MarketingSEOPhoenixSEO Agencies with In-house Team
Phoenix / SEO Agencies with an In-house Team

Best SEO Agencies in Phoenix with In-house Teams (2026)

11 of 55 agencies are ranked on documented SEO agencies with an in-house team work; 3 confirmed by an independent source; payment does not affect the order.

Data as of November 2, 2026 · Evidence-weighted ranking 2026.11.7 · How this ranking works ↓

Vendar ranks 11 of 55 SEO agencies serving Phoenix for SEO agencies with an in-house team: the ones with documented SEO agencies with an in-house team work on file, verified through September 2026. The top three by evidence-weighted score are BizIQ (79/100), Fasturtle (78) and AVINTIV (66). No paid placements; every position below cites its sources. 44 Phoenix SEO agencies have no SEO agencies with an in-house team claim on file and are listed unranked.

The answer in three lines

Compare top 3
  1. 1BizIQ 79 · $100 - $149/hour · clients 4.6/5 (1028)Score of its best documented need in Phoenix: Local SEO, #1 of 26.
  2. 2Fasturtle 78 · Projects from $1,000 · clients 4.5/5 (50)Score of its best documented need in Phoenix: SEO for Lead Generation, #1 of 27.
  3. 3AVINTIV 66 · Projects from $5,000Score of its best documented need in Phoenix: SEO for High-Ticket Services, #2 of 28.

Budget in Phoenix: disclosed monthly floors run from $1,500 to $2,500, median $2,000; 11 of 11 disclose a price.

11 ranked agencies

BudgetSort
For
1
BizIQ logo

BizIQ

Phoenix, AZ, USA · team 50-249 · since 2012

HQ in Phoenix · $100 - $149/hour · clients 4.6/5 (1028) Agency's own published cases

…They offer services including Local SEO, Social Media Marketing, PPC, Responsive Web Design, and Content Marketing. (Independent source, crowdreviews.com)

Profile below decision-ready status: Profile status is ready_for_render_audit.

79/100
Confidence not rated yet
Not verified · Sources checked Sep 2026
View profile
2
Fasturtle logo

Fasturtle

Phoenix, AZ, USA · team 10-49 · since 2000

HQ in Phoenix · Projects from $1,000 · clients 4.5/5 (50) 3 documented

Closet & Garage Marketing powered by Fasturtle lists Creaction Organize as a case study and reports an average of 31 leads per month. (Independent source, closetgaragemarketing.com)

Profile below decision-ready status: Profile status is ready_for_render_audit.

78/100
Confidence not rated yet
Not verified · Sources checked Sep 2026
View profile
3
AVINTIV logo

AVINTIV

Scottsdale, AZ, USA · team 10-49 · since 2016

serves Phoenix from Scottsdale · Projects from $5,000 1 documented

James Cannella was Creative Director for Avintiv Media's luxury clients and helped grow the agency from inception to over $50,000 in monthly recurring… (Independent source, jamescannella.com)

Profile below decision-ready status: Profile status is ready_for_render_audit.

66/100
Confidence not rated yet
Not verified · Sources checked Sep 2026
View profile
4
Igility logo

Igility

Phoenix, AZ, USA · team 10-49 · since 2005

HQ in Phoenix · From $2,500/month Agency's own published cases

Igility's featured case study is for Helmer Scientific, a healthcare company, with results of +20% organic, +35% sales, and -28% bounce rate. (Agency's own words, igility.io)

No independent source names SEO for high-ticket services work; the evidence is first-party or editorial.

65/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
5
Signa Marketing logo

Signa Marketing

Phoenix, AZ, USA · team 10-49 · since 2015

HQ in Phoenix · Projects from $5,000 · clients 4.5/5 (18) Agency's own published cases

The luxury lifestyle magazine saw its conversion rates rise by 30.94% with better-targeted traffic and improved site experience. (Agency's own words, signamarketing.com)

No independent source names SEO for high-ticket services work; the evidence is first-party or editorial.

62/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
6
Soderman SEO logo

Soderman SEO

Phoenix, AZ, USA · team 10-49 · since 2006

HQ in Phoenix · Projects from $1,000 · clients 4.6/5 (47) Agency's own published cases

The page presents a result tile for a Phoenix-area HVAC client showing a #1 map pack ranking achieved over 18 months of local pack work. (Agency's own words, sodermanseo.com)

No independent source names local SEO work; the evidence is first-party or editorial.

62/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
7
CadenceSEO logo

CadenceSEO

Gilbert, AZ, USA · team 10-49 · since 2020

serves Phoenix from Gilbert · From $1,500/month · clients 4.2/5 (5) Agency's own published cases

CadenceSEO's case study for EagleView, a geospatial software and aerial-imagery company, describes a site architecture project: related pages were not… (Agency's own words, cadenceseo.com)

No independent source names technical SEO work; the evidence is first-party or editorial.

60/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
8
Mode Effect logo

Mode Effect

Chandler, AZ, USA · team 10-49 · since 2010

serves Phoenix from Chandler · Projects from $1,000 Agency's own published cases

Strait Music completed its Shopify migration with Mode Effect's guidance and expertise. (Agency's own words, modeeffect.com)

No independent source names ecommerce SEO work; the evidence is first-party or editorial.

57/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
9
RSA Creative Studio logo

RSA Creative Studio

Chandler, AZ, USA · team 15+ · since 2021

serves Phoenix from Chandler · Projects from $5,000 · clients 5.0/5 (2) Agency's own published cases

The Doppel site RSA delivered scored 98/100 Performance, 96/100 Accessibility, 100/100 Best Practices, and 91/100 SEO on Google PageSpeed Insights at… (Agency's own words, rsacreativestudio.com)

No independent source names technical SEO work; the evidence is first-party or editorial.

54/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
10
Blacksmith Agency logo

Blacksmith Agency

Phoenix, AZ, USA · team 10-49 · since 2012

HQ in Phoenix · Projects from $50,000 Agency's own published cases

…campaigns and hyperlocal targeting, delivering 10x more leads at 87% lower cost per lead. (Agency's own words, blacksmith.agency)

No independent source names SEO for lead generation work; the evidence is first-party or editorial.

53/100
Moderate confidence
Not verified · Sources checked Sep 2026
View profile
44 more agencies serve Phoenix, but without externally confirmed SEO agencies with an in-house team work

This is an absence of evidence, not a quality rating.

One sourced claim moves an agency into the ranking.

Team of 2-10, outside this view (an in-house team of ten or more). (2)

No case study or client review on file documents any published SEO need in Phoenix yet. (2)

Frequently asked questions (6)
How many Phoenix SEO agencies have documented SEO agencies with an in-house team work?
11 of the 55 SEO agencies Vendar tracks in Phoenix have at least one SEO agencies with an in-house team claim on file under the published rubric; 3 of the 11 ranked have an outside source naming it, and 3 have one that describes the work rather than listing the service. The other 44 Phoenix agencies are listed unranked until evidence is added.
Which Phoenix SEO agencies with an in-house team agency fits my type of business?
By the clients named in their documented SEO agencies with an in-house team work: Dental, medical and wellness: Fasturtle (#2), AVINTIV (#3) and Igility (#4); Multi-location businesses: Fasturtle (#2); Shops, restaurants and retail: CadenceSEO (#7). This comes from client reviews and case studies on file, not from the agencies' own positioning; the number after each name is its place in the ranking.
What does SEO agencies with an in-house team cost in Phoenix?
Among the ranked agencies that disclose a monthly floor, retainers start at $1,500/month and the median floor is $2,000/month. 11 of 11 ranked agencies disclose some pricing signal.
Which of them are verified?
0 of 11 ranked agencies are verified. Verified means Vendar confirmed the company, its service and its market on official sources and stamped the profile with the date. A participation status or a partner relationship does not make a profile verified.
How is this list different from the Phoenix SEO page?
The Phoenix SEO page ranks every SEO agency serving the city. This page keeps only the agencies with SEO agencies with an in-house team evidence on file, scores them on the SEO agencies with an in-house team query with the published model, and cites the claims behind every position. The model, its weights and the rubric are on the How we rank page.
When was this list updated?
The newest profile verification among ranked agencies is September 23, 2026; the newest evidence claim was checked on November 2, 2026. Scores are recomputed from the profiles whenever a profile changes; the ranking model is version 2026.11.7.
All detailsThe full table, the rubric, the rules and the limits: the same data the machine feed serves for this ranking.Open ↓
D1Full ranking table11 ranked · click a column to sort
#AgencyScoreEvid./30Fit/25Capab./15Reliab./10Transp./10Reput./5Cred./5Pen.Conf.ClaimsVerified
1BizIQ7925229.87.27.54.65-2n/a3/1Not verified
2Fasturtle783018.510.87.27.53.82.5-2n/a7/3Not verified
3AVINTIV6627.415.410.27.27.500-2n/a6/1Not verified
4Igility6515.721.312.67.27.502.5-20.86/0Not verified
5Signa Marketing6214.918.5127.27.52.91.3-20.87/0Not verified
6Soderman SEO62122210.97.27.53.90-20.82/0Not verified
7CadenceSEO601421.912.64.87.51.60-20.83/0Not verified
8Mode Effect5715.718.913.17.27.500-50.812/0Not verified
9RSA Creative Studio541218.911.74.27.51.20-20.810/0Not verified
10Blacksmith Agency5315.818.59.37.27.500-50.86/0Not verified
11marketFX48918.910.67.27.500-50.81/0Not verified

Pool 55 · ranked 11 · unranked 44 (0 with profile tags only) · verified 0 · pricing disclosed 11 · case studies on file 0 · an outside source names the work 3 · an outside document describes it 3

Claims: claims for this need in the feed / of them from a third party. Confidence is the number behind the High, Moderate and Lower labels; it never changes the order.

D1Breakdown per agencyPoints, facts, claims with weights and reviews behind every position
#1 BizIQ79/100 · Confidence not rated yet

Published by the agency on its own site · headquarters in the city · $100 - $149/hour · hourly $100 - $149 · 24 claims on file

Evidence for this query25/300.8333 local SEO claims on file: 1 third-party, 2 first-party, 0 profile signals; outside claims from 2 distinct sites; BizIQ is a digital marketing company located in Phoenix, Arizona, founded in 2012. The company has 100+ employees, revenues between… (crowdreviews.com, verified); After partnering with BizIQ, McGuire's Hearing Centers' Google listings climbed to positions 1 and 2 in the map pack for most of their… (biziq.com, claimed)
Fit to this query22/250.88Headquartered in Phoenix (Phoenix, AZ, USA); $100 - $149/hour; no monthly floor disclosed; Profile names small business clients
Capability depth9.8/150.65599999999999991 of 1 listed services are SEO services; 3 of 24 claims on file concern local SEO
Reliability7.2/100.72In business since 2012; Retention not documented
Transparency7.5/100.75Pricing disclosed ($100 - $149/hour); Team size 50-249; Process not documented
Reputation4.6/50.921028 third-party reviews at 4.6
Market credibility5/514 recognitions with a source on file: Sprout Social partner, Meta Business Partner, Google Featured Partner, Inc. 500 (2020); Sources: sproutsocial.com, checked Nov 2026; b12.io, checked Nov 2026

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: Profile below decision-ready status: Profile status is ready_for_render_audit.

  • BizIQ is a digital marketing company located in Phoenix, Arizona, founded in 2012. The company has 100+ employees, revenues between $10m-100m, and 2500 active clients. They offer services including Local SEO, Social Media Marketing, PPC, Responsive Web Design, and Content Marketing.

    Independent source · crowdreviews.com · verified: Checked against the source page by Vendar. · weight 1.3 · checked Nov 2, 2026

  • After partnering with BizIQ, McGuire's Hearing Centers' Google listings climbed to positions 1 and 2 in the map pack for most of their primary keywords across New York, and often dominate the top 3 spots in Google's local pack. The result stems from local search work, not a single SEO service in isolation.

    Agency's own words · biziq.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • BizIQ prioritized citation management, local maps optimization, and Local SEO for New Image by Hilary after previous bad advice left her customers unable to find her on Google, resulting in the business generating more leads than ever.

    Agency's own words · biziq.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

Reviews: Google 4.6 from 1027 reviews; Trustpilot 3.7 from 1 reviews. Ratings never count as evidence for this question.

#2 Fasturtle78/100 · Confidence not rated yet

Confirmed by an independent source · headquarters in the city · Projects from $1,000 · hourly $150/hour · projects from $1,000 · 40 claims on file

Evidence for this query30/3017 SEO for lead generation claims on file: 3 third-party, 4 first-party, 0 profile signals; outside claims from 4 distinct sites; Closet & Garage Marketing powered by Fasturtle lists Creaction Organize as a case study and reports an average of 31 leads per month. (closetgaragemarketing.com, verified); Fasturtle restarted a PPC engagement for Benevis, a dental healthcare company, generated qualified leads, and lowered the client's CPA. (selectedfirms.co, verified)
Fit to this query18.5/250.74Headquartered in Phoenix (Phoenix, AZ, USA); Projects from $1,000; no monthly floor disclosed
Capability depth10.8/150.71900000000000011 of 1 listed services are SEO services; 7 of 40 claims on file concern SEO for lead generation
Reliability7.2/100.72In business since 2000; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $1,000); Team size 10-49; Process not documented
Reputation3.8/50.76850 third-party reviews at 4.5
Market credibility2.5/50.52 recognitions with a source on file: Inc. 5000, a press mention per yourvalley.net; Sources: martechseries.com, checked Nov 2026; yourvalley.net, checked Nov 2026

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: Profile below decision-ready status: Profile status is ready_for_render_audit.

  • Closet & Garage Marketing powered by Fasturtle lists Creaction Organize as a case study and reports an average of 31 leads per month.

    Independent source · closetgaragemarketing.com · verified: Checked against the source page by Vendar. · weight 1.2 · describes work · checked Nov 2, 2026

  • Fasturtle restarted a PPC engagement for Benevis, a dental healthcare company, generated qualified leads, and lowered the client's CPA.

    Independent source · selectedfirms.co · verified: Checked against the source page by Vendar. · weight 1.2 · describes work · checked Nov 2, 2026

  • Fasturtle worked with Sparkling Bins and other business owners, using search engine optimization to gain more leads and grow their share of the online market. The page states no specific results or time period.

    Independent source · youtube.com · verified: Checked against the source page by Vendar. · weight 1 · describes work · checked Nov 2, 2026

  • Fasturtle's case study for a Home Instead franchise location competing with nearby franchises of the same brand describes monthly content on high-converting keywords "paired … with a local SEO campaign to improve Google Maps performance", run alongside a separate Google Ads campaign. The agency reports a 32% increase in conversions, 58.12% of them from organic search, four target keywords on page one, a 110% increase in discovery searches and a 123% increase in phone calls; the ads results are reported separately.

    Agency's own words · fasturtle.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • A client reported that about two weeks into an engagement with Fasturtle (FT Media) they had already received 4 leads, and that one sale would cover the full first month's cost.

    Agency's own words · fasturtle.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • A client identified as Nick H. wrote that about two weeks into working with Eric and the team, they already had 4 leads and expected one sale to cover their full first month cost.

    Agency's own words · fasturtle.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • A client review from Nick H. reports that about two weeks in, the business had 4 leads and expected one sale to cover the first month's cost.

    Agency's own words · fasturtle.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

Reviews: Google 4.5 from 50 reviews. Ratings never count as evidence for this question.

#3 AVINTIV66/100 · Confidence not rated yet

Confirmed by an independent source · serves the city from Scottsdale, AZ, USA · Projects from $5,000 · hourly $100 - $149 · projects from $5,000 · 42 claims on file

Evidence for this query27.4/300.91299999999999996 SEO for high-ticket services claims on file: 1 third-party, 5 first-party, 0 profile signals; outside claims from 2 distinct sites; James Cannella was Creative Director for Avintiv Media's luxury clients and helped grow the agency from inception to over $50,000 in… (jamescannella.com, verified); Brooks J. Holcomb, owner of Holcomb Law, says he engaged AVINTIV to create his law firm's digital footprint and that they were detailed… (avintivmedia.com, claimed)
Fit to this query15.4/250.615Lists Phoenix as a service region; headquartered in Scottsdale, AZ, USA; Projects from $5,000; no monthly floor disclosed
Capability depth10.2/150.6791 of 1 listed services are SEO services; 6 of 42 claims on file concern SEO for high-ticket services
Reliability7.2/100.72In business since 2016; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $5,000); Team size 10-49; Process not documented
Reputation0/50No third-party reviews on file
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: Profile below decision-ready status: Profile status is ready_for_render_audit.

  • James Cannella was Creative Director for Avintiv Media's luxury clients and helped grow the agency from inception to over $50,000 in monthly recurring revenue.

    Independent source · jamescannella.com · verified: Checked against the source page by Vendar. · weight 1.2 · describes work · checked Nov 2, 2026

  • Brooks J. Holcomb, owner of Holcomb Law, says he engaged AVINTIV to create his law firm's digital footprint and that they were detailed, responsive, affordable and produced a superb final product.

    Agency's own words · avintivmedia.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • A testimonial from Brooks J. Holcomb, Owner of Holcomb Law, states that he engaged AVINTIV to create his law firm's digital footprint and that the final product was detailed, responsive, affordable, and superb.

    Agency's own words · avintivmedia.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Brooks J. Holcomb, Owner of Holcomb Law, says he engaged AVINTIV to create his law firm's digital footprint and describes the final product as superb.

    Agency's own words · avintivmedia.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Holcomb Law's owner engaged AVINTIV to create the law firm's digital footprint and said AVINTIV blew his expectations out of the water.

    Agency's own words · avintivmedia.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • AVINTIV lists Curated Medical as a client engagement covering a custom website, SEO, and content creation.

    Agency's own words · avintivmedia.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

#4 Igility65/100 · Moderate confidence 0.8

Published by the agency on its own site · headquarters in the city · From $2,500/month · hourly $100 - $149 · projects from $3,500 · 22 claims on file

Evidence for this query15.7/300.5236 SEO for high-ticket services claims on file: 0 third-party, 6 first-party, 0 profile signals; outside claims from 1 distinct site; Igility's featured case study is for Helmer Scientific, a healthcare company, with results of +20% organic, +35% sales, and -28% bounce… (igility.io, claimed); Igility states a Helmer Scientific proof point of +35% sales and first-page rankings for their healthcare marketing work. (igility.io, claimed)
Fit to this query21.3/250.85Headquartered in Phoenix (Phoenix, AZ, USA); Retainers from $2,500/month, above the typical SEO for high-ticket services band; Profile names healthcare clients
Capability depth12.6/150.8411 of 1 listed services are SEO services; 6 of 22 claims on file concern SEO for high-ticket services
Reliability7.2/100.72In business since 2005; Retention not documented
Transparency7.5/100.75Pricing disclosed (From $2,500/month); Team size 10-49; Process not documented
Reputation0/50No third-party reviews on file
Market credibility2.5/50.52 recognitions with a source on file: Acquia Engage Award, Webby Award; Sources: dcoe.org, checked Nov 2026

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names SEO for high-ticket services work; the evidence is first-party or editorial.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • Igility's featured case study is for Helmer Scientific, a healthcare company, with results of +20% organic, +35% sales, and -28% bounce rate.

    Agency's own words · igility.io · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Igility states a Helmer Scientific proof point of +35% sales and first-page rankings for their healthcare marketing work.

    Agency's own words · igility.io · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Igility has been Helmer Scientific's agency of record since 2017, building its commerce platform; three months after the rebuild the results were +35% sales, +20% organic traffic, and first-page rankings for vaccine and biotech refrigeration. In 2023 Trane Technologies acquired Helmer, and the platform cleared Trane's corporate due diligence without a cleanup project.

    Agency's own words · igility.io · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • For Helmer Scientific, a medical refrigeration client, Igility reports +20% organic traffic, +35% sales, and -28% bounce rate in 3 months, with first-page rankings for 'medical refrigerator' and 'vaccine refrigerator'.

    Agency's own words · igility.io · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Igility reports SEO work for Helmer Scientific, with +20% organic traffic, +35% sales, and -28% bounce rate in 3 months, along with first-page rankings for medical-refrigerator queries.

    Agency's own words · igility.io · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Igility's healthcare portfolio includes life-science cold chain work for Helmer Scientific and Farrar (Trane Technologies Life Sciences), dental distribution for Henry Schein, and surgical rescue for North American Rescue, which the page describes as 21 years deep.

    Agency's own words · igility.io · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

#5 Signa Marketing62/100 · Moderate confidence 0.8

Published by the agency on its own site · headquarters in the city · Projects from $5,000 · hourly $150 - $199 · projects from $5,000 · 29 claims on file

Evidence for this query14.9/300.49700000000000017 SEO for high-ticket services claims on file: 0 third-party, 7 first-party, 0 profile signals; outside claims from 1 distinct site; The luxury lifestyle magazine saw its conversion rates rise by 30.94% with better-targeted traffic and improved site experience. (signamarketing.com, claimed); Improved search rankings for the luxury lifestyle magazine led to a 253.79% increase in newsletter signups. (signamarketing.com, claimed)
Fit to this query18.5/250.74Headquartered in Phoenix (Phoenix, AZ, USA); Projects from $5,000; no monthly floor disclosed
Capability depth12/150.8021 of 1 listed services are SEO services; 7 of 29 claims on file concern SEO for high-ticket services
Reliability7.2/100.72In business since 2015; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $5,000); Team size 10-49; Process not documented
Reputation2.9/50.57518 third-party reviews at 4.5
Market credibility1.3/50.251 recognition with a source on file: an award per techreviewer.co; Sources: techreviewer.co, checked Nov 2026

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names SEO for high-ticket services work; the evidence is first-party or editorial.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • The luxury lifestyle magazine saw its conversion rates rise by 30.94% with better-targeted traffic and improved site experience.

    Agency's own words · signamarketing.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Improved search rankings for the luxury lifestyle magazine led to a 253.79% increase in newsletter signups.

    Agency's own words · signamarketing.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Signa Marketing's case studies page lists a project for an online lifestyle and luxury magazine involving onsite and offsite SEO. The page excerpt does not state any results, metrics, or time period for this engagement.

    Agency's own words · signamarketing.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Signa Marketing provided Onsite & Offsite SEO services for Online Lifestyle and Luxury Magazine.

    Agency's own words · signamarketing.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

  • Signa Marketing boosted the luxury lifestyle magazine's organic search traffic from 80 to over 900 daily visitors in just seven months.

    Agency's own words · signamarketing.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

  • Signa Marketing optimized the luxury lifestyle magazine's on-site SEO by restructuring content, improving internal linking, and optimizing pages to enhance keyword rankings and visibility.

    Agency's own words · signamarketing.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

  • Signa Marketing addressed technical issues for the luxury lifestyle magazine, which reduced load times and improved user experience and search rankings.

    Agency's own words · signamarketing.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

Reviews: Google 4.5 from 18 reviews. Ratings never count as evidence for this question.

#6 Soderman SEO62/100 · Moderate confidence 0.8

Published by the agency on its own site · headquarters in the city · Projects from $1,000 · hourly $200 - $300 · projects from $1,000 · 11 claims on file

Evidence for this query12/300.42 local SEO claims on file: 0 third-party, 2 first-party, 0 profile signals; outside claims from 1 distinct site; The page presents a result tile for a Phoenix-area HVAC client showing a #1 map pack ranking achieved over 18 months of local pack work. (sodermanseo.com, claimed); Soderman SEO lists Cooler Air Today as a client result, showing “Map #1” in the local pack over 18 months. (sodermanseo.com, claimed)
Fit to this query22/250.88Headquartered in Phoenix (Phoenix, AZ, USA); Projects from $1,000; no monthly floor disclosed; Profile names small business clients
Capability depth10.9/150.7271 of 1 listed services are SEO services; 2 of 11 claims on file concern local SEO
Reliability7.2/100.72In business since 2006; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $1,000); Team size 10-49; Process not documented
Reputation3.9/50.77347 third-party reviews at 4.6
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names local SEO work; the evidence is first-party or editorial.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • The page presents a result tile for a Phoenix-area HVAC client showing a #1 map pack ranking achieved over 18 months of local pack work.

    Agency's own words · sodermanseo.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Soderman SEO lists Cooler Air Today as a client result, showing “Map #1” in the local pack over 18 months.

    Agency's own words · sodermanseo.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

Reviews: Google 4.6 from 47 reviews. Ratings never count as evidence for this question.

#7 CadenceSEO60/100 · Moderate confidence 0.8

Published by the agency on its own site · serves the city from Gilbert, AZ, USA · From $1,500/month · hourly $100 - $149 · projects from $1,000 · 11 claims on file

Evidence for this query14/300.4673 technical SEO claims on file: 0 third-party, 3 first-party, 0 profile signals; outside claims from 1 distinct site; CadenceSEO's case study for EagleView, a geospatial software and aerial-imagery company, describes a site architecture project: related… (cadenceseo.com, claimed); CadenceSEO reports a case study for an ecommerce apparel retailer in which brand landing pages, collection improvements, technical SEO… (cadenceseo.com, claimed)
Fit to this query21.9/250.875Lists Phoenix as a service region; headquartered in Gilbert, AZ, USA; Retainers from $1,500/month, inside the technical SEO band; Profile names saas clients
Capability depth12.6/150.8411 of 1 listed services are SEO services; 3 of 11 claims on file concern technical SEO
Reliability4.8/100.48In business since 2020; Retention not documented
Transparency7.5/100.75Pricing disclosed (From $1,500/month); Team size 10-49; Process not documented
Reputation1.6/50.3275 third-party reviews at 4.2
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names technical SEO work; the evidence is first-party or editorial.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • CadenceSEO's case study for EagleView, a geospatial software and aerial-imagery company, describes a site architecture project: related pages were not grouped into a clear hierarchy, core commercial URLs were not receiving "the strongest structural and internal-linking signals available", and the new structure regrouped solution and industry pages and clarified discovery paths. The case study reports organic sessions up 127.09% after the structural change.

    Agency's own words · cadenceseo.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • CadenceSEO reports a case study for an ecommerce apparel retailer in which brand landing pages, collection improvements, technical SEO, and local authority supported +194% online revenue growth over two years; the result spans content, technical, and local work rather than one service.

    Agency's own words · cadenceseo.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • CadenceSEO reports a case study of a women's golf apparel retailer (a local retailer) where brand landing pages, collection improvements, technical SEO, and local authority supported +194% online revenue growth over two years. The result combines multiple services and the client is not named.

    Agency's own words · cadenceseo.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

Reviews: Google 4.2 from 5 reviews. Ratings never count as evidence for this question.

#8 Mode Effect57/100 · Moderate confidence 0.8

Published by the agency on its own site · serves the city from Chandler, AZ, USA · Projects from $1,000 · hourly $150 - $199 · projects from $1,000 · 40 claims on file

Evidence for this query15.7/300.52512 ecommerce SEO claims on file: 0 third-party, 12 first-party, 0 profile signals; outside claims from 1 distinct site; Strait Music completed its Shopify migration with Mode Effect's guidance and expertise. (modeeffect.com, claimed); After Mode Effect's redesign of the Tapestry Music site, e-commerce conversion has been as high as 155% and online transactions through… (modeeffect.com, claimed)
Fit to this query18.9/250.755Lists Phoenix as a service region; headquartered in Chandler, AZ, USA; Projects from $1,000; no monthly floor disclosed; Profile names retail clients
Capability depth13.1/150.8751 of 1 listed services are SEO services; 12 of 40 claims on file concern ecommerce SEO
Reliability7.2/100.72In business since 2010; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $1,000); Team size 10-49; Process not documented
Reputation0/50No third-party reviews on file
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: No independent source on file -3 (Every claim on file is first-party or a Vendar profile field.); Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names ecommerce SEO work; the evidence is first-party or editorial.; No independent source on file: Every claim on file is first-party or a Vendar profile field.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • Strait Music completed its Shopify migration with Mode Effect's guidance and expertise.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • After Mode Effect's redesign of the Tapestry Music site, e-commerce conversion has been as high as 155% and online transactions through Google Shopping have been as high as 64%. Bounce rates were reduced by 98% to under 2%.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Mode Effect's work with Cloud Free culminated in a transition to Shopify.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Mode Effect helped Strait Music move to Shopify, improving product discovery and reducing checkout friction.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • As part of the Countryman engagement, Mode Effect built a Google Sheet tool with all of Countryman's product SKUs and a data sync between the Gsheet and WooCommerce, so product information changes could be pushed live to the site with a button click.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Mode Effect resolved speed and stability issues on MAINGEAR's WooCommerce ecommerce storefront by evaluating the site's server, plugins, themes, PHP version and hosting environment, then migrating MAINGEAR to Mode Effect's custom hosting environment designed for WooCommerce and ecommerce stores.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Mode Effect redesigned UltraSabers' WooCommerce e-commerce site into a mobile-first, faster platform, with Mode Effect's front-end engineer Joseph McClellan and senior software engineer Kevin Brent identifying heavy images and slow checkout as major speed drains.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Mode Effect upgraded UltraSabers' hosting to a premium WooCommerce solution to boost mobile speed and maintain it during heavy traffic periods.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Mode Effect replaced CHOQ's traditional multi-step WooCommerce checkout with a single-step checkout.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • Mode Effect streamlined several of CHOQ's product pages and trimmed asset-heavy features to speed up the mobile experience for its majority-mobile audience.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • A client named Santos from Maingear left a testimonial praising Mode Effect's communication, flexibility, and professionalism, stating that Mode Effect has been able to provide a solution for every idea or task presented to them.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

  • Mode Effect provided a complete digital overhaul for Choq, a men's supplement brand, as part of a WooCommerce project spotlight.

    Agency's own words · modeeffect.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

#9 RSA Creative Studio54/100 · Moderate confidence 0.8

Published by the agency on its own site · serves the city from Chandler, AZ, USA · Projects from $5,000 · hourly $50 - $99 · projects from $5,000 · 45 claims on file

Evidence for this query12/300.410 technical SEO claims on file: 0 third-party, 10 first-party, 0 profile signals; outside claims from 1 distinct site; The Doppel site RSA delivered scored 98/100 Performance, 96/100 Accessibility, 100/100 Best Practices, and 91/100 SEO on Google PageSpeed… (rsacreativestudio.com, claimed); The Beam Healthcare website RSA delivered scored 91/100 Performance, 100/100 Accessibility, 100/100 Best Practices, and 91/100 SEO on… (rsacreativestudio.com, claimed)
Fit to this query18.9/250.755Lists Phoenix as a service region; headquartered in Chandler, AZ, USA; Projects from $5,000; no monthly floor disclosed; Profile names saas clients
Capability depth11.7/150.7781 of 1 listed services are SEO services; 10 of 45 claims on file concern technical SEO
Reliability4.2/100.42In business since 2021; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $5,000); Team size 15+; Process not documented
Reputation1.2/50.2392 third-party reviews at 5.0
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names technical SEO work; the evidence is first-party or editorial.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • The Doppel site RSA delivered scored 98/100 Performance, 96/100 Accessibility, 100/100 Best Practices, and 91/100 SEO on Google PageSpeed Insights at project delivery.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • The Beam Healthcare website RSA delivered scored 91/100 Performance, 100/100 Accessibility, 100/100 Best Practices, and 91/100 SEO on Google PageSpeed Insights at project delivery.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • As part of the Reach engagement, RSA implemented on-site and technical SEO including metadata frameworks, heading hierarchies, clean URL structures, schema markup, image optimisation, internal linking architecture, and Google Search Console setup.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • The Reach website delivered by RSA achieved a 92/100 Performance score, 99/100 Accessibility, 100/100 Best Practices, and 100/100 SEO on Google PageSpeed Insights at project delivery.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • RSA conducted an SEO audit for Doppel and implemented technical and on-site SEO recommendations including clean URL structures, heading hierarchies, metadata, schema, internal linking, and crawlability optimisation.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • RSA implemented full on-site and technical SEO for Lunar Rails, including clean URL structures, metadata frameworks, heading hierarchies, structured data, and crawlability optimisation.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • As part of the Bolt Farm Treehouse project, RSA conducted a full technical SEO audit, resolved ranking issues, optimised metadata and schema markup, improved page speed and image optimisation, and implemented Google Search Console tracking.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 1, 2026

  • RSA Creative Studio partnered with Doppel, an AI-powered digital risk protection platform, across 10 months to deliver a pixel-perfect Webflow rebrand build, technical SEO infrastructure, and ongoing web support.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

  • RSA implemented on-site SEO for Evermile, including metadata frameworks, heading hierarchies, URL architecture, image optimisation, and internal linking.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

  • The Lunar Rails website scored 98/100 for PageSpeed performance and 100/100 for best practices at delivery.

    Agency's own words · rsacreativestudio.com · claimed: Recorded as the source states it; not independently confirmed. · weight 0.6 · describes work · checked Nov 2, 2026

Reviews: Google 5 from 2 reviews. Ratings never count as evidence for this question.

#10 Blacksmith Agency53/100 · Moderate confidence 0.8

Published by the agency on its own site · headquarters in the city · Projects from $50,000 · hourly $150 - $199 · projects from $50,000 · 63 claims on file

Evidence for this query15.8/300.5256 SEO for lead generation claims on file: 0 third-party, 6 first-party, 0 profile signals; outside claims from 1 distinct site; Blacksmith rebuilt Montium's website and PPC program with property-by-property campaigns and hyperlocal targeting, delivering 10x more… (blacksmith.agency, claimed); Blacksmith rebuilt Montium's website and PPC program from scratch, with property-by-property campaigns and hyperlocal targeting that… (blacksmith.agency, claimed)
Fit to this query18.5/250.74Headquartered in Phoenix (Phoenix, AZ, USA); Projects from $50,000; no monthly floor disclosed
Capability depth9.3/150.6191 of 1 listed services are SEO services; 6 of 63 claims on file concern SEO for lead generation
Reliability7.2/100.72In business since 2012; Retention not documented
Transparency7.5/100.75Pricing disclosed (Projects from $50,000); Team size 10-49; Process not documented
Reputation0/50No third-party reviews on file
Market credibility0/50No awards, certifications or media mentions with a source on file

Penalties: No independent source on file -3 (Every claim on file is first-party or a Vendar profile field.); Profile below decision-ready status -2 (Profile status is ready_for_render_audit.)

Limits: No independent source names SEO for lead generation work; the evidence is first-party or editorial.; No independent source on file: Every claim on file is first-party or a Vendar profile field.; Profile below decision-ready status: Profile status is ready_for_render_audit.

  • Blacksmith rebuilt Montium's website and PPC program with property-by-property campaigns and hyperlocal targeting, delivering 10x more leads at 87% lower cost per lead.

    Agency's own words · blacksmith.agency · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 1, 2026

  • Blacksmith rebuilt Montium's website and PPC program from scratch, with property-by-property campaigns and hyperlocal targeting that delivered 10x more leads at 87% lower cost per lead. The result combines web design and paid search, so it is not attributable to one service.

    Agency's own words · blacksmith.agency · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • For Montium, Blacksmith rebuilt the website and PPC program; the combined work delivered 10x more leads at 87% lower cost.

    Agency's own words · blacksmith.agency · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • For client Montium, Blacksmith Agency rebuilt the website and the PPC program from scratch, with property-by-property campaigns and hyperlocal targeting, and the page reports 10x more leads at 87% lower cost. The result mixes web development and paid search, so it is not attributable to a single service.

    Agency's own words · blacksmith.agency · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Blacksmith rebuilt Montium’s website and PPC program, delivering 10x more leads at 87% lower cost. The result combines website and PPC work, so it is not attributable to SEO alone.

    Agency's own words · blacksmith.agency · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

  • Blacksmith rebuilt Montium's website and PPC program, using property-by-property campaigns and hyperlocal targeting. The page reports 10x more leads at 87% lower cost.

    Agency's own words · blacksmith.agency · claimed: Recorded as the source states it; not independently confirmed. · weight 0.8 · describes work · checked Nov 2, 2026

Positions 11 to 11: the same breakdown is on each agency's profile, linked from the table above, and in the machine-readable version below.

D2What counts as evidence for this questionRubric 2026.11

This page is not a ranking of its own. It shows the agencies ranked for at least one published SEO need in this city, each with the score of its best documented need, the same score as on its profile, and filters who is shown. Shown: agencies whose stated team size is ten people or more, so the work is not carried by one freelancer. An agency that does not state its team size is listed below the ranking.

Terms that count:
seo, organic, organic traffic, organic search, search rankings, rankings, search engine, search visibility, keywords, first page
Minimum to be ranked:
1 claim on file under this rubric, of which 1 from a source outside Vendar.
Budget band:
no budget band for this question

In plain words: a case counts when it names SEO agencies with an in-house team work and where it was published can be checked.

D3Eligibility and orderWho is admitted, how ties break, what payment does

Ranked vendors have at least 1 claim on file that supports SEO agencies with an in-house team under the published rubric, of which at least 1 comes from a source outside Vendar; the rest are listed unranked.

  • The vendor lists the page's service on its profile.
  • The vendor serves the page's market: headquarters or a listed service region in the city. When a need page has fewer than ten ranked vendors from the city, agencies from other cities join it only if they are headquartered in the same state or have published work (a case study, a project, a client review) that names the city or its state. A line saying a company serves the whole country is not enough. They are ranked by the same score, geography counts 0.3 for them, and each position says where the agency works from. Mobile development is bought remotely, so its city pages take agencies from anywhere in the United States under the same condition: documented work for the need. The same holds for SEO needs bought remotely: international, enterprise, consulting, recovery, marketplaces, startups, B2B SaaS, ecommerce, AI search visibility, audits, technical and content-led SEO. Local SEO, small business, lead generation and high-ticket services stay with agencies from the city and its state.
  • A need page that still has fewer than ten ranked agencies after that is filled from the city's own agencies whose sources say they offer the need but document no project for it yet. They always stand below every agency with documented work, are labelled "Offers this service; no documented project on file yet", carry lower confidence, and do not count toward the threshold that opens a page to search engines.
  • For an intent page, at least one claim on file supports the intent under the page's rubric, and at least one of those claims comes from a source outside Vendar. Our own service listings and profile tags describe the intent but document nothing, so they add weight to a vendor that already has outside evidence and never earn a rank on their own. Vendors without outside evidence appear below the ranking, unranked, never padded into it.
  • For an intent page, at least one of those claims documents work the vendor has done: a case study, a project or portfolio entry, or a client review. Service pages, price lists, positioning statements and directory listings say what a vendor offers, not what it did; they add weight to a vendor that already has documented work and never earn a documented position. They can only fill a page that is short of ten, below every documented position and labelled as such (see below).
  • A position may rest on case studies the agency published on its own site. It is admitted and labelled "Published by the agency on its own site" until an independent source documents the same kind of work.
  • Filtered views (an entry price, a pricing model, a team size) are not rankings of their own: they show agencies ranked for at least one need in the city, each with the score of its best need, and keep only those that meet the condition. An agency that does not publish the fact is listed below with the reason.
  • Draft and needs-data profiles are never listed.
  • Rank order is the score, highest first. Ties break on evidence points, then on the number of third-party claims, then alphabetically.
  • There is no hidden ordering: no hand-curated slug lists and no paid boost in the sort on any listing.
  • If an editor overrides a position, the position is labelled as an editorial placement with a written reason and ordering_basis set to editorial. No such placements exist on evidence-ranked pages today.
  • Every ranked position explains itself from its score components and cites the claims behind them, with their sources.
  • Sort: score_out_of_100, highest first; ties break on evidence points, then third-party claim count, then name.
  • Payment: Paid visibility never changes the order of a listing.
  • Top-list threshold: An intent page is offered to search engines when its ranked list has at least five evidence-backed vendors (three when the city has fewer than twenty vendors for the service). Only agencies from the city itself (headquarters or a listed service region) with documented work count toward it: agencies filled in from other cities and agencies that only offer the need do not. A page whose list rests mostly on agencies from other cities is titled “agencies serving” the city instead of “best agencies in” it, says how many are local, stays on the city page and in its feed, and is kept out of search engines until enough local agencies document the work; otherwise the same national list would stand behind six city pages. Below the threshold even with outside agencies the page stays published with noindex, keeps its URL, links and feed, and is left out of the city page's list of rankings. A page whose top ten repeats 70% or more of another need's top ten in the same city, or has the same top three, also stays noindex while the stronger of the two is offered; it opens when the lists differ. The same holds across cities: of the pages for one need whose top tens share 70% or more, only the one with the most local agencies is offered to search engines.

Weights: Evidence for this query 30 · Fit to this query 25 · Capability depth 15 · Reliability 10 · Transparency 10 · Reputation 5 · Market credibility 5. Penalties: Profile flagged for review -5 · Evidence not re-checked in 18 months -5 · No independent source on file -3 · Profile below decision-ready status -2.

D4How claims are counted
  • Paid agency directories that sell placement are not a source. Their reviews are not cited, never support a position and do not count toward reputation; a profile may show how many reviews such directories hold as one unnamed figure, for context only. Ratings come from open review platforms: Google, Trustpilot and BBB.
  • Provenance is recorded per claim: third_party, first_party, internal (a Vendar profile field) or unknown.
  • Verification status is recorded per claim: verified, claimed, internal_signal or unverified.
  • Every record on file has a role: a claim states a fact; a source reference is a link without a statement (an official site, a directory profile); a research note is Vendar's own remark. Only claims count as evidence. A source reference never earns weight, however its title reads, and a research note never reaches a page or a feed.
  • Every claim with a source URL is checked against that page by an AI reader and the result is recorded: confirmed, partly confirmed, not supported, or page unreachable. A claim the page does not support stops counting toward any position until a later check confirms it; a claim whose page cannot be read still counts and says so.
  • Third-party claims outweigh first-party claims; profile fields are the weakest signal and are labelled as such.
  • A position may rest on case studies the agency published on its own site; such a position is admitted and labelled "Published by the agency on its own site" on the listing, the profile and the feed (evidence_basis: own_published) until an independent source documents the same kind of work. Its confidence is at most moderate.
  • In the ranking, who is speaking is decided by the source address: the vendor's own site and platforms where the vendor publishes about itself (platform partner directories and portals, case-study hosting sites, paid release wires) are the vendor's own word, not an independent source, whatever domain they sit on. Client reviews on a partner directory stay third-party.
  • On the profile and in its feed the rule is stricter: who is speaking is decided by who wrote the text. Every claim falls into one of four classes: independent (a client, the press, a rating written by a third party); linked to the agency (a person who worked at or through it, writing in the first person); a listing the agency writes (the platforms above, or another page retelling what the agency says); and the agency itself. Only the first class counts as independent there (section 18).
  • A claim counts for an intent only when the rubric's terms appear in the claim or its source. The rubric is published on the page.
  • Claims that only describe the company's location or history are not intent evidence.
  • Each claim is marked by whether it documents work (describes_work in the machine feed): case studies, projects, portfolio entries and client reviews do; service pages, pricing, positioning statements, review-platform profiles and employer reviews do not.
  • Claims from the same source count with diminishing weight: each further claim adds half as much as the one before it. Everything an agency says about itself, on any page, is one source; outside documents are told apart by the site that published them. The number of reviews on one platform, or of pages on an agency's own site, cannot carry a position.
  • Evidence documented on two or more different independent sites earns a small bonus over the same amount of evidence from one site.
  • Review platforms that compete with Vendar stay in the machine feed with their source URL, because a claim must be checkable, but pages do not name or link them; where other sources exist, they are listed first.

Verified means Vendar confirmed the company, its service and its market on official sources and stamped the profile with the date. A participation status or a partner relationship does not make a profile verified.

D5Dates and versions
Data as of
Nov 2, 2026
Newest evidence check
Nov 2, 2026
Feed generated
Nov 4, 2026
Ranking model
Evidence-weighted ranking 2026.11.7
Rubric
SEO Agencies with an In-house Team 2026.11
Update cadence
Fast signals, monthly: licence status, site alive, review rating and count, pricing pages, team page. Evidence, each base cycle: case studies, portfolio, services, client types, press and awards. Full re-verification, yearly: registry, address, ownership, every claim a rank rests on. Event-driven, within days: a vendor update, a buyer report, a dead link, a regulator record, a dispute.
Next evidence pass due by
Jan 31, 2027

Every date shown is a data date. A listing's updated date is the newest verification date among its ranked vendors and the evidence claims their ranks rest on; the same value appears in the page text, the structured data and the machine feed.

D6Known limits of the method

A position reflects documented work for the page's question, not the quality of an agency as such. Without a public case or a visible campaign the result of an agency's work cannot be known from outside. An agency with no public evidence is not worse: there is nothing to confirm it with, so it is listed below the ranking instead of being ranked low.

  • About 20 of 100 points rest on what the vendor says about itself without an outside check: years in business, team size, retention, prices.
  • The weights favour older, larger and local vendors: full marks at ten years and around 100 reviews, awards count toward market credibility, a vendor that works remotely gets 0.3 on geography, an undisclosed price gets 0.2.
  • The weights 30/25/15/10/10/5/5 are set by judgment and are not yet calibrated on client outcomes.
  • Reviews on directories are often collected by the agency itself.
  • The ranking decides who is speaking by the source address only: a person who worked at or through the agency writing on their own site, or a third-party page retelling what the agency says, still counts as third-party in a position. The profile and its feed already count them as the agency's word, so a position can show more third-party claims than the profile shows independent ones.
  • Market credibility counts recognition with a source on file, including recognition the vendor reports about itself.
  • Claims are checked by AI models, not by people. Code confirms that the quoted words are on the page; it cannot confirm that the page itself tells the truth. A case study on an agency's own site stays the agency's word even when the check confirms it.
  • Confidence is shown next to the score and does not change the order.
D7Machine-readable version

This section carries the same data that AI assistants receive.

/ai/listings/marketing/seo/phoenix/in-house-team

Schema vendar.ai.decision.v1 · Evidence-weighted ranking 2026.11.7 · generated Nov 4, 2026 · methodology /scoring