (an official site, a directory profile); a research note is Vendar's own remark. Only claims count as evidence. A source reference never earns weight, however its title reads, and a research note never reaches a page or a feed.
  • Every claim with a source URL is checked against that page by an AI reader and the result is recorded: confirmed, partly confirmed, not supported, or page unreachable. A claim the page does not support stops counting toward any position until a later check confirms it; a claim whose page cannot be read still counts and says so.
  • Third-party claims outweigh first-party claims; profile fields are the weakest signal and are labelled as such.
  • A position may rest on case studies the agency published on its own site; such a position is admitted and labelled "Published by the agency on its own site" on the listing, the profile and the feed (evidence_basis: own_published) until an independent source documents the same kind of work. Its confidence is at most moderate.
  • In the ranking, who is speaking is decided by the source address: the vendor's own site and platforms where the vendor publishes about itself (platform partner directories and portals, case-study hosting sites, paid release wires) are the vendor's own word, not an independent source, whatever domain they sit on. Client reviews on a partner directory stay third-party.
  • On the profile and in its feed the rule is stricter: who is speaking is decided by who wrote the text. Every claim falls into one of four classes: independent (a client, the press, a rating written by a third party); linked to the agency (a person who worked at or through it, writing in the first person); a listing the agency writes (the platforms above, or another page retelling what the agency says); and the agency itself. Only the first class counts as independent there (section 18).
  • A claim counts for an intent only when the rubric's terms appear in the claim or its source. The rubric is published on the page.
  • Claims that only describe the company's location or history are not intent evidence.
  • Each claim is marked by whether it documents work (describes_work in the machine feed): case studies, projects, portfolio entries and client reviews do; service pages, pricing, positioning statements, review-platform profiles and employer reviews do not.
  • Claims from the same source count with diminishing weight: each further claim adds half as much as the one before it. Everything an agency says about itself, on any page, is one source; outside documents are told apart by the site that published them. The number of reviews on one platform, or of pages on an agency's own site, cannot carry a position.
  • Evidence documented on two or more different independent sites earns a small bonus over the same amount of evidence from one site.
  • Review platforms that compete with Vendar stay in the machine feed with their source URL, because a claim must be checkable, but pages do not name or link them; where other sources exist, they are listed first.

Verified means Vendar confirmed the company, its service and its market on official sources and stamped the profile with the date. A participation status or a partner relationship does not make a profile verified.

D5Dates and versions
Data as of
Nov 3, 2026
Newest evidence check
Nov 3, 2026
Feed generated
Nov 4, 2026
Ranking model
Evidence-weighted ranking 2026.11.7
Rubric
Content-led SEO 2026.11.1
Update cadence
Fast signals, monthly: licence status, site alive, review rating and count, pricing pages, team page. Evidence, each base cycle: case studies, portfolio, services, client types, press and awards. Full re-verification, yearly: registry, address, ownership, every claim a rank rests on. Event-driven, within days: a vendor update, a buyer report, a dead link, a regulator record, a dispute.
Next evidence pass due by
Feb 1, 2027

Every date shown is a data date. A listing's updated date is the newest verification date among its ranked vendors and the evidence claims their ranks rest on; the same value appears in the page text, the structured data and the machine feed.

D6Known limits of the method

A position reflects documented work for the page's question, not the quality of an agency as such. Without a public case or a visible campaign the result of an agency's work cannot be known from outside. An agency with no public evidence is not worse: there is nothing to confirm it with, so it is listed below the ranking instead of being ranked low.

  • About 20 of 100 points rest on what the vendor says about itself without an outside check: years in business, team size, retention, prices.
  • The weights favour older, larger and local vendors: full marks at ten years and around 100 reviews, awards count toward market credibility, a vendor that works remotely gets 0.3 on geography, an undisclosed price gets 0.2.
  • The weights 30/25/15/10/10/5/5 are set by judgment and are not yet calibrated on client outcomes.
  • Reviews on directories are often collected by the agency itself.
  • The ranking decides who is speaking by the source address only: a person who worked at or through the agency writing on their own site, or a third-party page retelling what the agency says, still counts as third-party in a position. The profile and its feed already count them as the agency's word, so a position can show more third-party claims than the profile shows independent ones.
  • Market credibility counts recognition with a source on file, including recognition the vendor reports about itself.
  • Claims are checked by AI models, not by people. Code confirms that the quoted words are on the page; it cannot confirm that the page itself tells the truth. A case study on an agency's own site stays the agency's word even when the check confirms it.
  • Confidence is shown next to the score and does not change the order.
D7Machine-readable version

This section carries the same data that AI assistants receive.

/ai/listings/marketing/seo/dallas/content-led

Schema vendar.ai.decision.v1 · Evidence-weighted ranking 2026.11.7 · generated Nov 4, 2026 · methodology /scoring

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